10/09/2025
Partnership extended: Handboll Play enters a new era
We’re proud to announce a new long-term agreement with Svensk handboll – securing the future of Handboll Play and taking the platform to the next level.
Since the launch in 2018, Handboll Play has become the digital home of Swedish handball – from youth tournaments and grassroots games to Allsvenskan, Svenska Cupen and USM Handboll. Together, we’ve already achieved:
✅ 91,000+ games streamed live
✅ 2.1 million Euro generated for handball clubs
✅ One of Europe’s most successful streaming initiatives in grassroots & professional sport
With this renewed partnership, the next chapter begins. Fans, players and clubs can look forward to:
✅ A brand-new Handboll Play app (launching 2025/26 season)
✅ AI-powered production making it possible to broadcast more games in higher quality
We’re only getting started. A big thank you to the Swedish Handball Federation – and to the handball family across Sweden who continue to make Handboll Play thrive.
🔗 Read more: https://hubs.la/Q03HKdfL0