Genecia Alluora (罗鍏淇)

Genecia Alluora (罗鍏淇) https://www.geneciaalluora.com/
https://www.soulrichwoman.com Who is Genecia? What is Soul Rich Woman? Our mission is to empower women to achieve their ambitions.

I'm an extremely driven person whose focus in life is to deliver results that make a difference in the life of others. I do this by helping other women entrepreneurs to efficiently attain their business goals and live the life they’ve always wanted. Despite being a decorated beauty pageant titlist and successful businesswoman, my own road to success has been a bumpy one. This led me to want to mak

e sure that other women entrepreneurs won’t have it as hard as I do by sharing my knowledge and help. I’m one of the many mentors in SRW and our aim here is to give as much value as possible to the lives of our entrepreneurial members in the different aspects of their lives—whether it be on their health, wealth, or personal well-being. Soul Rich Woman is a mastermind community leveraging on technology that helps women fast track their business success. Everyone in the community knows the importance of aiming for higher and in realizing their dreams. It’s not just about building a profitable online business but allowing more women to live a life financial independence and emotional freedom. What’s your daily show about? My daily show is all about helping women to accelerate their business success so they can start living the life they want to live. In the show, I share daily dose of tips and practical advice about business, mindset, and marketing, to mention just a few that enable my followers to get more sales and increase their profits in the long run. My aim with the show is to leave my audience thinking. I also raise various issues and topics that my audience can apply to their business and personal lives. It’s an easy, simple way for me to deliver high-impact advice for my valued audience members. What are you hoping to achieve, your vision? I believe that success isn’t about the glorious wins, it’s the behind the scenes work that you do with others that matter. It's about helping others keep their focus on their goals and stay motivated enough to do their best to realize their potential. Basically, my vision is to lay the groundwork for other women’s success and then to take a step back to let them shine as well. What’s your greater good for people? I always think that success should be all about going beyond your own interests and having a much broader impact to other people’s lives. My greater good is in providing women entrepreneurs a better, inclusive community that supports every step of their entrepreneurial journey. Success isn’t just about money, but being responsible and doing public good in your own community. What’s your personal belief? My personal belief is that each one of has valuable skills and talents to share to the world. Even if we don’t recognize that value in ourselves, other people can help us get to know that aspects of ourselves. If you have a supportive network that can do that for you, it’d be much easier to leverage your efforts by a hundredfold. You get things done faster through others’ help. When you make use of others’ knowledge and experiences, you’ll realize that success comes from acknowledging that you can’t do everything alone. Why should people be part of SRW? Women leaders and female entrepreneurs should be a part of SRW because it’s a great way to meet new people and expand their support group. Not only will you meet like-minded people but you’ll also have the opportunity to network with others who can open new doors for you. Another compelling reason to be a part of SRW is that you can easily further your knowledge by being exposed to real life business experiences that show you the ropes of what it takes to make a business successful. A lot of our members have told me that being a part of the SRW community is an enriching personal experience for them. Not only do our members learn a lot but we also have fun and get to de-stress in the process when we’re interacting with each other. Who can benefit from being part of SRW? For women who’s looking for inspiration, motivation, and knowledge. For growth, increase sales, attract more clients, sell high ticket coaching programs, retreats and maximize your profits. In SRW, almost everyone’s doing something amazing that only spurs other members to work harder and achieve their goals. If you’re looking for business, marketing and mindset lessons, mastermind with like-minded no frills no drama women community, and don’t want to learn everything from just personal trial and errors, SRW is perfect for you. What’s your area of expertise? I pride myself on my entrepreneurial and mentorship skills as well as in my ability to rise above difficult life and business situations. With more than a decade of experience as a businesswoman, I know how to effectively run a business and resolve issues along the way. On a related note, I also have strong communication skills, which helps me work well with people from all walks of life. I am known for being an effective mentor with a talent for sharing my knowledge to others. The topics of my focus are: social media, entrepreneurship, brand building and ecommerce. Who should read this page? The Page is for anybody who wants to improve their business and personal mindset. It doesn’t matter whether you’re starting out or still in the planning stage of your business. My page will help get ready for your weekly dose/daily dose/monthly dose of marketing strategies and tactics to help you find success in any marketing capacity. Anyone’s who’s looking for approaches that they may haven’t considered before and are looking to learn different business concepts in order to gain a sure footing in their bid to be an entrepreneur will also benefit a lot from reading the page

Am I lucky?Sometimes people look at the highlights — representing Singapore, filming with Super Junior’s Leeteuk for Kor...
27/09/2025

Am I lucky?

Sometimes people look at the highlights — representing Singapore, filming with Super Junior’s Leeteuk for Korean TV, being featured in Her World both online and in print, speaking at their event on women entrepreneurship in the digital space, and soon, an interview in The Straits Times on mental wellness.

But truthfully, none of these moments were by chance. 成功是给有准备的人. Success belongs to the ones who prepare.

When someone tells me, “I tried livestreaming but no results,” I think of this: 台上一分钟,台下十年功. One minute on stage comes from ten years of practice. The discipline, the late nights, the rejections, the grit that no one sees.

Before Alluora, I was a beauty queen, an ambassador for SK-II and L’Oréal. Yet, I still struggled with melasma and dark spots. I built Alluora not from glamour but from long hours of trial, error, and persistence. Today, it’s a brand trusted by tens of thousands, because it was built on real work, not shortcuts.

💡 3 lessons I’ve learnt:
1. Consistency compounds. Just 1% more daily leads to 365% change in a year.
2. Purpose fuels discipline. Pain gave me purpose — my struggle with pigmentation became Alluora’s mission.
3. Never quit too early. Like an athlete, often it’s the extra push that makes the difference.

So no, it isn’t luck. It’s preparation, perseverance, and heart.

If you’re tired, don’t stop yet. Light is always at the end of the tunnel.

Love you,
Genecia 💛

published!
27/09/2025

published!

本地艺人曹国辉受邀参与由Super Junior队长利特主持的一档韩国综艺节目,台下更化身小粉丝,开心合照。他和vibes分享当中的趣事!曹国辉昨天(26日)在FB上晒出一张和Super Junior队长利特的合照,并写道:“人生首次韩国追星打.....

Taking a walk without the hustle is the space I need for expansion of my own creativity AND keeping myself SANE.        ...
25/09/2025

Taking a walk without the hustle is the space I need for expansion of my own creativity AND keeping myself SANE.

✨ Upgrade yourself to unlock true success and freedom. Start with self-awareness, build empowering habits, and surround ...
25/09/2025

✨ Upgrade yourself to unlock true success and freedom. Start with self-awareness, build empowering habits, and surround yourself with the right people. Growth comes from consistent action, learning, and a strong mindset. The best investment you can ever make is in YOU. 🌟

🌏✨ Moving into my next decade feels both exciting and humbling. Uncertainties remain — how do I use my time on earth wis...
24/09/2025

🌏✨ Moving into my next decade feels both exciting and humbling. Uncertainties remain — how do I use my time on earth wisely? What’s next for me, for Alluora, for the women we serve daily through livestreams and beyond?

I’ve been called Miss Singapore, SK-II and L’Oréal ambassador, café founder, and now “Pigmentation Queen.” But behind the titles are long hours, doubts, and a relentless question: am I successful enough, or can I do better?

Building Alluora wasn’t glamorous at first. It was late nights, tired eyes, and moments of wondering if anyone would believe in a small Singapore brand focused only on dark spots and pigmentation. Yet — day by day, livestream by livestream — we grew into an award-winning brand  with a loyal community that kept me grounded.

💬 If there’s one thing this journey taught me, it’s this:
1. Ex*****on is queen. Ideas are plenty, but speed and consistency of action shape destiny.
2. Community over product. Women who tune in, buy not for hype but for hope — they are our heartbeat .
3. Resilience beats perfection. From pageants to entrepreneurship, I’ve failed, pivoted, and risen — every setback became fuel.

As I step into this next decade, I’m not chasing titles. I’m chasing depth — better systems, smarter automations, and a brand that doesn’t just sell skincare but redefines what a pigmentation brand can mean.

And yet, my personal code remains simple: work smart, play hard, stay consistent.

Because success isn’t about having it all figured out. It’s about showing up, again and again.

You’re just one Alluora away. 🌸

🌟Our past does not equal our future.🌟I started as an occupational therapist. Then, somehow, I found myself on the Miss S...
24/09/2025

🌟Our past does not equal our future.🌟

I started as an occupational therapist. Then, somehow, I found myself on the Miss Singapore stage. Later, I was running a café retail chain across three countries, with 18 franchisees and licensees.

Each chapter required a new skill set. Did I stop at what I knew? No. I learnt coffee from scratch, became a certified barista, and even washed bowls and cups. Nothing glamorous, just grit.

Looking back, I realise this: our past shapes us, but it does not define who we become. We always have a choice. Even when you think you cannot, you can. Even when nobody believes you could, you can.

When I built Alluora, I drew on every piece of that journey. The long nights. The hard lessons. The discipline from pageants. The branding wisdom from my years as an ambassador for SK-II and L’Oréal  . And most importantly — the willingness to begin again, no matter how many times.

💬 3 lessons I want to share:
1. Adaptability is survival. Every new season demands a new version of you.
2. Humility builds strength. Titles mean nothing if you can’t roll up your sleeves.
3. Belief is contagious. When you believe in yourself long enough, others will too.

Alluora was born from that belief. From stubborn pigmentation that wouldn’t go away. From trying $3000 worth of products that didn’t work. From refusing to accept “this is just how your skin is”  .

Today, when I see 25,000 reviews 4.9🌟 on Shopee and 100,000 bottles sold, I don’t see numbers. I see women choosing change.

And this is just the beginning.

Our past does not equal our future. We are rewriting beauty branding — together.

🧡Genecia

Ready to take your brand to the next level? 🌍✨ Building your brand is the first step, but going global is the real game-...
24/09/2025

Ready to take your brand to the next level? 🌍✨ Building your brand is the first step, but going global is the real game-changer. With the right strategy, digital presence, and partnerships, your business can shine worldwide. Start today and watch your influence grow. 💼🚀

🌸 A Note from My Heart 🌸When I moved from offline to online in 2012, many didn’t understand why I quit the entertainment...
23/09/2025

🌸 A Note from My Heart 🌸

When I moved from offline to online in 2012, many didn’t understand why I quit the entertainment scene and left behind the comfort of coaching beauty queens. Truth is, I was searching for my next purpose.

From Miss Singapore to being an ambassador for SK-II and L’Oréal, my world was filled with beauty and glamour. But when the lights faded, I had to face the mirror — and myself.

Building Soul Rich Woman and later Alluora wasn’t easy. It took long nights, countless rejections, and a stubborn belief that I could still create something meaningful even when no one else believed in me.

Today, I stand here with deep gratitude for every single one of you who has walked with me — whether through Soul Rich Woman, Alluora, or both. You’ve trusted me, supported me, and held space for this journey of growth and change.   

3 lessons I’ve learnt that I want to share with you:
1. Authenticity wins — be transparent, even when it’s hard. People don’t connect with perfection, they connect with truth.
2. Community is everything — whether women in Soul Rich Woman or customers of Alluora, real strength is built together.
3. Never wait for approval — make it happen even if no one stands by you.

To our Alluora customers — thank you for allowing us into your daily routines, for trusting us to tackle pigmentation and dark spots layer by layer. To the women of Soul Rich Woman — thank you for reminding me daily why I started.

I promise to continue serving you with transparency and heart.

Because at the end of the day, it’s not just about beauty or business. It’s about purpose.

You’re just one Alluora away.

Speaker Panel on Her World ✅ Finding your niche online isn’t luck. It’s clarity, consistency, and courage. This week, I’...
23/09/2025

Speaker Panel on Her World ✅

Finding your niche online isn’t luck. It’s clarity, consistency, and courage.

This week, I’m grateful to Shopee for inviting me to the panel discussion, and to Her World for bridging conversations that matter. It reminds me why we show up — not just for sales, but for a movement.

Coming from pageantry, and years as an ambassador for SK-II and L’Oréal, I knew how beauty brands were built. But building one from scratch in Singapore… that’s different. It was lonely. It was risky. And yet, it became my niche — pigmentation, dark spots, melasma. A space: one that I lived through every day.

✨ 3 lessons I’ve learnt about finding your niche online:
1. Your story is the strategy. The very thing you’re struggling with may become the solution others need. For me, pigmentation became my purpose.
2. Consistency beats perfection. Livestream after livestream, I learnt that people don’t want flawless — they want real.
3. Community builds credibility. Products are important, but it’s people who carry your message forward.

I don’t believe in following the rules. I believe in rewriting them. And if you’re still searching for your niche, know this: your lane already exists — it just needs you to step into it.

Thank you, Shopee and Her World, for giving me this stage. This is only the beginning.

✨ Feeling stuck because your goals aren’t manifesting fast enough? Don’t lose hope. Realign with your why, take inspired...
23/09/2025

✨ Feeling stuck because your goals aren’t manifesting fast enough? Don’t lose hope. Realign with your why, take inspired action, and trust the timing of your journey. Remember—slow progress is still progress. Stay consistent, grateful, and patient. Your breakthrough is coming. 💫

Some nights I still ask myself… did I really build this?From late nights of relentless search of pigmentation ingredient...
22/09/2025

Some nights I still ask myself… did I really build this?

From late nights of relentless search of pigmentation ingredient and testing serums that didn’t work… to showing up on livestreams even when my skin was flaring up and breaking out. I didn’t set out to start a skincare brand. I just wanted to stop hiding under makeup.

And yet, here we are.
• 25,000 reviews on Shopee.
• Over 100,000 bottles of pigmentation serums in your hands.
• A 4.9 star rating I don’t take for granted.

Numbers aside, what moves me most are the quiet DMs: “I finally wore less foundation today.” “My daughter said my skin looks brighter.” Those words keep me going more than any award ever could.

3 lessons I’ve learnt on this journey:
1. Community is everything. A livestream chat can heal more than a campaign.
2. Results matter. Promises fade, but your skin doesn’t lie.
3. Patience is power. For skin, for business, for life.

We’re still growing. Still failing in the lab, still learning, still chasing better formulations. Please be patient with us — because every new product comes from the same place: my own fight with pigmentation, and my promise to never give you shortcuts.

To everyone who has ever bought a bottle, left a review, or simply believed in me: I see you. Thank you.

We’re not following the rules of beauty branding. We’re rewriting them — together.

🧡Genecia


Growth starts when you break free from your comfort zone. 🚀 Don’t let fear hold you back—take small steps, embrace new e...
22/09/2025

Growth starts when you break free from your comfort zone. 🚀 Don’t let fear hold you back—take small steps, embrace new experiences, and trust the process. Every challenge you face builds strength, confidence, and opportunities. 🌟 Start today, because your best self is waiting outside comfort.

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