Freeflow Productions

08/07/2025

Not all heroes stand in the spotlight.
Some simply stand with us.


Director: Roslee Yusof
Executive Producer: Jill Soong
Senior Producer: Emma Liang
Line Producer: Ryan Goh
DOP: Mitch Ayers
Gaffer: King Li
Art: Chris Koh
Post: Freeflow Post
Colourist: Christian Leiva
Music & Audio: FVSE

Director: Roslee Yusof Director of Photography: Mitch Ayers Executive Producer: Jill Soong Senior Producer: Emma Liang Line Producer: Ryan Goh Post Production:…

03/07/2025

Smashed an office. Called it 'work'. Feeling zen now. 🧘🏻‍♀️🧘🏽



Director: Roslee Yusof
Executive Producer: Jill Soong
Senior Producer: Emma Liang
DOP: Gary Lim
Gaffer: Ben Ong
Art: Jamie Lim
Post: Freeflow Post
Colourist: Christian Leiva
Audio: FVSE

Little Black Book, Quirky campaign from BBH Singapore helps customers manage financial stress

07/01/2025

Client: StarHub
Agency: Six Toes x TBWA
Director: Peggy Goh
Executive Producer: Jill Soong
Producer: Emma Liang
Director of Photography: Gary Lim
Post Production: Freeflow Post
Music & Sound Design: Pitch Audio+Magic

07/01/2025

Client: StarHub
Agency: Six Toes x TBWA
Director: Peggy Goh
Executive Producer: Jill Soong
Producer: Emma Liang
Director of Photography: Gary Lim
Post Production: Freeflow Post
Music & Sound Design: Pitch Audio+Magic

02/01/2025

Happy SG60 Year!



Agency: GOVT
Director: Roslee Yusof
Executive Producer: Jill Soong
Producer: Emma Liang Yaomin
Director of Photography: Alan Yap
Offline: Freeflow Post
Online/VFX: Dried Mango
Colorist: Yerlan Tanayev, The Mill
Music & Sound Design: FVSE

19/12/2024

We’ve lived through 5 Summer Olympics, 4 Singapore Presidents, 3 Live-action Spidermen, 2 whole decades, but 1 thing hasn't changed… our passion for filmmaking.

To everyone who has come through our doors the past 20 years - clients, vendors, and colleagues, THANK YOU.

06/11/2024

Director: Roslee Yusof
Executive Producer: Jill Soong
Producer: Emma Liang Yaomin
DOP: Wong Chun Leong

Production Support: Passion Pictures Malaysia
Post Production: Freeflow Post
Music and Audio Production: Pitch Audio + Magic

30/09/2024

Tidiness is overrated. Especially when you have a fluffy friend! Duncan Christie embraces the mess for Roborock’s heartwarming 10th anniversary film; Eva.



Executive Producer: Jill Soong
Director: Duncan Christie
DOP: Sy Turnbull

29/08/2024

A world in the palm of your hand! ✨🖐️✨ From the delicate construction of each miniature item to the fluid choreography of the dancing hand, who would’ve thought we’d end up saying… that this was probably the smallest shoot we’ve ever done.



Director: Joey Tan
Executive Producer: Jill Soong
Senior Producer: Ong Tze Ni
Post Production: Freeflow Post
Music and Audio Production: Pitch Audio + Magic

28/08/2024

POP QUIZ. SM Lee asked which version of the new National Anthem videos you like better. Faster answer!

We celebrate our racial and religious harmony, and intergenerational rapport, and are bound together by our unique Singaporean identity and values.This film ...

13/08/2024

A privilege to have been able to work on these National Anthem films together with Ministry of Culture, Community and Youth - MCCY and GOVT Singapore. 🇸🇬

The Ministry of Culture, Community and Youth (MCCY) has released two new official music videos for Majulah Singapura, the national anthem of Singapore. Led by GOVT Singapore, the films were created with Freeflow Productions, and co-directed by Roslee Bin Yusof and Leroy Lim.