25/09/2025
What if the fastest way to grow your business is to shrink it?
Craig Kearney, CEO of Vitaco, did just that when he cut the company’s product range and, as a result, doubled revenue.
In this episode of CEO: Behind the Scenes with host David Jepson, Kearney shares the lessons every leader should know about brand focus and portfolio management.
Full episode out now on Spotify, Amazon Music, Apple Podcasts and YouTube.