28/07/2025
As CEO of Office des congrès et du tourisme du grand Montréal (Tourisme Montréal), Yves Lalumière is leading one of North America’s most ambitious destination strategies. Through his leadership, Montréal has doubled its direct international flight routes, welcomed over 11 million visitors in 2024 alone and maintained strong local support for tourism. With a unique position as a bilingual, culturally rich city at the crossroads of Europe and the Americas, Montréal is thriving as both a leisure and business travel hub, and Lalumière has even more exciting plans for the future.