Serengeti Eyewear

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Serengeti Eyewear

Driven By Experience. Our iconic 3-in-1 lens combines polarized, color-control, and photochromic technologies for the ultimate visual experience.
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1908
Corning’s research laboratory was founded, one of the U.S. industry’s first, with applied optics research as a major priority.

1939
Research began on photosensitive glass, which acted like a photographic plate by permanently recording images within the glass. This technology led to the eventual development of Photochromic technology.

1964
The first true Photochromic borosilicate glass

that continuously adjusted to changes in the sun’s UV rays was invented and hailed as one of the most stimulating innovations in the optical industry.

1980
The Serengeti®-patented Spectral Control® filter lens process was developed to simultaneously enhance contrast and reduce atmospheric glare by filtering out distracting blue wavelengths that reduce image sharpness. This helped establish Serengeti® eyewear.

1982
Serengeti® began to explore bringing the exclusive Photochromic and Spectral Control® lens technologies to the sunglass market. In 1982, Serengeti® sunglasses were recognized by Fortune magazine as one of the top 100 products in America.

1985
Serengeti® pioneered the idea of eyewear as serious eye care with the introduction of the Serengeti® Drivers® lens. They were heralded as the most important new sunglass in decades.

1988
Serengeti® sunglasses were recognized by Fortune Magazine as one of the top 100 products in America.

07/08/2025

Play loud and see bold.
See it all through our crafted sunglasses built for the restless.

31/07/2025

The Lupton 2.0 is an evolution of a classic. This ultra-lightweight rimless frame features a more substantial temple design, with rubber-gripped temple tips and nose pads to ensure a secure fit. This minimalist frame features crystal-clear, lightweight, and impact-resistant lenses.

28/07/2025

This iconic square silhouette commands attention with a bold presence and effortless edge. In rich Honey acetate, it’s a statement that glows with quiet confidence and unshakable style.

15/07/2025

We brought our most wanted frames: Delio, Mateo, Carrara, and more, into the desert to show you exactly how good they look off the grid. This is the lookbook where the drive, clarity, and style all align.

09/07/2025

Lenwood brings that kind of cool. A larger rectangular frame crafted from rich Italian acetate, built for the nights that blur into mornings. Fitted with our signature 3-in-1 mineral lens, it’s all style and just the right amount of edge.

27/06/2025

Golden hour just got an edge. Introducing the Marco Honey, same iconic shape with a bold new color.

25/06/2025

Serengeti frames, wild fringe, sun in your eyes and dust on your boots. Summer is here.

30/05/2025

Designed for the road ahead. Mateo takes the navigator frame and sharpens it with attitude.

21/05/2025

Still breaking the rules. Still a best seller. Discover the Carrara XL

19/03/2025

Spring is a state of mind—unbothered, unhurried, untamed. Embrace the season with our iconic 3-in-1 mineral lens and effortless styles.

07/03/2025

For those who favor the Winslow 2.0 but desire a smaller lens or fit, the James provides a streamlined alternative. No gimmicks, no fuss—just a solid, comfortable fit that lets you keep your head in the game.

28/02/2025

Introducing the Rick – expertly designed with lightweight rubber-gripped temple tips and nose pads built for any adventure.

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Kranj

Website

http://www.serengeti-eyewear.com/

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