Initiative Thailand is an award-winning full-service media-led marketing solutions agency, driving brand growth and social impact through data, cultural insight, creativity, and innovation that moves both markets and communities forward. Initiative Thailand is a premier media-led marketing solutions agency dedicated to delivering data-driven, culturally resonant, and impactful marketing solutions.
As part of the global IPG Mediabrands network, we seamlessly blend deep local insights with world-class strategic capabilities to help brands forge meaningful connections with Thai audiences. Our initiatives are designed to address pressing societal challenges, promote sustainable development, and create shared value for both our clients and the community. Our dedication to excellence and social impact has been recognized through multiple "Media Agency of the Year" awards from esteemed organizations such as Campaign Asia, AdMan, and the Media Agency Association of Thailand (MAAT). These accolades reflect our innovative approach to media, our commitment to ethical practices, and our efforts to drive positive change in society. At Initiative, we don't just drive brand growth —we engineer momentum and foster societal progress. New Business: [email protected]
HR: [email protected]
Our achievement records:
Thailand Media Agency of the Year 2024 - Silver (Campaign Asia)
Thailand Media Agency of the Year 2024 (Media Agency Association of Thailand - MAAT)
Thailand Media Agency of the Year 2024 (AdMan / Ad People)
Southeast Asia Data Analytics Agency of the Year 2023 - Silver (Campaign Asia)
Thailand Media Agency of the Year 2023 (AdMan)
Thailand Media Agency of the Year 2022 - Bronze (Campaign Asia)
Thailand Media Agency of the year 2021 - Silver (Campaign Asia)