01/09/2020
Hello September, 👋 I thought it would be an interesting share to discuss captions. As a business owner, you will share multiple posts about the services you offer. While the posting content is important, you should flesh out the caption as well.💭⠀
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According to our friends at .co , the average caption length has more than doubled since 2016 to 2020, with an average caption length of 405 characters — which averages out to be 65-70 words! ⌨⠀
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What does this mean?⠀
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The more engaging your captions are the higher the chances for your followers to engage with it. The “story” you tell on Instagram provides context, adds personality, and can even inspire your followers to take action.⠀
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Feel free to tap the save icon.⠀
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Social Media Branding and Management⠀
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