22/01/2025
#作品分享|臺東舊站特區 城市願景形象影片
服務項目 —— 2D手繪逐格動畫+實拍影像
臺東舊站特區,是承載著1990年代火車站記憶的重要場域,它見證了無數旅人的來往,更因鐵花村的存在成為藝文重地。如今,臺東縣政府希望透過全新規劃,為這片土地注入嶄新生命力,打造一個橫跨文化、生活、運動的城市新亮點。
為傳遞「 #舊城新生」的核心精神,我們結合 #實拍影像 與 #逐格動畫,重現過去火車穿越臺東市區的美好記憶,透過後期層層堆疊,完整重現場域樣貌,喚起人們對舊站的情感連結,並勾勒出未來的多元場景,引領大家感受這裡即將迸發的生命力。
本次我們 #統籌多方創作團隊,從概念發想到執行落地,把控品質與理念傳達,將每個場域以實拍與手繪的手法交替呈現,從鐵道藝術村到原民劇場、從運動公園到樂齡社福中心,完美呈現臺東特區的蛻變,反映臺東人對美好生活的嚮往。
很高興這次能把我們對於這片場域的未來美好想像,完整呈現在影片之中。
相信在不久將來,這裡會成為匯聚藝文、串連生活的幸福新據點,讓造訪臺東的旅人、在地生活居民,都能感受這片土地的溫度與文化精神。
Services Provided — Cel Animation, Live-action Film
The Taitung Old Station District holds precious memories of the train station from the 1990s. It has witnessed countless journeys and, with the presence of Tiehua Music Village, has
become a hub for arts and culture. Now, the Taitung County Government envisions breathing new life into this area with a revitalization plan, creating a vibrant new landmark that encompasses culture, lifestyle, and recreation.
To convey the core spirit of "urban renewal," we've blended live-action footage with frame-by-frame animation, recreating the nostalgic sight of trains passing through Taitung City. With meticulous post-production layering, we've reconstructed the area's landscape, evoking a sense of connection to the old station. We also portray the diverse sceneries of the future, inviting everyone to experience the new life that is about to blossom here.
For this project, we coordinated a diverse team of creatives, overseeing every stage from conceptualization to ex*****on, ensuring quality up to the end. Each area is presented through a captivating interplay of live-action and hand-drawn animation. From the Railway Market to the Indigenous Peoples' Theater, from the Extreme Sports Park to the Senior Welfare Building, the ongoing transformation of the Taitung Old Station District is beautifully illustrated, reflecting the aspirations of Taitung's residents for a new lifestyle.
We are delighted to have captured the vision of the future Taitung Old Station District in this film. We believe that soon, it will become a haven where art and culture converge, connecting people and enriching lives. It will be a place where visitors and locals alike can experience the warmth and cultural spirit of Taitung.
CREDITS
客戶 / 主辦單位|臺東縣政府
承辦單位|臺東設計中心
動態影像|JP SPACE
Directed by JP SPACE
創意總監/導演|蔣承翰 Jiang Jiang
策略總監|許軒瑜 Hsuan Yu Hsu
專案經理|Sophie W
商務開發|陳韻 Mia
導演助理 | MiU (STUDIO CHiUE 鵲)
文案寫作 | MiU (STUDIO CHiUE 鵲)
製作公司|百花製作所有限公司 BAIHUA PRODUCTION LTD.
製片|王祥瑋 Yellow
執行製片|林永祥 Xiang Lin
製片組|阿孔 R KONG、趙皓韋 DaluwadaN
製片行政|強強 Lynn
製片實習生|曾芷芸 Turtle
攝影師|簡強 Chien Chiang
跟焦師|郭俊佐Chun Tso,Kuo
攝影助理|尤奕尊Yi Tsun,Yu
攝影器材|好趙電影 Chao Film Studio Ltd.
空拍|徐王鵬 Xu Wang Peng
空拍助理|鄧可灝 Deng Kale Hao
剪輯|胡郢玨 Injoy Hu
2D追蹤合成 |胡郢玨 Injoy Hu
調光師|哭米 Kumi Chiu、周于珮 Patricia Chou
動畫群專案管理|盤思妤 Szyu Pan、楊子新 Tzu-Hsin Yang
精稿分鏡|盤思妤 Szyu Pan
美術設定|盤思妤 Szyu Pan
Styleframes設計|盤思妤 Szyu Pan、林于心 Emory Lin
2D動態設計 |江道欣 Daniel Jiang
字卡設計 | 徐毅驊 Yihua Hsu、許軒瑜 Hsuan Yu Hsu
字卡動態設計|黃省元 ShengYuan Huang
逐格動畫|楊子新 Tzu-Hsin Yang、王建盛 Jason Wang、羅荷 He Lo、余婉禎 Rin Yu、吳中義 Chung-Yi WU、呂秉真 Binbin LU、盧映晴 Edith Lu、謝凱亭 Kitty Hsieh、簡宥慈 Vanto Chien
第二原畫|沈亭玫 Ting-Mei Shen
清稿上色|楊子新 Tzu-Hsin Yang、王建盛 Jason Wang、羅荷 He Lo、余婉禎 Rin Yu、吳中義 Chung-Yi WU、顏琦珍 Chi-Chen Yen、羅涴亭 Wan-Ting Lo、沈亭玫 Ting-Mei Shen、李珈慧 Jia-Huii Lee、張學蓁 Shiue-Jen Chang、盤思妤 Szyu Pan
配樂製作 | 徐皮 Ping Hsu
編曲 | 徐皮 Ping Hsu
混音 | 徐皮 Ping Hsu
音效設計 | 徐皮 Ping Hsu
#臺東舊站特區 #形象影片