AutoSuccess Magazine

08/22/2025

🚗 Free Webinar | Part 10 of our series
Join us Wednesday, August 27 at 2PM ET as we explore the compatibility of different scan tools with leading BEV manufacturers, and how they can streamline diagnostics and repairs. Whether you're working on Teslas, Rivians, or other EVs, this session will help you understand the latest tools and techniques. Register now: https://bit.ly/42ksdH0

08/22/2025

Too much noise in the inbox? Rick Smith of Impact Promotions explains why direct mail is back and how to make it smarter with QR code videos, localized targeting and clean customer data. Dealers, this is how you turn your mailbox into a conversion machine.📬
🎥 Full interview here:
https://bit.ly/3Vh5w3a

Rick Smith explains why direct mail is thriving again and how dealers can use QR videos and personalization to drive results.

08/21/2025

Hey Dealer! Multi-Touch Attribution
Did you know only 8% of auto sales were traceable in dealer CRM systems according to Autotrader? Multi-touch attributions can help your dealership stay competitive.

Find out how this is done and more here: https://babcox.dragonforms.com/loading.do?omedasite=ASC_new

08/20/2025

If you're not actively coaching your team in real time, controlling trades and stepping into follow-up conversations with clarity and conviction, you’re not just letting deals die — you’re letting your people drown.

Learn How to Lead from the Desk:
➤ Trade Talk That Wins — Not Walks
➤ Sticky Appointments Start at the Desk
➤ Follow-Up That Converts
➤ Leadership Is the Lever

Your people need more than product knowledge. They need someone at the desk who sets the standard and backs it up in every deal. If you want your team to close confidently, trade aggressively, confirm powerfully and follow up with purpose, you have to model it.

See more:
✏️Alan Ram's Proactive Training Solutions

If you're not actively coaching your team in real time, controlling trades and stepping into follow-up conversations with clarity and conviction, you’re not just letting deals die — you’re letting your people drown.

08/19/2025

Join us for a free webinar Wednesday August 20th to discover actionable strategies that can transform your service center into a profit-generating powerhouse. With the right AI tools and mindset, you can boost revenue and deliver an exceptional customer experience every time. Register now: https://bit.ly/3Vd9lX6

08/18/2025

Are you still relying on last-click attribution? Will McGinnis from fullthrottle.ai joins AutoSuccess to unpack the real story behind CDPs, data hydration and how to track marketing influence — not just clicks. Learn how first-party audience building and smarter data strategies can help future-proof your marketing.
🎥 Watch the full conversation here 👉 https://www.autosuccessonline.com/executive-spotlight-fullthrottle-ai/

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Will McGinnis of fullthrottle.ai shares how a smarter CDP strategy helps auto dealers unify data, build first-party audiences and improve marketing results.

08/16/2025

🚗 Dealers, are you leaving money on the lot? Bruce Osborne from Allstate Dealer Services dives into the challenges every dealership faces — from negative equity to retaining your best customers — and shares strategies to boost sales and loyalty.
📺 Watch now to learn how to turn traffic, training and retention into your competitive advantage!

This interview offers valuable insights on improving dealership performance, customer retention and training practices. Don't miss this opportunity to learn from Bruce Osborne's expertise in the automotive service and insurance industries!

08/15/2025

Hey Dealer! Check Your Inventory for Water Damage
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A rainy spring and early summer has CARFAXinc wanting dealers to pay attention to their incoming used car inventory. Be sure to check for water damage!

Find out how to do this and more here: https://babcox.dragonforms.com/loading.do?omedasite=ASC_new
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Source: https://www.autosuccessonline.com/carfax-flood-damaged-cars-for-sale-hurricane-season-warning/
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08/11/2025

Your next car buyer is probably streaming right now. 🚗📺 But are your ads reaching them — or getting lost in the noise?
Brett Hall from Evolution Media Group (EMG) explains how to make streaming ads work smarter, not harder.
▶️ Watch the interview to see how it’s done.
https://bit.ly/3J8Q86p

Learn how connected TV ads are driving dealership sales. Brett Hall of EMG explains streaming strategy and real ROI for car dealers.

08/09/2025

💳 Dealer payment processing is no longer a commodity. In this Executive Spotlight, Shannon Wischmeyer of Dealer Pay LLC explains how today’s payment solutions help dealers stay compliant, reduce fraud and deliver better customer experiences. Watch now to future-proof your dealership:

Dealer payment processing is evolving fast. Learn how Dealer Pay helps auto dealers stay compliant, reduce fraud and modernize the payment experience.

08/07/2025

Hey Dealer! 2025 Women at the Wheel Honorees

Congratulations to our AutoSuccess Women at the Wheel honorees on being recognized at the Women in Automotive Conference in Nashville this week!

See this year’s honorees here: https://bit.ly/3J7NKg2

08/06/2025

More fun, motivation, insights and unforgettable conversations are happening at the Women In Automotive conference. 💬✨ From breakout sessions to hallway catch-ups, the energy in the room is electric and the inspiration just keeps building.
Grateful to be surrounded by so many amazing powerhouses.