Sleep Savvy magazine

12/06/2025

Paramount Sleep strengthens sales and marketing teams. https://vist.ly/4hh2r

12/04/2025

Hey Sleep Savvy Retailers! Here's a surprising, happy thought for the week: Boredom is actually good for you! 🤩

As experts, we know rest is key, but the article reveals that allowing your brain to be unoccupied helps it engage its "default mode network," leading to deeper meaning and less anxiety. This is a game-changer for how we talk about the bedroom!

Retail Tip: Share this information with customers to reinforce that buying a mattress isn't just about physical comfort—it's about creating a dedicated, distraction-free zone for mental and emotional well-being. Sell the sanctuary, not just the spring!

See why embracing the quiet is the key to happiness and how you can work this idea into your store's messaging! https://vist.ly/4h9uk

12/03/2025

Great news for your business! 🎉 Therapedic International just merged with Sleep International to form Therapedic Worldwide, and they are ready to help retailers succeed.

This merger brings together global recognition and proven manufacturing power, meaning more resources and better products for your showroom floor. 🤩

The proof? They are launching THREE new, exciting product lines at the January Las Vegas Market! Make sure the Therapedic Alternativ™ and the revamped Tommy Bahama® Mattress Collection are on your list of must-sees.

Click through to see all the details on the new leadership and what this means for their product pipeline! https://vist.ly/4h4xn

Learn how Therapedic International has merged with Sleep International to create Therapedic Worldwide, enhancing manufacturing capabilities.

12/02/2025

Paramount Sleep strengthens sales and marketing teams. https://vist.ly/4gxnt

11/18/2025

Happy to share a savvy sales tip! 😄 Did you know new research shows video content is key to closing big sales?

Symphony Sleep found that video on the showroom floor helps shoppers retain 95% of the information about products like adjustable bases, making them more confident buyers! This "video-at-the-moment-of-decision" model bridges the knowledge gap and keeps sales consistent, even during your busiest hours.

Click to see the research and how this easy-to-use tool can boost your close rate! https://vist.ly/4f3c9

Learn how research backs Symphony Sleep’s use of video to improve consumer engagement and influence purchasing decisions effectively.

11/17/2025

🤩 Is your mattress store set up for the modern shopper?

Today's shoppers are using their screens like a remote control, flipping between your website and your showroom! They want to browse online, then come in for that crucial "rest test" and sensory evaluation.

If you aren't offering real-time inventory and consistent pricing, you might be missing out on sales from high-value affluent customers! Discover the 4 easy-to-implement steps that will help your store become a seamless success story.

Ready to beat the competition? Click to see the must-dos! https://vist.ly/4ewan

11/17/2025

Happy news for a legacy brand! 😄 South Bay International has acquired the operating assets of Corsicana Mattress Co., promising to infuse the brand with new resources and focus!

The best part for our retailers? Sbi Accnt is creating a Corsicana Mattress Company division dedicated to maintaining business as usual, ensuring continuity for your inventory and customers. This strategic move strengthens the market and helps elevate the quality of products you rely on!

Click to read how South Bay plans to build on Corsicana's long history: https://vist.ly/4eu4j

11/14/2025

Happy to celebrate the impact of the mattress industry! 😄 Relief Bed International is delivering more than just beds—they’re delivering hope and healing to those who need it most.

From hurricane relief in Jamaica to emergency shelters right here in the U.S., these beds provide a vital first step toward recovery. This is a great reminder that our industry plays a crucial role in community care.

Click here to read the inspiring story: https://vist.ly/4eijp

Relief Bed

11/13/2025

We're so happy to introduce our new RSA of the Month, Andrew Heinz! 😄

Andrew's secret to amazing sales is simple: He doesn't sell mattresses, he promotes health! He focuses the conversation entirely on solving the customer's pain points and improving their quality of life (a much easier sell than just "foam and springs").

His must-know advice for every retailer: Get the adjustable base demo right! It's the key to making the sale a "health-related shopping experience," not a price battle. 💰

Click to get all of Andrew's top tips on building trust and boosting your close rate: https://vist.ly/4eb84

11/12/2025

Vispring Beds is doubling down on its North American growth with two new showroom openings in major affluent districts: La Jolla (San Diego) and Cherry Creek (Denver).

These showrooms position the brand directly in front of high-concentration luxury consumers and design-conscious clientele. This continued expansion reinforces the power of the in-person, dedicated luxury experience for high-ticket sales.

Read more about the brand's strategic U.S. expansion: https://vist.ly/4e3zz

Vispring opens exciting new showrooms in La Jolla and Denver, showcasing their luxurious bed range in key U.S. locations.

11/11/2025

Today, we observe Veterans Day on its historical date, November 11th.

This day is dedicated to honoring the bravery, patriotism, and willingness to serve of all American veterans, living and deceased, who defended our nation in war and in peace.

We send our profound gratitude to every individual who has worn the uniform. Your service is the foundation of our freedom.

11/10/2025

Mattress Retailers: Looking for simple ways to improve your sales game? The Better Sleep Council's "Catching ZZZ's" podcast provides valuable insights and fun facts on sleep that enhance the consumer journey.

From understanding the impact of soothing music to recognizing personalized shopping trends, these insights will help you immediately connect with customers and confidently close the sale.

Listen today at https://bettersleep.org/category/podcast/ or on Spotify at https://bit.ly/BSCPodcasts

Better Sleep Council