Cakewalk Social

Cakewalk Social We excel in the art of creating and growing a meaningful social media presence for small businesses

👀 Did you know AI tools like Google AI Overviews, ChatGPT, and Perplexity are already summarizing your reviews when peop...
08/22/2025

👀 Did you know AI tools like Google AI Overviews, ChatGPT, and Perplexity are already summarizing your reviews when people search for your business?

That means your online reputation is no longer tucked away on Google - it’s being pulled into AI search results, Reddit threads, and even TikTok.

✅ Tip: Make it a habit to reply to every review - positive or negative. Engagement shows you care, and that matters just as much as the stars.

MSNBC just announced it’s rebranding to MS NOW - and the internet had a lot to say. While the network wanted to highligh...
08/20/2025

MSNBC just announced it’s rebranding to MS NOW - and the internet had a lot to say. While the network wanted to highlight a “fresh identity,” the response shows how tricky naming and branding can be.

👉 What went wrong?

Acronyms can carry unintended meanings (in this case, some people read it as “multiple sclerosis now”).
Removing heritage names (“NBC”) risks losing brand equity audiences already trust.
The new logo rollout sparked more mockery than excitement - proof that timing and messaging are everything.

💡 Takeaway for small businesses:

Before you change your name, logo, or branding:

1. Test it with real people (not just your internal team).
2. Consider what equity you might be leaving behind.
3. Make sure the story behind the rebrand is clear and compelling.

Your brand is more than a new logo - it’s how people feel when they see it.

People don’t want to be marketed to. They want to feel part of something.The difference between an audience and a commun...
08/18/2025

People don’t want to be marketed to. They want to feel part of something.

The difference between an audience and a community?
👂 You listen more than you sell
🤝 You build trust before asking for action
💬 You create space for others to be seen and heard

At Cakewalk Social, we help nonprofits and mission-driven brands build true community - one post, one conversation, one connection at a time.

🤫 Confession time: Running Cakewalk Social hasn’t always been smooth sailing.In our early days, we tried to be everywher...
08/15/2025

🤫 Confession time: Running Cakewalk Social hasn’t always been smooth sailing.

In our early days, we tried to be everywhere - posting daily, joining every trend, offering every service. Guess what? We burned out fast.

✨ Here’s what we learned:
→ Clarity beats hustle. Focus on what you do best.
→ Not every platform deserves your energy. Pick your lanes.
→ Community matters more than vanity metrics.

Today, we’re thriving because we help clients build intentional brands.

Social Media Myths - Busted!There’s a LOT of noise out there about what you must do on social media, and most of it is j...
08/13/2025

Social Media Myths - Busted!

There’s a LOT of noise out there about what you must do on social media, and most of it is just wrong.

Swipe through this carousel to see the biggest myths we hear every week - and the real truths behind them.

Which myth trips you up the most? Drop it below so we can bust it together!

These are 10 questions we get all. the. time:1️⃣ How often should I post?  Start with 3x/week.2️⃣ Should I be on TikTok?...
08/11/2025

These are 10 questions we get all. the. time:

1️⃣ How often should I post? Start with 3x/week.
2️⃣ Should I be on TikTok? Depends on your audience!
3️⃣ Do hashtags still work? Yes—but fewer, more relevant ones are better.
4️⃣ Can I reuse content? Absolutely. Repurpose wisely.
5️⃣ Do I need paid ads? Organic is great, but ads amplify your reach.
6️⃣ Is video a must? Short answer: Yes.
7️⃣ How long should captions be? Long enough to be meaningful, short enough to hold attention.
8️⃣ What’s the ROI of social media? Awareness, trust, and conversions when done right.
9️⃣ Is email marketing dead? Nope. It’s thriving.
🔟 Can you “go viral” on purpose? Not guaranteed. Consistency and good content win over luck.

✨ Got more questions? Drop them below!

🎧 Need some fresh inspiration while you work?Here are 3 marketing podcasts we’re loving right now:🎙️ Social Media Market...
08/08/2025

🎧 Need some fresh inspiration while you work?

Here are 3 marketing podcasts we’re loving right now:

🎙️ Social Media Marketing with Michael Stelzner – Actionable tips for staying ahead of trends.
🎙️ The Digital Marketing Podcast – Great insights for small businesses and nonprofits alike.
🎙️ The Copywriter Club Podcast – If you want to sharpen your brand voice, start here.

✨ Pro Tip: Don’t just listen - jot down one action step from each episode and put it into practice.

What’s your go-to podcast for staying inspired? Drop it below!

🚀 Want your social media posts to work harder for you?At Cakewalk Social, we help small businesses and nonprofits turn s...
08/06/2025

🚀 Want your social media posts to work harder for you?

At Cakewalk Social, we help small businesses and nonprofits turn scattered content into a strategic marketing engine.

✅ Custom content calendars
✅ Engaging reels and carousels
✅ Storytelling that builds trust
✅ Analytics that guide your next move

✨ Because posting randomly isn’t a strategy - it’s a shot in the dark.

Curious how we can simplify your marketing? Let’s chat.

🔍 Thinking of writing blog posts for your business - but stuck on topics?Here are 5 blog ideas perfect for small busines...
08/04/2025

🔍 Thinking of writing blog posts for your business - but stuck on topics?

Here are 5 blog ideas perfect for small businesses and nonprofits:

✅ “The 5 Biggest Myths About [Your Industry] - Busted!”
✅ “A Day in the Life of a [Your Role]”
✅ “10 Questions We Hear All the Time - Answered.”
✅ “Behind the Scenes: How We Help Clients Achieve Results”
✅ “Trends That Will Shape [Your Industry] in 2025”

✨ Pro Tip: Always tie your content back to your brand’s mission or the problems you solve. That’s what turns clicks into clients.

Which idea should we turn into a post next? Drop your vote below!

💡 Trends come and go - but a few will shape how you connect with your audience for the rest of this year and beyond.Here...
08/01/2025

💡 Trends come and go - but a few will shape how you connect with your audience for the rest of this year and beyond.

Here are 3 digital marketing trends we’re watching closely at Cakewalk Social:

1. Brand Storytelling > Sales Pitches: Audiences crave authenticity. The brands winning attention are those sharing real people, real missions, and real impact.

2. Search Beyond Google: TikTok and Instagram are becoming search engines. If your brand isn’t showing up there, you’re missing the conversation.

3. Purpose-Driven Marketing: Audiences want to know where you stand. Companies that clearly share their values are building stronger communities and trust.

AI can’t save bad strategy. → Start with your revenue goals.→ Work backward to connect every metric to $$$.→ Don’t wait ...
07/30/2025

AI can’t save bad strategy.

→ Start with your revenue goals.
→ Work backward to connect every metric to $$$.
→ Don’t wait for perfect dashboards - act on insights.

Are your metrics tied to outcomes or just pretty numbers? We can help.

07/28/2025

Posted and didn’t get leads?

Congrats. You just started.

Brand isn’t viral - it’s consistent.
Show up again. And again. And again.

It will pay off - just not in 30 days.
Save this for your “I feel like quitting” days.

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Alpharetta, GA

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