VantagePoint Marketing

09/10/2025

A website that’s not actively maintained can quickly lose visibility, traffic, and conversions. In the past, SEO monitoring and updates were enough to keep your site competitive. But in the past year, the digital landscape has shifted dramatically.

With AI becoming mainstream — from search engine algorithms powered by machine learning to AI-driven content delivery — AI Website optimization is now a necessity– simply “having a website” is no longer enough.

Today, your site needs continuous optimization for both search engines and AI systems to remain visible in traditional search results and AI-generated answers. Without these updates, your business risks falling behind as competitors adapt to AI-driven discovery and customer engagement.

Contact us for a Free AI Website Performance Audit at 612.444.2211 or learn more here 👇
https://vpmarketinggroup.com/services/ai-website-optimization/

Marketing Company Anoka MN: VantagePoint Marketing Group- Branding, website design, & ongoing AI and SEO, PPC & Social Media marketing plans.

08/28/2025

Peak Xteriors needed a website refresh and got one! 🤩

The new website was designed to be visually striking, mobile-responsive, and optimized for user experience.

Check it out! ⬇⬇
https://vpmarketinggroup.com/portfolio-item/peak-xteriors/

08/21/2025

The reality is that AI will continue to evolve — and your competitors are already adapting. Businesses that stay ahead will be the ones that continually invest in website optimization rather than waiting until performance drops.

If we’ve built your website in the past, now is the time to schedule your AI Performance Audit. This will ensure your site meets today’s standards and is prepared for tomorrow’s changes.

Contact our team today to schedule your AI Website Performance Audit! 612.444.2211 or visit www.vpointusa.com

Contact VantagePoint Marketing in Anoka MN- Conveniently located on Main Street- Call us or schedule an appointment!

08/14/2025

Perkins Media does a GREAT job with these videos! Content like this can be super effective for getting your company found in AI search!

🎥✨ Get ready for a fun and productive Content Creation Day with us!
Want to boost your SEO and stand out with AI-friendly content? Let’s turn your most-asked questions into videos that drive clicks, views, and real conversions. 💥📈

🧠 FAQs + 🎬 Videos = Visibility + Results!

VantagePoint Marketing Matt Perkins Logan Perkins Eric Perkins Twila Johnson Maple Grove Business Association

08/13/2025

✨ Mobile-First Design Trends ✨
This design aspect prioritizes mobile user experience above desktop. It’s about creating a seamless experience on small screens first, then scaling up.

Google now indexes and ranks based on mobile content. A strong Mobile-First Design is crucial for SEO and for connecting with users on the devices they prefer.

In the link below, you'll learn the concept of Mobile First Design, why it’s critical for user experience and SEO, and how it can benefit your website’s performance in 2025 and beyond. You’ll also discover actionable tips, real-world examples, and key resources to stay ahead of the competition.

https://vpmarketinggroup.com/2025/06/11/mobile-first-design-trends/

08/12/2025

Shoutout to all the hard working people! 🤩 We see you!

08/06/2025

Let us help you with your success so you can enjoy the climb!

www.vpointusa.com

08/05/2025

Your homepage sets the first impression for visitors. It’s often the highest traffic page and plays a key role in conversions.

A High-Converting Homepage must be fast, clear, and user-friendly to capture attention and drive results.

In the link below, explore what makes a homepage high-converting. Learn how to strategically design your homepage with clear messaging, trust-building features, optimized layout, and calls to action to boost conversions and user engagement.
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Discover the essential elements that make up a high-converting homepage. Learn UX design tips to boost engagement and drive action.

07/31/2025

Content To Improve U/X (User Experience) Part #4

07/30/2025

In the link below, you'll learn the key differences between PPC and Organic Marketing. You’ll also learn how each works, their pros and cons, and when to use them.

We’ll provide actionable tips to help you build a balanced digital strategy that maximizes both short-term and long-term results.
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Learn the difference between PPC and organic marketing, and discover how paid ads and SEO work together to grow your business online

07/28/2025

We know the blood, sweat, and tears you've put into your small business - We See You!

07/23/2025

Discover how a professional website builds trust, increases visibility, and drives leads.

In the link below, we’ll cover must-have website features, benefits for local and global reach, and how to get started with a custom website that supports your growth goals!
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https://vpmarketinggroup.com/2025/05/18/why-every-business-needs-a-website/