06/02/2026
Pro tip: Welcome to June. This is Pride Month for the LGBTQ+ community. You’re going to see a lot of businesses with rainbow flags showing their support of their employees and patrons who are members of this community.
If you do NOT want to fly a rainbow flag or publicly declare your support, please don’t make a special post saying you “welcome everyone all year long and therefore do not feel the need to slap a rainbow over your logo.”
Of course all lives matter and all customers should be welcome all year long. But those of us who are cisgender/heterosexual (aka “straight”) can walk into a restaurant, hotel or other business and assume we will be treated with respect and dignity. The purpose of Pride Month is to let people who are LGBTQ+ know they will be treated with the same level of respect and dignity, and not harassed, shunned, or shamed.
No, you don’t NEED a rainbow to get that message across but to intentionally state that you refuse to participate sends a message that can be interpreted as passive aggressive, like what you’re actually saying is you’re not friendly toward this segment of the community.
You don’t need to make a statement at all.