
07/24/2025
10 years ago in 2015, I was in my 2nd year of trying to be a full time dj in Athens, Ohio. It wasn’t going well. And I was considering other options cause I needed money.
I remember answering the door and it was Steve Patterson who was then campaigning for mayor unopposed. I was like “what’re you doing here, you already won?” We both laughed but then we chatted for a bit and he asked me what I was doing.
I explained I was djing full time and he asked me if I’d be interested in being the director of Ohio brew week as he was on the board but also knew of my experience with Halloween. Looking for extra revenue and opportunities I said absolutely and then he left.
Some time went by and I got the job and I had NO CLUE what I really signed up. I absolutely flubbed that first year in 2016 compared to my others. I asked for help too late, I was in over my head. But I didn’t do such a bad year cause I was NOT fired!
😂😂
Then I learned from that failure. I grew. I doubled our music budget. I expanded the times for last call. I hired red tail to redo our website. I asked for more money (that was my first real life negotiation!) I scrapped the app and moved the beer list to the website making it more functional and universal. I formalized our volunteer system. I changed how we bring on new board members. I formalized my token team Meredith and Jamie🙏🏾🙏🏾🙏🏾) I created a new sister fall event. I helped create a dinner on the parking garage. I formalized our sign up system for sponsors. Etc etc etc.
Over the years we have grown and thrived where other events have grown stale or withered away. And then one day some one said, “this year, Brew Week is in the top five weeks in terms of tourism dollars brought in for the ENTIRE county.”
WHOA! THAT’S RIDICULOUS. Think about that. Ohio Brew Week celebrated its 20th last week and I’m proud to say I’ve held down 10 of those parties!
This year was a struggle as the landscape and expectations are always changing. But you all showed up again even with the flash floods and thunderstorms!
OHIO BREW WEEK IS RESILIENT and one of the best things to ever happen to me. Thank you all!
-Brandon
Exec director,