Annie H. Hoffman•Sports Media

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Annie H. Hoffman•Sports Media

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A proven, experienced, and results-driven media trainer helping athletes, celebrities, and C-suite executives learn how to be a star, develop confident media mindset, and build a brand that lasts.

07/11/2025

For this week’s , goes to my PR client USA national best-selling author and M&A expert Brandon Blewett, who was a featured guest on KTNV-TV "Las Vegas Morning Blend" in Las Vegas, Nevada.Brandon talks with hosts Jessica Rosado and Elliott Bambrough about how air travel often seems to bring out the worst in people. He reflects on the stress that comes even before boarding the plane—like battling traffic, parking challenges, and navigating TSA. Brandon humorously compares the whole ordeal to a Mario game, where you're the main character dodging obstacles, but the twist is everyone else is playing the same game too. He suggests that exhaustion, dehydration, and hunger fuel much of the frustration, and that a little sleep, hydration, and a snack could make flying a little less stressful.Brandon is the co-author of the USA national best-seller “Leadership DNA” and the author of “How To Avoid Strangers on Airplanes: A Survival Guide for the Frequent Business Traveler,” which is also making waves as an Amazon #1 New Release! You can grab your own copies of Brandon’s books on Amazon Kindle, Barnes & Noble, or Kobo!As the Head of Corporate Development at the largest private equity-backed pavement services roll-up, Brandon has led over $210 billion in global transactions, helping entrepreneurs turn “sweat equity” into tangible financial success.Ready to take your media presence to the next level like Brandon? Click the link in my bio to schedule your FREE Discovery/Strategy call today!

07/08/2025

For this week’s , fresh off the press—we have another blog published!Introducing “Personal Branding 101: How To Stand Out With Media Coaching” — your ultimate guide to showing up with confidence, clarity, and credibility. Whether you're building your voice or boosting your visibility, this one's for you.In today’s noisy digital world, it’s not enough to simply be good at what you do—you need to be seen and heard. This blog breaks down how expert media coaching can help refine your message, sharpen your delivery, and craft a magnetic presence that gets noticed by the right people. It’s packed with practical tips, real-world insights, and the kind of advice that helps you step into the spotlight—with purpose and power.Read more at www.anniehhoffman.com to discover how to build a brand that speaks for you—before you even say a word. Ready to build a brand that lasts? Book your FREE discovery call today and let's create an authentic presence that stands the test of time.

07/07/2025

Happy

This week’s quote is from two-time Super Bowl champion, eight-time Pro Bowler, six-time first-team All-Pro, two-time second-team All-Pro, two-time SWAC Coach of the Year, Pro Football Hall of Fame inductee, College Football Hall of Fame Inductee, NFL Defensive Player of the Year, and former NFL player who is now the head coach of the Colorado Buffaloes, known as "Coach Prime", Deion Sanders.

Sanders emphasizes that while teamwork is crucial, personal responsibility and individual excellence are equally important in achieving success. This quote reminds us that behind every win is someone who steps up, takes initiative, and puts in the extra effort. True victory comes not just from working together, but from individuals who are committed to giving their best.

Deion Sanders played in the National Football League (NFL) for 14 seasons with the Atlanta Falcons, San Francisco 49ers, Dallas Cowboys, Washington Redskins, and Baltimore Ravens. He was also an outfielder for nine seasons in Major League Baseball (MLB) with the New York Yankees, Atlanta Braves, Cincinnati Reds, and San Francisco Giants. Sanders won two Super Bowl titles and made one World Series appearance in 1992, making him the only athlete to play in a Super Bowl and World Series.

07/04/2025

Freedom starts in the mind—with the courage to think bigger and the belief that you were made for more.Today, as we gather with loved ones to celebrate freedom, community, and the spirit of independence, I’m reminded of the incredible power each of us holds—to share our voice, to shape our stories, and to spark change.Independence Day is more than fireworks and festivities—it’s a moment to reflect on resilience, unity, and the privilege of expression. As someone who has spent decades helping others craft and communicate their messages, I believe that true freedom lies in using our voices with intention, courage, and authenticity.Your story matters. And how you choose to tell it makes all the difference.Here’s to amplifying messages that inspire, connecting with purpose, and continuing to create impact with heart.Wishing you a meaningful and safe Fourth of July!!

07/03/2025

This week’s testimonial comes from my ol’ media training client, TV/radio college basketball analyst, former NBA/NCAA basketball coach and the youngest coach to ever reach the NCAA “Sweet Sixteen”, Todd Bozeman.

Todd has worked as a college basketball television analyst for HBCUGO TV and MBC Network.

Todd is the former men’s head basketball coach for the University of California where he led the Golden Bears to three NCAA Championship appearances and a Sweet 16 run in 1993. At the time, Todd was the youngest coach to ever reach the NCAA Sweet 16 at 29 years old.

Todd is also the former men’s head basketball coach for Morgan State University, where he coached for 13 seasons. During his time at Morgan State, Todd led the Bears to their only two NCAA Championships and he was a three-time MEAC Coach of the Year. Todd was also the Hugh Durham National Coach of the Year as the nation’s top mid-major head coach.

Additionally, Todd was the assistant men’s basketball coach for the University of Rhode Island. As the owner of IBI Scouting Service, he provided invaluable insights on NBA Free Agents and NBA Draft prospects, compiling and analyzing intelligence for multiple NBA franchises.

So thrilled to have had the opportunity to work with Todd!

Looking to find your confidence in front of the camera like Todd? Click the link in my bio to set up a FREE Discovery/Strategy call!

07/02/2025

For this week’s , I’m thrilled to share a client success story from one of my esteemed ol' media training clients, Emmy Award-winner, ESPN/ABC Football Analyst, and two-time Super Bowl Champion, Anthony “Bo**er” McFarland.After retiring from the NFL in 2013 as a two-time Super Bowl champion, Bo**er was ready to embark on his next journey. I had the pleasure of meeting Bo**er at the NFL Broadcast Boot Camp, where I was teaching live sports reporting, and I immediately saw his potential as a broadcasting star!“Very rarely do you find people who will give up time, energy, and expertise for people who need it. They’ll do it out of the goodness of their heart. Annie caught my eye with that. She is full of energy, full of life, exuberant and passionate about this industry,” says Bo**er.His dedication, hard work, and willingness to embrace new challenges have truly paid off, and it’s been an absolute honor to witness Bo**er’s growth and success in this industry. Seeing him thrive and excel in his second career reminds me why I’m so passionate about what I do—helping talented individuals like Bo**er achieve their full potential.Watching him transition from a talented athlete to an Emmy Award-winning sports analyst has been nothing short of inspiring. I’m incredibly proud to have been a part of Bo**er’s journey from the field to the studio!Want to be a broadcasting star like Bo**er? Click the link in my bio to set up a FREE Discovery/Strategy call. **erMcFarland

07/01/2025

For our next , please welcome the awesome Ayden! Here is a little info about him↓

Name: Ayden Roberts
School: University of Georgia
Major: Business Marketing
Hometown: Buford, GA
Expected Graduation Date: May 2026
Career Interests: Business to Business Marketing, Social Media

Favorite Thing About Working with Annie: Annie always takes an opportunity to teach us about the industry, setting us up for success

Interesting Facts: I can do close-up magic, I've rescued two stray cats

06/30/2025

Happy

This quote is from a renowned Canadian-American motivational speaker and self-development author known for his work on success and achievement, Brian Tracy.

Tracy emphasizes that the words we use to describe ourselves can shape our future. This quote is a reminder to guard our self-talk, as even casual negative statements can influence our beliefs, actions, and ultimately, our reality. Speaking with intention and positivity helps build the mindset needed to achieve what we truly want.

Brian Tracy is the author of over 80 books that have been translated into dozens of languages. His popular books are "Earn What You're Really Worth," "Eat That Frog!", "No Excuses!" ,"The Power of Self-Discipline," and "The Psychology of Achievement." Tracy's work focuses on strategies and skills for personal and professional achievement, emphasizing positive thinking, goal setting, and overcoming limitations.

06/27/2025

This week’s goes to my ol’ media training client, sports media personality and digital creator, Mariah Rose, who was just named one of ADWEEK’s 2025 Most Powerful Women in Sports!

She’s in phenomenal company alongside Executive Vice President of Octagon; Christine Franklin, Olympian, entrepreneur, and author; Shawn Johnson East, rising WNBA star Paige Bueckers of the Dallas Wings — among so many other inspiring women who are shaping the future of sports.

So proud of Mariah! Watching her rise has been such a joy — and this recognition is so well deserved!

Currently, Mariah is the host of her very own podcast, "Hoops for Hotties," which has thousands of weekly listeners. She also had the honor of making her red carpet debut as a correspondent, where Mariah interviewed the most decorated gymnast of all time, Simone Biles. She is also the former host of Bucket's "Mariah's Untitled Basketball Show." Mariah has previously interviewed NBA stars such as Luka Doncic, Zion Williamson, and Shelvin Mack.

In addition, Mariah covered the 2023 March Madness for Bleacher Report, and she also worked with other brands such as Nike and Dick’s Sporting Goods. She served as the social media ambassador for the 2023 WNBA All-Star Weekend. Additionally, Mariah was invited to the 2023 Excellence in Sports Performance Yearly (ESPY) as a guest of the NBA and ESPN.

Fun fact! Mariah is the daughter of ABC and ESPN analyst and former NBA player, Jalen Rose.

Want to elevate your media presence like Mariah Rose? Click the link in my bio to schedule your FREE Discovery & Strategy Call—let’s explore how I can support your rise in the spotlight.

06/26/2025

This week’s testimonial comes from two-time NBA All-Star, National Collegiate Basketball Hall of Fame inductee, NCAA champion, NBA Sixth Man of the Year awardee and long-time basketball coach, Danny Manning.

I met Danny when I had the pleasure of media training the Wake Forest Men’s Basketball team and then again when we prepared him for his transition into broadcasting.

Currently, Danny is the Assistant Men’s Basketball Coach for the University of Colorado. He was also the former Associate Head Coach at the University of Louisville this past season. In addition to coaching, Danny worked as a basketball analyst for ESPN.

After retiring from professional basketball Danny became an assistant coach at his alma mater, the University of Kansas where he won the national championship for the first time as a player, and then again as a coach. Widely regarded as the greatest player in the history of the storied Kansas basketball program, Danny cemented his legacy during an unforgettable senior season, earning the prestigious John R. Wooden Award in 1988. In addition, Danny previously worked as a head coach at Wake Forest University and as an assistant coach at the University of Maryland.

Fun Fact! Danny is the son of NBA Veteran and NBA assistant coach, the late Ed Manning.

I’m so happy about all the great things Danny is accomplishing in his career; I can’t wait to see what he has in store next!

Want to shine on or off the court like Danny? Start with a FREE Discovery/Strategy call! Click the link in my bio to get started!

06/25/2025

For this week’s , goes to my ol’ PR client, Top 20 Global Women of Excellence 2024 awardee, Doctor of Clinical Psychology and Personal Growth Coach, Dr. Ayesha Suneja-Seymour, who has been featured in numerous media outlets, sharing her expertise on mindfulness, mental health, and personal growth, inspiring and empowering women worldwide!“Annie’s innovative ideas, unmatched organizational skills, and relentless drive have opened doors I never thought possible—from national media appearances to podcast features, magazine publications, and speaking engagements. She has an uncanny ability to see opportunities others might miss, and her persistence and creativity have made all the difference in amplifying my voice and mission,” says Dr. Ayesha.I am so honored to be a part of Dr. Ayesha’s journey in amplifying her voice in the media. Helping Dr. Ayesha share her wisdom with a wider audience has been an incredibly rewarding experience!Ready to take your media presence to the next level like Dr. Ayesha? Click the link in my bio to schedule your FREE Discovery/Strategy call today!

Address

Atlanta, GA

Telephone

+14044940157

Website

http://www.anniehhoffman.com/

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