Sports Media Career Hub, Atlanta, GA (2025)

08/31/2025

For this week's , is your demo reel holding you back from your next big opportunity?

Too often, broadcast demo reels lose impact with flat structure, shaky pacing, or by missing that critical opening hook.

That’s where my Demo Reel Review package comes in. For only $97, you’ll walk away with:
✅ A power-packed 30-minute, 1:1 coaching session where your demo reel gets the spotlight it deserves.
✅ Clear, no-fluff, actionable notes on your structure, pacing, delivery, and more.
✅ Expert insight from an Emmy-nominated broadcast coach to the sportscasting stars — with experience coaching on-air talent at ESPN, ABC Sports, CBS Sports, NBC Sports, Fox Sports, TSN, Turner Sports, NESN… and more.

This isn’t just a review — it’s a proven roadmap designed to position your reel as the key that gets you opportunities. Whether you’re stepping into your first market, or preparing for that big national network call, your reel has the power to open doors and put you in front of the right decision-makers. With the right polish and strategy, you’ll be ready to stand out and step into those opportunities with confidence.
Spots are disappearing fast — and when they’re gone, so is your shot at career-changing feedback. The kind that sharpens your reel, opens doors, and gets you the calls you’ve been waiting for. Don’t let someone else grab the opportunity meant for you.

CLICK THIS LINK: https://anniehhoffmanllc.com/ to lock in your spot — opportunities don’t wait, and neither should you.

08/29/2025

For this week’s , goes to my PR client USA national best-selling author and M&A expert Brandon Blewett, who was a featured guest again for the 2nd time on KATU-TV “Afternoon Live” in Portland, Oregon.

Brandon talks with host Hannah Olsen about the upcoming Labor Day travel rush, comparing it to other busy holidays like the 4th of July or Thanksgiving. With the travel period being so compressed, airports are expected to be crowded with people moving through security and terminals. His advice is to allow extra time rather than risk cutting it close, since that only adds unnecessary stress. Arriving early makes the holiday travel experience far easier to manage.

Brandon is the co-author of the USA National Best-seller “Leadership DNA” and the author of “How To Avoid Strangers on Airplanes: A Survival Guide for the Frequent Business Traveler,” which is also making waves as an Amazon #1 New Release! You can grab your own copies of Brandon’s books on Amazon Kindle, Barnes & Noble, or Kobo!

As the Head of Corporate Development at the largest private equity-backed pavement services roll-up, Brandon has led over $210 billion in global transactions, helping entrepreneurs turn “sweat equity” into tangible financial success.

Ready to take your media presence to the next level like Brandon? Click the link in my bio to schedule your FREE Discovery/Strategy call today!

08/28/2025

For this week’s my broadcast training client, ESPN play-by-play announcer and sports radio host, Jonathan Rifkind shared how he went from feeling stuck and weighed down by imposter syndrome…to showing up with confidence on-airThat kind of transformation doesn’t happen by accident — it starts with getting the right feedback and support.That’s exactly what my Demo Reel Review package delivers. For just $97, you’ll get:✅ A power-packed 30-minute, 1:1 coaching session where your demo reel gets the spotlight it deserves.✅ Get clear, no-fluff, actionable notes on your structure, pacing, delivery and more✅ All from the Emmy-nominated broadcast coach to the sportscasting stars — with a track record of working with sportscasters on-air at ESPN, ABC Sports, CBS Sports, NBC Sports, Fox Sports, TSN, Turner Sports, NESN… and more.Don’t let doubt hold you back. Let’s turn your reel into a confidence-building career tool. SPOTS ARE LIMITED, and every week you wait is another week your reel gets overlooked. Don’t let hesitation cost you opportunities— CLICK THIS LINK: https://anniehhoffmanllc.com/ now to secure your spot before it's gone.

08/28/2025

For this week’s goes to my ol’ media training, PR and talent client, 12-year NFL veteran, ESPN college football analyst and entrepreneur, Tyoka Jackson.

Tyoka will be working as an analyst on the Illinois State at Oklahoma game this Saturday, August 30th at 6 pm EST on ESPN+/SECN+. This will be his 9th season working with ESPN! Congratulations, Tyoka!

Tyoka is a respected voice in college football, providing analysis for ESPN, NFL Network and has made weekly appearances on SiriusXM Big Ten Radio. His football career speaks for itself: a standout at Penn State, Tyoka was a member of the university’s 1990s All-Decade Team. He continued to excel, earning second-team All-East honors as a junior and first-team All-Big Ten recognition his senior season. Tyoka capped off his college career as a starter in the Senior Bowl All-Star game and finished second all-time in sacks for the Nittany Lions.

During his NFL career, Tyoka played for the Falcons, Dolphins, Buccaneers, Rams, and Lions, spending time under Hall of Fame coaches Don Shula and Tony Dungy as well as respected leaders like Herm Edwards and Lovie Smith. His most impactful years came with the St. Louis Rams, where Tyoka played in Super Bowl LII, served as a team captain from 2003-2005 and was voted to the franchise’s 10th Anniversary Team.

Fun fact! Tyoka is the founder and president of the Jackson Investment Company LLC. His investment company was responsible for bringing the first two IHOP restaurants to Washington, D.C.

Want to be a broadcasting star like Tyoka? Make sure to click the link in my bio to book a FREE strategy call!

+ +

08/25/2025

Happy

This week’s quote is from an International Tennis Hall of Fame inductee, Sports Illustrated Sportsman of the Year awardee, National Women's Hall of Fame inductee, BBC Sports Personality of the Year Lifetime Achievement awardee, and American former world No. 1 tennis player, Billie Jean King.

King emphasizes that true champions are driven by the fear of losing, which keeps them motivated, disciplined, and consistently striving for excellence. In contrast, most people are held back by the fear of winning—whether that’s the pressure of responsibility, the expectations that come with success, or the discomfort of stepping outside their comfort zone. This quote highlights the difference in mindset: champions embrace the challenges of success, while others often avoid them out of fear.

Billie Jean King won 39 Grand Slam titles: 12 in singles, 16 in women's doubles, and 11 in mixed doubles. She was a member of the victorious United States team in seven Federation Cups and nine Wightman Cups. Beyond the court, King has been a trailblazer for gender equality and social justice, founding both the Women’s Tennis Association and the Women’s Sports Foundation.

08/23/2025

For this week's is for every sportscaster who’s done watching their demo reel disappear into inbox black holes while other names keep getting the callbacks.

Here’s the harsh truth: TV network talent heads and decision makers don’t “give you a chance” — they judge you instantly. If the first 60 seconds of your broadcast demo reel doesn’t scream top-tier talent, you’re done. No callbacks. No email. Just another missed opportunity.

That’s where my Demo Reel Review package comes in. For only $97, you'll walk away with:

✅A power-packed 30-minute, 1:1 coaching session where your demo reel gets the spotlight it deserves.
✅ Get clear, no-fluff, actionable notes on your structure, pacing, delivery and more
✅ All from the Emmy-nominated broadcast coach to the sportscasting stars — with a track record of working with sportscasters on-air at ESPN, ABC Sports, CBS Sports, NBC Sports, Fox Sports, TSN, Turner Sports, NESN… and more.

I know the sportscasting world from the inside. I know what gets the call back — and I know how to help you get there.

This isn’t just a “feedback session.” It’s the same brutal, competitive lens TV networks' talent heads use — except now it’s working for you, not against you.

Spots are disappearing fast — and when they’re gone, they’re gone. Get the feedback that could land your next big break. Wait too long, and someone else will be getting the call you should have gotten.

CLICK THIS LINK: https://anniehhoffmanllc.com/ to lock in your spot now— because every day you hesitate is another role, gig, or contract going to someone else.

08/22/2025

For this week's , goes to my ol' media training and talent client, ESPN TV/radio analyst, SiriusXM NFL Radio host, Cumulus Media on-air host, two-time Pro Bowler, All-American, and NFL All-Pro, Brad Hopkins.

Brad will be working as an analyst on the Portland State at BYU game next Saturday, August 30th at 8 p.m. EST on ESPN+. Congratulations, Brad!

Brad contributes to special programming on 104.5 The Zone in Nashville, including the “Lee Company Countdown to Kickoff” show, providing in-depth coverage of Tennessee Titans games. Also, he is a fill-in co-host for 104.5 The Zone.

Brad co-hosted “The End Zone” on SiriusXM NFL Radio, offering expert analysis and engaging discussions on the latest NFL news for many years. He makes guest appearances as an analyst on SiriusXM channels, including Mad Dog Sports, B1G, ACC, and SEC. With a passion for storytelling and years of on-air experience, Brad captivates audiences with his insightful commentary and in-depth sports knowledge.

Brad is an NFL All-Pro and two-time Pro Bowler and was a first-round pick in the 1993 NFL Draft, playing 13 seasons as a left tackle for the Houston Oilers and Tennessee Titans, including a Super Bowl ###IV appearance. Before his NFL career, Brad excelled at the University of Illinois, where he was named an All-American and All-Big Ten.

Moreover, Brad's passion for broadcasting extends beyond the NFL. He showcased his versatility by hosting a local television show called "Countdown to Friday" on NewsChannel 5 Nashville WTVF. Brad also co-hosted a digital show, “ScoreBird Live,” on ScoreBird.com, where he interviewed well-known high school coaches and players.

In addition to Brad’s own league experiences, he has the unique opportunity of a modern-day view of the NFL through the lens of his son, Super Bowl LVI Champion, Brycen Hopkins, who played for the LA Rams and is currently an unrestricted free agent.

Fun fact! Brad is the founder and owner of On The Hop LLC, a company dedicated to delivering exceptional transportation experiences that seamlessly combine luxury, comfort, and reliability.

Want to be a broadcasting star like Brad? Click the link in my bio to book a FREE strategy call.

+

08/21/2025

This week's testimonial comes from my ol' media training client, the wonderfully talented and successful, Didier Morais! I met Didier during his time at NESN (New England Sports Network) covering for the Boston Red Sox, where I worked as his broadcast coach.

Currently, he is the Founder and CEO of his very own PR agency, Vital Versatility. It is a full-service, public relations agency that specializes in bridging the intersection of music, sports, lifestyle, entertainment, business, and social justice.

Didier recently became an official member of the XXL Awards Board. He was also recognized as one of the top publicists in the music industry on Billboard's inaugural Power Publicists list in 2023! Vital Versatility's clientele includes artists like three-time Grammy Award-winning artist Ne-Yo, three-time Grammy award winner Megan Thee Stallion, Fat Joe, E-40, Moneybagg Yo, GloRilla, Too $hort, and more!

In addition, Didier was credited as Public Relations Director on an New York Emmy-nominated TV special, organized the black carpet for Megan’s Pete & Thomas Foundation Gala, and continues to lead high-impact music rollouts.

Apart from managing album launches, red carpet events, and innovative product launches, Didier's advocacy efforts in social justice have sparked nationwide discussions on criminal justice reform and systemic racism. This has garnered recognition from former Vice President Kamala Harris and prompted the U.S. Justice Department to initiate a civil rights inquiry in Mississippi.

Before entering the field of public relations, Didier spent three years as a sports journalist, covering the Boston Red Sox for New England Sports Network (NESN), covering the Miami Heat for the Miami Herald, and high school sports for the Houston Chronicle.

Didier is the former Vice President of Music and Entertainment at Berk Communications. From 2013 to 2015, he worked as a sports and news commentator on Arise News. He was also the senior account executive of Text100, a global communications agency, until 2017.

So proud of you, Didier!

Want to shine and build a brand that lasts like Didier? Shoot me a DM, email, or give me a call! Make sure to click the link in my bio to book a FREE strategy call or download my ABCs of interviews.

08/19/2025

For this week’s … sportscasters, here’s the truth no one likes to say out loud—your broadcast demo reel might be the very reason you’re not in the job you deserve right now.

Your reel isn’t just a highlight of your work — it’s your calling card to TV networks' talent heads and decision makers. In just a few seconds, they decide if you’re worth a closer look… or if they’ll move on to the next name in the pile.

That’s why what you exactly need is right here—introducing the Broadcast Demo Reel Review Package — $97 for a LIMITED TIME ONLY.
I’ve spent more than 30 years in broadcast media coaching and working with sportscasters who’ve gone on to land roles at major TV networks and stations. I know precisely what makes them lean in, take notice, and say, “We need this person on our team.” My job is to help you deliver that impression from the very first frame — so you’re seen as the standout, hire-worthy talent you are.

Here’s what’s included:

✅ A 30-minute 1:1 coaching session with a personalized review of your reel
✅ Clear, actionable notes on structure, pacing, delivery & standout moments
✅ Insider feedback from Emmy-nominated broadcast coach to the stars who have worked with sportscasters on-air at ESPN, ABC Sports, CBS Sports, NBC Sports, Fox Sports, TSN, Turner Sports, NESN, to name a few

This isn’t about fluff feedback — it’s about strategic tweaks that open doors to more on-air opportunities and career moves you’ve been dreaming of.

LIMITED SPOTS ONLY, so once they’re gone, they’re gone.

CLICK THIS LINK: https://anniehhoffmanllc.com/ to secure your spot now— your career won’t wait, and neither will this offer.

08/18/2025

Happy

This week’s quote is from national best-selling author, journalist, actor, producer, philanthropist, North Panola School District Hall of Fame inductee, Humanitarian of the Year awardee, and Sigma Delta Chi awardee for excellence in journalism, Germany Kent.

Kent emphasizes that the way you begin your Monday morning shapes the energy and mindset for your entire week. By choosing to focus on strength, growth, and positivity, you set yourself up to experience a more fulfilling, joyful, and healthier life.

Germany Kent is recognized not only for her literary and journalistic achievements but also as a speaker, media personality, and philanthropist. She has been featured in "Forbes," "Inc.", "Fast Company", to name a few and has appeared on NBC, ABC, CBS, and FOX News. Honored with her own “Germany Kent Day” in her birthplace, Kent’s influence spans journalism, social impact, and humanitarian work. A national bestselling author of "You Are What You Tweet", Kent is also celebrated for her advocacy for mental health, personal growth, literacy, and community engagement.

08/15/2025

Give a warm welcome to my new broadcast training client, Michigan Association of Broadcasters Award winner for Best in Play-by-Play and Podcast Hosting, play-by-play announcer, and sports broadcaster, Dan Hasty.

Currently, Dan is bringing the action to fans as part of the Grand Rapids Gold television broadcast team and as the broadcast voice for the Grand Rapids Rise of the Pro Volleyball Federation, simulcasting on WOOD-TV, its affiliates, and 96.1 FM "The Game."

He’s also been the voice of the West Michigan Whitecaps for more than a decade, and a versatile broadcaster for the Detroit Tigers, serving as a fill-in play-by-play voice, event emcee, and former host of the "Road to Detroit" podcast.

Beyond baseball and volleyball, Dan is the radio broadcaster for University of Detroit Mercy Men’s Basketball, where his award-winning calls have been recognized by the Michigan Association of Broadcasters. Dan's career also includes calling college basketball for Saginaw Valley State University, high school sports on 107.3 WBBL-FM, and serving as a talk show host and reporter for "97.1 The Ticket" covering the Detroit Lions, Detroit Tigers, and Detroit Red Wings.

Dan also spent four years with CBS Radio Detroit as a sports anchor and talk show host for WWJ-AM and WXYT-FM. Earlier in his career, Dan was the network studio host for IMG College, covering the Wake Forest Demon Deacons, as well as the Houston Cougars basketball and football teams.

Dan’s voice brings sports to life for fans everywhere—and I’m excited to help him elevate his craft even further.

Stay tuned—Dan is continuing to make waves in the sports broadcasting world, and we can’t wait to see (and hear) what’s next! So honored to be a part of his journey!

Ready to uplevel your broadcasting career like Dan? Click the link in my bio to schedule your FREE Discovery/Strategy Call today!

08/14/2025

This week's testimonial comes from my friend, six-time Emmy Award-winning producer and director, Glenn Adamo. I had the pleasure of working with Glenn at the NFL Broadcast Boot Camp, which he co-created.

Glenn brings four decades of leadership in media, technology, broadcasting, and entertainment—transforming organizations with innovative, cost-effective strategies that drive growth, streamline operations, and integrate emerging technologies.

Currently, Glenn is the Founder and Principal of Ivanhoe Media & Entertainment, a strategic consultancy that helps organizations navigate the rapidly evolving media landscape, elevate performance, and shape company culture. Ivanhoe specializes in strategy, content, production, operations, and scalable growth at the intersection of technology and digital media. In addition, Glenn is a Media and Operations Consultant to the NHL.

He also serves as Managing Director of The Switch Sports Production Services—the strategic, creative, production, and distribution arm of The Switch—where Glenn delivers seamless live production for the world’s most demanding sports and entertainment environments, from studio to remote, live to OTT.

From 2003 to 2016, Glenn was Vice President of Production, Broadcasting, NFL Films, NFL Network & Media Operations for the National Football League (NFL). He oversaw Media Operations, Broadcasting, Scheduling, and NFL Films, launching and executing the creative vision for NFL Network, Thursday Night Football, NFL International production, and NFL Sunday Ticket. Glenn also led the NFL’s expansion into OTT distribution, virtual reality, and digital content libraries, pioneering next-generation media solutions.

Prior to that, he served as Vice President of Broadcasting, Entertainment & Community Development for the New Jersey Devils, where Glenn grew audience engagement through innovative media integration and community initiatives.

In addition, Glenn was Senior Vice President, Sports & Entertainment at Axient Communications, leading the groundbreaking IOC/NBC Olympics digital initiative that brought Sydney 2000 Olympic highlights directly to homes via the Internet—one of the industry’s first large-scale streaming deployments.

Glenn was also the Group Vice President of Broadcasting for the NHL, managing over $200M in annual revenue and securing a sevenfold increase in national television rights fees while launching NHL Productions and overhauling the league’s scheduling model to improve ratings and attendance.

Glenn began his career at NBC Sports, where he spent nearly 15 years as Coordinating Producer, overseeing the production and distribution of NBC’s marquee sports properties including NFL Football, NCAA Basketball, NBA on NBC, MLB Game of the Week, College Bowl Games, Wimbledon, the French Open, the NHL All-Star Game, and multiple Olympic Games.

So blessed to have worked with Glenn and to be able to call him friend.

Working alongside visionaries like Glenn reinforces why I do what I do—helping leaders, brands, and organizations amplify their voice, expand their reach, and own their narrative. If you’re ready to elevate your presence and stand out in your industry, let’s make it happen. Click the link in my bio to set up a FREE Discovery/Strategy call.

Sports Media Career Hub

08/31/2025

08/29/2025

08/28/2025

08/28/2025

08/25/2025

08/23/2025

08/22/2025

08/21/2025

08/19/2025

08/18/2025

08/15/2025

08/14/2025

Address

Telephone

Website

Alerts

Contact The Business

Shortcuts

Share

Category