Atlanta Models & Talent, Inc. is Atlanta’s premiere full-service talent agency.
2200 Century Pkwy NE
Atlanta, GA
30305
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Established in 1959, Atlanta Models & Talent, Inc. (AMT Agency) is Atlanta’s first and most prestigious talent agency. The history goes back over fifty-five years, and the strength of the agency, its reputation, and success is largely due to the forward-thinking of a few remarkable women.
In the early 1960’s, Dot Barber had a small part time model agency called Model’s Inc., when she asked Beverly Needle Copen, on maternity leave at the time, to help her out. When Barber decided to change careers and go into real estate, Copen purchased the agency from her for one dollar (legal tender).
Copen was interested in expanding the business beyond fashion and photography jobs, so she began with the name. Atlanta Models & Talent, Inc. was born. At the same time, Edith Ivey and Jerre Enberg were hard at work with the successful Ivey-Enberg Talent Services in Atlanta, having set in place many of the standards of practice still in use today. In the mid 60’s, Edith and Jerre decided to pursue their artistic careers and turned over their roster of 655 clients to Atlanta Models & Talent, Inc.
Meanwhile, Copen expanded her own sales strategies and hit the road. She traveled to New York and Los Angeles, fostering relationships with film producers and motion picture studios. She reasoned that there was no better shoot location than the South during the snow-covered winter months up North. Her innovative sales strategies paid off. Copen became the first film representative from 1972-73 under President Jimmy Carter.
