Mountain View Group

03/11/2022

What a great night at the ADDY Awards. Mountain View Group was thrilled to “bring home the bling” for our awesome clients Raytheon Technologies, GE Healthcare, and CP Kelco. Congrats to everyone involved in these award-winning projects.

03/08/2022

Happy International Women's Day! We are celebrating the amazing women here at Mountain View Group, as well as those who inspire us.

02/14/2022

We helped CP Kelco create an informational animation to showcase their passion for nature-based ingredients. Check it out:

01/27/2022

Communication is our specialty. Here are just a few of the ways we help companies achieve clear, thorough, and effective communication-

01/21/2022

Plug Power is the leading provider of comprehensive hydrogen fuel cell solutions. They provide technology that helps companies meet sustainability goals amid the ongoing shift to address climate change. We helped create an immersive experience through powerful graphics, animations, and videos for the 2021 Plug Power Global Symposium. Our team worked alongside Third Eye Creative Services to help bring a global hydrogen ecosystem to life on stage. Here is a short clip from the symposium recap:

01/21/2022

Plug Power is the leading provider of comprehensive hydrogen fuel cell solutions. They provide technology that helps companies meet sustainability goals amid the ongoing shift to address climate change. We helped create an immersive experience through powerful graphics, animations, and videos for the 2021 Plug Power Global Symposium. Our team worked alongside Third Eye Creative Services to help bring a global hydrogen ecosystem to life on stage. Here is a short clip from the symposium recap:

01/10/2022

CP Kelco is a global company creating powerful, nature-based ingredients. Our creative team collaborated with CP Kelco to develop a cookbook that showcases the quality and consistency of the company’s products. We used the brand’s standard and aesthetic to design recipe layouts with the ingredients as the focal point. CP Kelco is known for technical and sustainable excellence, and we highlighted this through thoughtful and intentional design.

12/25/2021

Happy Holidays from the team at MVG!

12/16/2021

The Coca-Cola Company is more than an international icon with a diverse beverage portfolio. It is an organization that has a bold corporate social responsibility agenda with the global reach and financial power to bring it to life. Storytelling is at the core of this marketing giant’s global strategy to stay ever relevant in modern culture and make a difference in the world.

We have embarked on a plethora of storytelling campaigns with Coca-Cola to depict the vast depth and breadth of the Coca-Cola ecosystem and its pursuit of a better shared future for people, communities, and the planet.

Our storytelling craft has touched brand campaigns, executive communications, internal culture communications, sustainability marketing, and creative ex*****ons for the World of Coca-Cola experience in Atlanta.

12/10/2021

MVG is celebrating our 40th anniversary! We’re thinking the same thing, “How did that happen?” Here’s a short trip to 1981 to commemorate the occasion (velour not included):

12/07/2021

Brill is consistently developing new sub-brands, baked goods, and baking products to meet their customers’ ever evolving needs to bring all of us something delicious to eat. All the product positioning, branding, design, and marketing needs to stand out amongst the clutter in the baked goods category and marketplace.

With Brill, our design opportunity was to reflect the high standards and brand reputation of a premium baked goods purveyor.

We have worked with Brill to create logos, design systems, and sales and marketing assets that fall within the framework of the parent company’s brand standard and aesthetic. This creates an ever-expanding consistent house of brands.

11/12/2021

Evolving multiple infrastructure brands into a unified powerhouse:

Rapidly growing through acquisitions, Power Team Services was quickly becoming an assembled large house of brands without a clear voice. They needed a unified brand and a unique, fresh positioning platform. They needed to distinguish themselves among their competitors as the leading infrastructure company in North America.

We had the opportunity to create a completely new brand through a strategic positioning platform. A new brand mark was designed with an extensive visual identity system, innovative video brand trailer, complete website strategy, design, development, and implementation. We then mapped out and collectively launched the new brand, ARTERA.

11/01/2021

Raytheon Technologies, the result of a transformative merger between Raytheon and United Technologies, now has some of the most comprehensive, compelling, and contemporary offerings in the modern domains of air, land, sea, cyber, and space. This merger set in motion the need for a more progressive, future forward positioning for their now, more robust brand.

Raytheon Technologies had a new mission that had to be conveyed across multiple content channels and creative touch points. We were engaged to craft a progressive narrative focused on the people, the technology, and the domain expertise of the RTX business.

🌟 External brand campaigns were needed to promote their cutting-edge technology.

🌟Culture communications were produced to celebrate their most important asset: their people.

🌟A recruitment campaign was created to attract the brightest minds in the industry and enable Raytheon Technologies to make a global impact on the future.

10/25/2021

Global healthcare is in transition, striving for better, efficient, more innovative technologies, all with extreme focus on improving the patient experience. Healthcare’s imaging technology is rapidly moving from analog to digital, connected through a virtual ecosystem, enabling greater customer efficiency and elevated care outcomes. GE Healthcare is an industry leader in this revolution with a powerful story to tell.

MVG collaborated with GE to take a technology-minded strategy and cross pollenate it with humanity to tell each of GE’s healthcare solutions’ story. The strategy of patient-centric branding campaigns became the pinnacle goal to promote technology innovations and engineering breakthroughs.

06/16/2020

06/09/2020

Mountain View Links

Check out our weekly roundup of the interesting and informative. Follow us on Twitter for your regular MVG fix!

05/26/2020

How are you CULTIVATING NEW IDEAS to continue to MOVE YOUR BUSINESS FORWARD? Please share your story using
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05/04/2020

How are you staying connected to move your business forward? Please share your story using
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https://www.linkedin.com/feed/update/urn:li:activity:6663176563107909632

04/22/2020

Andrès Isaza posted on LinkedIn

Happy Earth Day! Mountain View Group was proud to support Andrès Isaza and GE Renewable Energy on this children’s e-book. It’s a terrific stay-at-home activity for young readers on . FREE to download by clicking the link below and available in several languages.

https://www.linkedin.com/posts/andresisazasales_power-adventures-of-the-junior-environauts-activity-6656545665889431554-ZjFR

is key to understanding the benefits generation brings to our planet and its climate. I think the youngest generation today ...

04/07/2020

Mountain View Group posted on LinkedIn

How are you staying motivated to continue to move your business forward? Please share your story using
Mountain View Group
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https://www.linkedin.com/posts/activity-6653407940365680641-eqoi

How are you staying motivated to continue to move your business forward? Please share your story using ...

03/31/2020

Cheer for your colleagues!
Cultivate a community of appreciation.
Move business forward.
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03/24/2020

CREATIVITY IS A GAME CHANGER. Today’s COVID-19 world forces us to think differently. Be open to new ideas. Move business forward.

03/23/2020

Prioritize productivity.
Stay disciplined. Be laser focused on progress.
Move business forward.

03/19/2020

Digital Content Connects.
It’s the most robust channel we have right now.
Produce online content. Move business forward.

03/18/2020

Share Experiences. The world changed on all of us overnight. Tell your story. Move business forward. Mountain View Group

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03/13/2020

Photo shoots can be so sweet sometimes! 🧁 Great day on set yesterday shooting a new ad campaign for one of our favorite clients with one of our favorite photographers!
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🎥🎬 🎥

02/28/2020

The American Advertising Federation’s Silver Medal Award was established in 1959 to recognize men and women who have made outstanding contributions to advertising and who have been active in furthering the industry's standards, creative excellence and responsibility in areas of social concern. Annually, the AAF's Ad Clubs bestow this honor upon outstanding members of the local advertising community. Congratulations to this years recipient, our very own !
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@ The Stave Room at American Spirit Works

02/24/2020

Congratulations to our own Thom Gonyeau who will be accepting AAF Silver Medal Award this Thursday at the 2020 American Advertising Awards (Atlanta ADDYs)!

02/14/2020

Happy Valentines Day!
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01/29/2020

The year was 1998 and we were honored to produce a spot for featuring a still young phenom, Kobe Bryant. We found in our archives the commercial and also a brief write-up that appeared in the MVG newsletter of the day. Our production team recalls that then #8 was a pro on set, impressively composed for his age, and a lot of fun reciting his lines in perfect Italian. A true professional, inspiring young man, and an eloquent person to be around.
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12/05/2019

Test models for our amazing event photographer Ben Dashwood with
@ National Center for Civil and Human Rights

12/04/2019

Mountain View principal, Thom Gonyeau, took the opportunity to hang with International Quorum colleague, Jeremy Richter at Richter Studios in Chicago. It’s always inspiring and insightful to dialogue with other creative, strategic, and video agency owners.

11/13/2019

Mountain View Group had a spectacular night at the Association of Business Communicators Golden Flame Awards scoring 10 wins! Thanks to our client partners who bring rich and challenging assignments to us. It’s always great to share industry recognition with

10/31/2019

Meet Vernell Miller our Fall 2019 Intern!

Vernell is a graduating senior in Video Game Development Design at Georgia State University. He is supporting our 3D design team on AR and VR projects working in 3D animation software Blender and ARKit 3 (Apples AR toolkit). Fun fact that might surprise you about Vernell, he managed a band on tour through the Middle East and North Africa!
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If you are interested in a future internship contact us at [email protected]
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