Positive Equation

Positive Equation Digital marketing coach providing nonprofit professionals with the tools and resources to create impactful digital strategies.

Workshops, online trainings, and resources for nonprofit marketers.

Create & Cultivate main stage panelist 🙋🏻‍♀️ 🫶In 2018, I attended one year into my business and watched Kim Kardashian t...
09/09/2026

Create & Cultivate main stage panelist 🙋🏻‍♀️ 🫶

In 2018, I attended one year into my business and watched Kim Kardashian take the main stage.

I’ve had coaching with Jaclyn Johnson through Intro | Talk with Experts…

And now, next week, myself and 3 incredible Zoom Solopreneur 50 awardees will be on that stage to share our journeys.

Life is WILD!!!

Nothing like hosting a virtual session at the ACTIVATE Practivated event pre Delta Air Lines flight in the Sky Lounge! ✈...
09/09/2026

Nothing like hosting a virtual session at the ACTIVATE Practivated event pre Delta Air Lines flight in the Sky Lounge! ✈️

Getting those monthly giving reps in today practicing in Practivated was so fun!!

Big shoutout to the founder Mallory Erickson | Speaker | Executive Coach | Fundraising 📈 for always providing the best environments for learnings and bringing together community 🙌🎉

Dressing as an Autumn. 🍂 I understood the assignment.Browns, sage + olive green, oyster white ✅
09/02/2026

Dressing as an Autumn. 🍂 I understood the assignment.

Browns, sage + olive green, oyster white ✅

09/02/2026

A new way of giving on the horizon…Is your nonprofit discoverable with AI Agents?

Fundraise Up CEO Peter Byrnes shares how we can prepare.

08/29/2026

My season actually surprised me! 😉 As someone that speaks A LOT I’m constantly looking for new outfits to rent on nuuly.

BUT I always get analysis paralysis - where to even start? Will this make me feel confident?

This was such a fun experience!! Thank you Brittany Rodriguez | House of Colour Suwanee!

Black and white aren’t in my palette 🤪🤪🤪 and let’s just say my closet has a whole lotta black!!

Now knowing my colors, everything from jewelry selection to hair color to clothes is not only an easier decision, but makes me feel good too!

No flight needed for this one 🙌🙌 Had a blast speaking at AFP Greater Atlanta about ALL things monthly giving, hearing Ch...
08/27/2026

No flight needed for this one 🙌🙌 Had a blast speaking at AFP Greater Atlanta about ALL things monthly giving, hearing Cherian Koshy absolutely crush his keynote and see so many friends!!

08/19/2026

Absolutely loved this episode with Magical Creatures Sanctuary and Jill Vanderhoef about creating raw, real, authentic storytelling through social media and IRL experiences that draws in monthly supporters.

Episode live now.

06/03/2026

“AI is not optional for NGOs. It is critical. And the organizations treating it as a future consideration are already behind.”

My conversation with Christoph Hilligen, CEO of  at the  for Nonprofits Global Leaders Summit blew me away.

He is not being dramatic. He has the receipts.

- Revenue from $70M to $160M.
- An emergency donor appeal launched within hours of a natural disaster.
- Predictive tools catching at-risk F2F donors before they cancel.

Full episode is up now - Missions to Movements.

05/27/2026

No one wakes up every morning thinking about your organization. 🙈 But it’s the truth!!

And that’s exactly why you need to email more than feels comfortable.

Giving Signals Report found that while nonprofits have ramped up communication on social, donors are still asking for more.

Specifically? More email. 🤯

They’re not ignoring you. They just have a lot of noise to cut through. Which means that message you sent last week? A lot of them didn’t see it.

So when it feels like too much, that’s usually the signal to keep going. Check your unsubscribe rate for proof!

📬 Send the email.

🎙️ From my conversation with CMO, Ann Fellman — full episode on Missions to Movements.

05/25/2026

No keynote. No vendor hall. No lanyard.

Just a living room in Serenbe, Georgia and seven women who came and left with a plan they believe in and more confident in themselves to make it happen.

This is what The Monthly Giving Retreat looks like.

Not a conference. Not a workshop. A room where the real conversations happen, the ones you’d normally only have with your closest colleague over a glass of w**e or poolside. 🍷 💦

We’re planning Spring 2027 and spots are intentionally limited.

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