
04/29/2020
Want some unconventional marketing advice that works? 😳
⛔ FAIL.
⛔ Fail fast.
⛔ Fail often.
If you don't explore failure, it's unlikely you'll explore different ways to get to your goals.
A digital marketing agency on a mission to provide local businesses with powerful & affordable done-for-you marketing.
Operating as usual
Want some unconventional marketing advice that works? 😳
⛔ FAIL.
⛔ Fail fast.
⛔ Fail often.
If you don't explore failure, it's unlikely you'll explore different ways to get to your goals.
⬇️ Sure, sales are down.
⬆️ But Facebook usage is up 50%.
These tips help small business owners across 50 industries figure out how to make the best of that.
https://bit.ly/2YbUsYW
While there may be a downturn in customer spending during the Covid-19 crisis, there is an increase in customer touch points and attention. With Facebook usage up 50%, it is more important than eve…
All actions are based on psychology.🧠
Consumer behavior is not an exception.
So before you ask your customer to take an action and buy your product/service, first ask yourself: does it appeal to their deeper desires? 😍
Want to know the only thing worse than a bad review?
No reviews at all! 😱
These stats show why. 👇
Ever heard of virtual plumbing? 🚽
Sanitation isn't new to this second-generation plumber, but check out the creative way he's using technology to perform key plumbing tasks! 😁
https://bit.ly/2Y8Q2BY
You could say all plumbing calls are essential. But during this pandemic, people are only calling on the real emergencies.
A positive mindset is the key to overcome challenging times.🧠
What currently brings happiness to your life?
A case study is a great way to show your expertise to a potential client.
If the people need a specific service they would search for it in Google. So this way a case study will bring them to your website and help you to engage them with your service.
Have you created case studies before?
"90% of consumers used the internet to find a local business in the last year." - HubSpot
That's why your businesses have to show up when people are searching for local companies online.
Learn more the top strategies on how to promote your business locally:
https://bit.ly/3cJKAtk
Interested in promoting your business locally? Click here to learn the top methods for local promotion.
"May your choices reflect your hopes, not your fears." - Nelson Mandela
You can worry about the future as much as you like, but all there will ever be is what's happening here and now.
Right now, we have a choice between hope and fear. Choose wisely. 💪
Having a reliable and robust CRM helps small businesses to manage marketing and sales routine effectively when
✔️Save your time.
✔️Increase productivity.
✔️Give you permission to all the data in one place.
✔️Allow you to make decisions quicker.
Read more here: https://bit.ly/2S0roQd
So you know you need to email your customers, but what do you even say? 🙈
From why email marketing to writing the perfect subject line, here's your guide for getting started: https://bit.ly/34YzKx9
A begginners's guide that would help you understand the various methods, and tools you can use for an effective email marketing campaign.
"People do not buy goods and services. They buy relations, stories, and magic." - Seth Godin
While the primary thing your business is putting out there might be a product or service, keep in mind who you're giving that to - a human being who wants human interactions. 👌
Want to know how you lose a lot of business? 😱
By not asking for reviews after providing your service! If you're not sure how to get them, try this:
👉 Ask customers in person.
👉 Follow up with an email after purchase.
👉 Add a message at the bottom of receipts/invoices.
Facebook likes and Twitter retweets don't pay the bills, we know. But here's what they do.
🏠 Is your business based out of your home?
📍 Do you only have one location?
🕴️ Only one or two employees?
That's okay. Small steps climb big mountains.
for
Are you in the gas, oil, plumbing, heating or electrical industry? 👨🔧
You may think social media isn't relevant, but guess what? Having a strong online presence can boost your business revenue and make you stand out from your competitors. 💰
Here's our advice on how to grow your business with social media. 👇
So you want to grow your trade business but, is social media really the best way to do it? 🤷♂️
After all, can't you just stick to what you're good at? Why do you have to Tweet, Like, Share and what not? 👍
Watch this to find out: https://bit.ly/3eCsNX1
In today's topic, I'm talking about social media. I know there's so many choices out there you can use to market on social media. There are many people tryin...
Want to know the secret to growing your small trade business or expanding your shop? 🤫
Foster relationships with your clients! Good relationships translate into revenue. 💪
The buyer's journey sounds like a complicated marketing term, right? 😅
But why is it important to your business?
Because it helps you understand how customers make a decision to buy your product or service and then make marketing decisions based on that. 😁
Stuck at home dreaming of future entrepreneurial ventures?
Here are the top 10 books you can read to find some inspiration: 💡 https://bit.ly/2XPIm7z
Top 10 books for entrepreneurs on lockdown due to Coronavirus.
“Business has only two functions – marketing and innovation.” – Peter Drucker
From trade to tech, no business can survive without marketing and innovation. Innovation brings a new and significant approach while marketing tells the right audience about it. 📢
"Remember that content strategy is always a long game —your short-term strategy can’t compromise your ability to solve for the ongoing, long-term needs of your content property. Find key areas where you can be flexible to meet immediate needs, but know what you can’t budge on." - Karla Cook, Hubspot Blog Team Senior Manager.
Read tips on how to pivot your content plan: https://bit.ly/34KlvvM
Learn how to organize your social media strategy with six helpful content calendar tools.
From creating a winning mindset in business to analyzing the downfalls of the week, these are the top podcasts you should be listening to. 🎧
https://bit.ly/2VAqIlN
“Podcasts are fantastic resources to gain further insight and optimize your social media content,” says social marketing expert Rachel Pisani.
Despite content and social media marketing, good email marketing remains a powerful player in the game. ✉️
What hacks do you use to send effective emails?
Sometimes it's early in the morning while people are having their coffee. ☕
Other times it's late at night when they crawl into bed. 😴
Here's how to figure out the best time to post based on analytics:
https://bit.ly/3bgkcqJ
Search “best time to post on Instagram” and you’ll find countless articles telling you when to post according to studies of a few million Instagram posts. We have written such articles ourselves. For a long time, we thought that’s the way to grow our reach and engagement on social media. But...
With digital platforms like Canva creating infographics are a quick and easy way to convey a lot of information in a shareable format. 👍
No one really thinks their content sucks, do they? 🙈
But if your content isn't performing well, check to see if you're making one of these common content mistakes.
Want to learn how to design a content strategy for your business? 😁
We love this free Hubspot Content Strategy Course: https://bit.ly/2VEWYE8
Invest in yourself and your career by staying up to date on the latest trends in digital marketing, sales, customer support, and more.
Let's be honest, no one likes being "advertised" to. We live in a time where human interactions are far more effective than a brilliantly-executed marketing campaign.
Do you agree? 👍 or 👎?
At a loss for words?
That's okay. These phrases will help you keep your prospect's attention. 😎
There you are, listening to your favorite podcast. 😎
Then, BOOM! An unexpected ad that is much louder than the usual volume. 🙉
You wonder to yourself, does this actually work?
Listen to this podcast to find out what the stats say: https://bit.ly/2XRckZd
In episode #1301, we discuss whether podcast ads actually work! Advertising placements on podcasts are typically hard to track and there are definitely scenarios in which you will struggle to see results. The main lesson here is to find a platform and audience that suits your offer. Tune in to hear....
"Good content isn’t about good storytelling. It’s about telling a true story well." - Ann Handley
Remember, your audience values truth and honesty above all else. ☝️
Want to create a winning webinar? Here are our top 5 tips for powerful webinar content. 💪🏻
"Beyond the personal, it’s important for corporations to support small businesses at this time.
That's why we're announcing the Salesforce Care Small Business Grants to help small businesses get the resources they need." - Salesforce
Check it out here: https://sforce.co/2yZZJIx
We announce Salesforce Care Small Business Grants to help small businesses get the resources they need during this challenging time.
Actions determine our life. We should act to achieve results.👊
How do you motivate yourself?
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A case study is a great way to show your expertise to a potential client. If the people need a specific service they would search for it in Google. So this way a case study will bring them to your website and help you to engage them with your service. Have you created case studies before? #CaseStudy #ContentMarketing #ContentIdeas #Content2020 #OnlineContent #HVACMarketing
Having a reliable and robust CRM helps small businesses to manage marketing and sales routine effectively when ✔️Save your time. ✔️Increase productivity. ✔️Give you permission to all the data in one place. ✔️Allow you to make decisions quicker. Read more here: https://bit.ly/2S0roQd #CRM #MarketingSoftware #MarketingAutomation #MarketingTips #HVACMarketing
Are you in the gas, oil, plumbing, heating or electrical industry? 👨🔧 You may think social media isn't relevant, but guess what? Having a strong online presence can boost your business revenue and make you stand out from your competitors. 💰 Here's our advice on how to grow your business with social media. 👇 #SocialMedia #SocialMediaMarketing #SocialMediaContent #Posting #HowTo #GrowBusiness #GrowBusinessOnline #HVACMarketing
Want to create a winning webinar? Here are our top 5 tips for powerful webinar content. 💪🏻 #Webinar #GoDigital #Content #Content2020 #OnlineMarketing #MarketingTips #DigitalMarketingTips #DigitalMarketing
Being aware of Social Media Definitions can help you understand current trends in social media marketing. 😅 What terms are complicated to understand for you? #SocialMedia #SocialMediaMarketing #SMM #MarketingTips
People remember 10% of what they hear. 👂 20% of what they read. 📖 80% of what they see/do. 👀 So the most effective way to share information effectively is to structure content so it catches their attention & is easy to understand. Learn how to do that here: https://bit.ly/34rzLcA #content #contentmarketing #contentideas #content2020 #onlinemarketing #contentmarketing #onlinecontent #creativemarketing #research #marketingtips #perception
So you want to make a lot of relevant content during COVID-19 but don't know how? 🤔 Start with larger pieces of marketing content and then repurpose those. Here's how: https://bit.ly/3aZVlrc #repurpose #content #contentmarketing #contentideas #content2020 #onlinemarketing #contentmarketing #onlinecontent #creativemarketing
6️⃣ Marketing Lessons from Neil Patel #Marketing #MarketingTips #MarketingTactics #MarketingAdvice #MarketingStrategy #Branding #SmallBusinessTips #BusinessTips
The Coronavirus is impacting consumer mobility, shifts in media consumption habits, supply chains, and economic volatility. 😯 With this dynamic situation, companies need to plan their next marketing moves wisely to either mitigate downside risk or capture all the upside that’s possible. 🤔 #MarketingTips #MarketingTactics #MarketingAdvice #MarketingStrategy #SmallBusinessTips #COVID19
Coping with COVID-19: 5 tips to be more successful while working remotely. ☝️ #RemoteWork #RemoteWorkers #RemoteWorkTips #RemoteOffice #DigitalNomads #CopingWithCorona #StayAtHome #BeSafeEveryone #FightCOVID19
If you’re not responsible for delivering breaking news or important COVID-19 updates, look for opportunities to amplify joy, gratitude, hope, or any other positive emotion. People are looking for health and safety updates, but they’re looking for inspiration, too. #onlinemarketing #contentmarketing #marketingtips #digitalmarketingtips #digitalmarketing #marketingstrategy #socialmedia #socialmediamarketing #marketingttips #businesstips #smallbusinesstips #dobusiness #FightCOVID19 #research #updates
Consider the situation your audience is facing, what they need, and where your business can help, and you can build thoughtful, respectful campaigns and offers that will also go a long way towards helping your business make it through the crisis. #FacebookAds #FacebookAdsTips #BrandAwarness #DigitalBranding #MarketingtTips #BusinessTips #SmallBusinessTips #SmallBusinessOwners #Founder #Entrepreneur #DoBusiness #FightCOVID19
"Together, we’ll continue to help our communities—including our businesses, educators, researchers and nonprofits—to navigate the challenges ahead." - Sundar Pichai, CEO of Google and Alphabet It is a pleasure to see how Google tries to help WHO, NGOs and SMBs during coronavirus outbreak. #google #supportsmallbusiness #supportlocal #localbusiness #helpsmallbusinesses #dobusiness #insights #businesstip #businesstips #smallbusinesstips #smallbusinessowners #financialsupport #coronavirus #coronavirusoutbreak #covid19 #fightcovid19
While most industries are taking a knock from COVID-19, some are skyrocketing due to relevance. #survivalguide #businesstip #businesstips #dobusiness #smallbusinesstips #smallbusinessowners #biztip #marketingtip #dontgiveup #makemoney #onlineincome #workfromhome #copingwithcorona #coronavirusoutbreak #covid19 #coronavirus #covid19usa #fightcovid19 #fightcoronavirus #lockdown #healthcare #freelancers #stayathome #livechat #networking #keephope #protectyourself #survival #covidpositivity #besafeeveryone
Here's the uncomfortable truth about marketing during a pandemic: there's no playbook on what's right or what's wrong. 🤷 However, Google put together these 5️⃣ principles to guide those in marketing make wise decisions during this unique time. 💪 Read the full list here: https://bit.ly/2UlZJea #google #googlemarketing #marketingadvice #dobusiness #socialmediamarketing #onlinemarketing #video #contentmarketing #marketingtips #digitalmarketingtips #digitalmarketing #marketingstrategy #videomarketing #fightcoronavirus #fightcovid19 #socialmedia #businesstip #businesstips #smallbusinesstips #smallbusinessowners #contentcreation #helpfultips #ideas #insights #coronavirus #coronavirusoutbreak #lockdown #covid19 #covid19usa #principles
There's always room🚪for a new approach. In the near future, businesses are going to become more reliant than ever on their digital strategies.📈 It's time to refresh your business social pages to keep networking opportunities🤝 even during the #stayathome period and #covid19 challenge. Read more: https://bit.ly/2WHEIfA #businesstip #businesstips #contentmarketing #marketingtips #digitalmarketingtips #digitalmarketing #marketingstrategy #smallbusinesstips #smallbusinessowners #coronavirusoutbreak #covid19 #covid19usa #lockdown #coronalockdown fightcoronavirus #fightcovid19 #helpfultips #ideas #insights #onlinebusiness #businessonline
😷 Physical events are out. 💻 Virtual events are in. Here's what you can do instead: 👉 Webinars 👉 Pre-recorded videos 👉 Animated educational content 👉 Live-streaming 👉 Virtual event panels and forums Have you had to cancel an event? Tell us in the comments! #virtualevent #liveevents #helpfultips #ideas #insights #businesstip #businesstips #business #smallbusinesstips #smallbusinessowners #smallbizlife #smallbusiness #coronavirusoutbreak #covid19 #covid19usa #coronavirus #lockdown #lockdown2020 #fightcoronavirus #moveforward #webinars #livestreaming #videomarketing #marketingtips
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