08/29/2026
Dear Filmmaker,
Your PR strategy should not begin when your film is finished. By then, you’ve already missed valuable opportunities to build awareness, tell the story behind the project, introduce the people involved, and create anticipation before release.
Start building your audience while you’re building the film.
The goal isn’t just to release your project. It’s to make sure people are already waiting to see it.
PR should be part of the production plan not the last item on the list.
Luxe Glow Media Group
PR Strategy for Independent Filmmakers