Lynn Martner-Hollingsworth - KW Innovate

Lynn Martner-Hollingsworth - KW Innovate Real Estate Broker @ Hollingsworth Homes - Keller Williams Innovate
Serving Aurora, IL & Beyond
Mom & Nana x2

Behind every smooth sale is a solid strategy. From first glance to final showing, here’s how we get your home market-rea...
09/22/2025

Behind every smooth sale is a solid strategy. From first glance to final showing, here’s how we get your home market-ready:

✨ Declutter and stage for maximum impact
📸 Bring in a pro photographer (yes, angles matter!)
🛠️ Tackle simple fixes that add value
📊 Price it right using real-time market data
🧡 Market it everywhere your buyers are scrolling

Your home’s first impression = everything — and we don’t leave that to chance.

Thinking about selling? Step behind the scenes with us, and let’s make your move a standout one.

It’s not a full renovation. It’s not a major expense. ✨It’s lighting.Swapping out outdated fixtures, adding warm bulbs, ...
09/19/2025

It’s not a full renovation. It’s not a major expense. ✨
It’s lighting.

Swapping out outdated fixtures, adding warm bulbs, or layering in ambient light can instantly make your home feel cozier, more modern, and more you. Buyers notice it. Guests feel it. And you’ll love it. 💡

What’s one small change you’ve made that made a big difference at home? Tell me in the comments! 👇

📲 Thinking of selling or refreshing your space? Let’s chat strategy.

Nobody warned homeowners about that one thing before they bought their first home—and it’s a mix of surprises. On the po...
09/18/2025

Nobody warned homeowners about that one thing before they bought their first home—and it’s a mix of surprises.

On the positive side, there’s the pride of owning your own space and building equity. On the flip side, unexpected repairs and hidden costs can catch even the most prepared off guard. What rings true for you?👇

You’ve saved 37 listings but haven’t toured a single one yet? That’s where a lot of buyers get stuck. Browsing is fun, b...
09/17/2025

You’ve saved 37 listings but haven’t toured a single one yet? That’s where a lot of buyers get stuck. Browsing is fun, but the right home rarely jumps off the screen—you have to walk through it to know if it’s the one. Let’s turn that saved list into a game plan. Which home do you want to see first?

PSA: If you’re touring homes, assume you’re being watched—and maybe save the “ugly countertops” comments for the car. Ag...
09/16/2025

PSA: If you’re touring homes, assume you’re being watched—and maybe save the “ugly countertops” comments for the car. Agents, buyers, sellers—what’s the wildest thing you’ve heard someone say on a doorbell cam? Drop it in the comments ⬇️

⬇️

👀 For Buyers:✔️ Revisit your budget — rate changes can affect affordability. Talk to your lender ASAP.✔️ Focus on value,...
09/15/2025

👀 For Buyers:
✔️ Revisit your budget — rate changes can affect affordability. Talk to your lender ASAP.
✔️ Focus on value, not hype — less competition = more negotiating power.
✔️ Stay ready — pre-approval and a clear game plan keep you in a strong position when the right home hits.

🏡 For Sellers:
✔️ Price with precision — in a shifting market, strategy matters more than ever.
✔️ Make your home stand out — staging, photos, and presentation are everything.
✔️ Be flexible — a little give-and-take can keep your sale moving forward.

Markets shift. Your real estate goals don’t have to. Thinking of buying or selling soon? Let’s talk strategy before the market moves again.

But actually — did you get your steps in today?Because real estate means:🏡 Touring amazing homes🔑 Handing over keys💬 Hel...
09/12/2025

But actually — did you get your steps in today?

Because real estate means:
🏡 Touring amazing homes
🔑 Handing over keys
💬 Helping clients make their dreams real

I’m just grateful and busy doing what I love!

What’s the best part of your day? Share below! ⬇️

Let’s be honest — at a certain point, you’re not “researching.” You’re just… spiraling over square footage.If you’re ser...
09/11/2025

Let’s be honest — at a certain point, you’re not “researching.” You’re just… spiraling over square footage.

If you’re serious about buying, here’s what actually helps more than late-night scrolling:
✅ Get clear on your must-haves vs. nice-to-haves
✅ Set a timeline — even if it’s flexible
✅ Talk to someone who can turn your chaos into a plan

Endless scrolling won’t get you closer to your keys. Clarity will.

Want help mapping it out? Shoot me a DM — no pressure, just real talk.

The Worst Listing Advice We’ve Ever Heard 😬🏡“Just throw it on the market and someone will buy it.”“Don’t stage—buyers wi...
09/10/2025

The Worst Listing Advice We’ve Ever Heard 😬🏡

“Just throw it on the market and someone will buy it.”
“Don’t stage—buyers will imagine the space themselves.”
“Price high; you can always lower it later.”

Truth? Following advice like this can cost you time, money, and stress.

✅ Price it right
✅ Stage it smart
✅ Market strategically

These are what actually get homes sold—often for more than expected.

💬 What’s the worst real estate advice you’ve ever received? Share in the comments!
📲 Thinking of selling? Let us make sure your listing strategy actually works.

Do you feel like it’s gotten too expensive to buy a home? You’re not alone—but here’s the truth:👉 Renting is still payin...
09/09/2025

Do you feel like it’s gotten too expensive to buy a home? You’re not alone—but here’s the truth:
👉 Renting is still paying your landlord’s mortgage.
👉 Home values continue to rise—waiting could cost more.
👉 There are still a variety of financing options and first-time buyer programs available.

We understand the market is tough—but we also know how to help buyers make smart, strategic moves even in this climate. Drop your thoughts in the comments: What’s holding you back from buying right now? 📲

DM us for a no-pressure plan to make homeownership work for you.

Address

2430 W Indian Trail Road, #203
Aurora, IL
60506

Telephone

+16307684409

Website

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