Texas Immersive

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Austin, TX
Texas Immersive

We aren’t just innovators, we’re translators of today’s world.

12/24/2025

We hope you’re having a very happy holiday!

11/26/2025

Happy Thanksgiving! We are so grateful for our community 🧡 We hope you have a lovely holiday with friends and family 🤘🏼

11/24/2025

Meet Jackson Alexander, our Immersive Tech Lead!

Since joining our team, Jackson has hit the ground running - supporting students with their projects, pushing our lab initiatives forward, and bringing fresh energy and expertise to everything he touches. We’re incredibly lucky to have him on board!

11/17/2025

Celebrated a fantastic fall semester with our biannual potluck. A favorite tradition of ours, bringing together students, faculty and industry explorers for a night of connection and great food.

11/10/2025

As an Experience Designer at TXI, Jiyi Liu transforms imagination into immersive worlds, where storytelling, technology, and emotion converge to turn dreams into reality.

10/28/2025

Today’s the day! Texas Immersive welcomes Vicki Dobbs Beck, VP at Lucasfilm & ILM.

Vicki spent 30+ years innovating at the highest level of entertainment and now she’s coming to UT Austin to talk about the future of immersive storytelling.

We’ll see you tonight at 5:30 at the DMC 2nd floor auditorium, 2.106. Seats are first come, first served.

10/27/2025

Thrilled to welcome our new Advisory Board! Our first in-person meeting was filled with energy, vision, and big dreams for the future of the Texas Immersive Institute. Though we missed a few members, we’re deeply grateful for everyone’s passion and commitment to advancing our mission.

10/20/2025

🎥 Meet Doreen, our TXI Communication Intern 🎥

She believes storytelling goes beyond screens, it’s about crafting experiences that make people feel. From digital strategy to community storytelling, Doreen sees Texas Immersive as alive, a place where creativity and communication grow together.

10/13/2025

⚙️ Meet Thomas, our TXI Tech Intern! ⚙️

From exploring haptics and VR to helping others bring ideas to life in the lab, Thomas sees Texas Immersive as all about opportunity, a space to experiment, collaborate, and turn curiosity into creation.

10/08/2025

In celebration of our upcoming Explorer In Residence speaker, Vicki Dobbs Beck, we’re putting the galaxy’s greatest characters head-to-head in a bracket showdown - and you decide who advances. Each round, vote for your favorite hero, villain, or droid until one ultimate champion reigns supreme.

Go to our stories to submit your favorite Star Wars character and stay tuned to our stories to cast your votes and see who survives the madness! ⚔️✨

10/06/2025

✨ Meet Siena, our TXI Ambassador & Content Creator! ✨

From blending innovation and play in Trailblazers to imagining neon synthwave worlds, she sees Texas Immersive as all about fun, fun in the process, discovery, and creativity.

09/29/2025

✨ Meet Neenah, our Explorer in Residence Communications Intern! ✨

From building narrative-driven games to finding inspiration in the Haptics Room, she sees Texas Immersive as a bridge that connects creativity, design, and storytelling.

Address

Austin, TX
78712

Website

https://immersive.moody.utexas.edu/

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