ProductionFor

11/20/2025

Now that almost all of the 48 teams have qualified, and with the countdown getting closer, the only question is: how will your brand show up?

Start planning your campaign! profor.com/worldcup

11/13/2025

It’s coming! The biggest moment in sports is just months away.

Start planning your World Cup campaign: profor.com/worldcup

11/06/2025

We're counting down just 217 days for the 2026 FIFA World Cup to kick off across the U.S., Mexico, and Canada!

And if you work in marketing you should know: this one’s way different.

- It’s the first time the tournament will be hosted by three nations.
- It’s expanding to 48 teams playing 104 matches during 6 weeks, and it’s expected to draw more than 5 billion viewers.
- And with the U.S. already qualified as a host nation, brands are preparing to connect with audiences on home turf and across the globe.

This is shaping up to be a global season, full of stories, emotions, and opportunities to make something people will remember.

At ProFor, we’ve helped teams deliver content for moments like this - across broadcast, social, digital, and live. And we’ve been preparing for this one!

We put together a short playbook for what’s coming and how to get ahead: https://www.profor.com/post/your-world-cup-2026-marketing-strategy

More soon!

The 2026 FIFA World Cup will be the biggest marketing opportunity of the decade — and brands don’t need to be official sponsors to win. From emotional hero spots to real-time social engagement, here’s how agencies and content teams can create layered, adaptive campaigns that ride the cultural ...

10/30/2025

THIS POSITION HAS BEEN FILLED

🐾 PAID OPPORTUNITY — GERMAN SHEPHERD NEEDED 🐾
We’re looking for one well-trained black and tan German Shepherd for a simple half-day photo shoot next week!

✨ Details:

Pay: $1,000

When: Monday, Nov 3 or Tuesday, Nov 4

Time: 9:00–10 AM call time — done by about 2pm

Location: Buda, TX

What’s involved: The dog will simply sit and look up at a person for the photo — calm and cooperative is all we need!

✅ Requirements (no exceptions):

Must have passed the Canine Good Citizen (CGC) test
Trainer or animal-assisted counselor must attend
Calm, people-friendly, and comfortable with cameras

📩 To apply:
Email 2–3 photos of your German Shepherd, along with:
• Dog’s name, age, and CGC proof
• Brief note about temperament
• Your name and contact info
• Which date you’re available, hopefully both (TBD which day we shoot)

Send to [email protected]

10/09/2025

We had such a great time talking with Montgomery Fisher SOC, a filmmaker who grew up behind the camera and still brings that same passion to every set.

We talked about respect for the craft, staying adaptable through industry shifts, set etiquette, safety, and what it really means to love the work.

Check out the full interview here: profor.com/talks

09/16/2025

We had such a fun time talking with our newest director, Alexandra Chando. Her journey from acting to directing is a fascinating one! Check out the full interview here: https://www.profor.com/talks

09/11/2025

ProFor’s newest director and Emmy nominated actress Alexandra Chando sits down with Clint Howell at The Budio to talk about directing, storytelling, and her journey from acting to the director’s chair.

In this clip, she shares what draws her to commercial work and why the challenge of creating emotion in just 30 seconds excites her as a storyteller. More clips and the full conversation coming soon!

Explore Alexandra’s work on her director page: profor.com/directors

09/04/2025

We recently had a fun photo production day starting on a farm in Lockhart and wrapping at a second location in Buda, just blocks from our studio. That’s the beauty of producing in Central Texas - rural and urban settings are always within reach!

Directed by Sanjay N Patel, this was a rewarding project for a great cause.

Always grateful for days like these and the talented teams that make them possible!

08/14/2025

This week we’ve been working with innovative camera systems ahead of next month’s trip to Saudi Arabia with Riggo Productions for the Department of Defense, capturing content coverage of the DoD’s defense systems during test exercises. We love these projects that are all about preparation, innovation, reliability, and - why not - travel!

Huge thanks to Torrey C Pocock for these incredible opportunities! 👊

08/11/2025

In this clip from The Future of Art in America with Olivia Lilley, ProFor’s Clint Howell and Michael Toner discuss how 3D digital twins are changing the game for content creation, from motion-control capture to scalable brand assets.

Read our recent case study on 3D digital twins here: https://www.profor.com/post/one-product-shoot-infinite-possibilities-intro-to-building-a-digital-twin-workflow

Listen to the full conversation at profor.com/talks

08/07/2025

Our SXSW PanelPicker is live!

We’re diving into how digital twins, AI, and IP are changing the way content gets made, and what that means for creators, brands, and the future of storytelling.

❤️ Vote here to help us spread the word: https://participate.sxsw.com/flow/sxsw/sxsw26/community-voting-sxsw-auth/login

07/31/2025

It’s been 10 years since we filmed with coach Ron Rivera for USAA, and in this conversation with the director, Pat Hazell, he shares a moment from set that still sticks with him.

It’s a great example of the creative ways directors connect with talent to shape authentic performances, especially when working with non-actors.

More from this conversation coming soon. For now, explore more of Pat’s work on his director page: profor.com/directors