ideality.com inc.

04/18/2024

Election?

Advertisers need to invest in authentic outreach to members of the Latino community and " ," warns a campaign from the Hispanic Marketing Council, with ads telling marketers "Don't kiss your career goodbye." The HMC provides advice on connecting with the $3.2 trillion market and not...

03/10/2024

Join us at The International House for a day of networking, live demos, two pitch competitions, and cash prizes up to $1000!

12/12/2023

This year, we’re celebrating the most searched figures and moments in 25 years of Google Search. From some of the world’s most iconic performances, to histor...

08/15/2023

Think about it.

Are you reviewing your procedures regarding artificial intelligence and automation? If you're updating your hiring processes and background screening programs, this is important information to know. Click through to see how regulators and lawmakers at the federal, state and city levels are focusing....

07/31/2023

KLRN is a dream partner!

Join KLRN for a fascinating hour on the dynamic growth and challenges facing our region, and how two Texas cities are becoming one economic powerhouse.

07/06/2023

A Microessay Essay by Paul JJ Payack The conquest of Global English is nearly complete. It is impossible to hold back this tide. The Tsunami of English has already swept over the earth. The question now is how to adjust to this new reality. I have several suggestions. The first would be to master th...

06/28/2023

Make sure you know how to do the dance-

We asked a few PR measurement experts for tips on making the switch to Google Analytics 4. While GA4 is for everyone, they’ve based their advice on what communicators need to know.

06/27/2023

Are you awake?

A.I. is powerful. But its content doesn't spell the end for marketing and media.

06/20/2023

When you are real things happen -

The social media company's greatest asset — its cadre of volunteer moderators — might not want the company to become profitable.

04/07/2023

Be aware of options-

How Are Marketers Paying Influencers?

12/05/2022

Content is everything!

Broadcast on public radio stations across the great state of Texas.

07/27/2022

Our newest focus - an important voice to support-

¡Hola, Texas Emergiendo Fuerte! Somos un podcast para propietarios de pequeñas empresas de Texas que trabajan arduamente para sobrevivir a esta economía pandémica. From the blog Bio: Hola, soy Andr…

07/21/2022

A great citizen company - we've been helping them for 22 years now.

We’re proud to award $3.2 million in grants to 48 Texas nonprofits focused on investing in programs supporting working families through our first Request for Proposal (RFP) initiative of 2022. See the grant recipients and learn about our second RFP focused on workforce development and safety training opening on August 15. https://www.texasmutual.com/blog/posts/2022/07/48-organizations-receive-3.2m-to-support-working-families

03/17/2022

We've been creating podcast content for a few years - and have been taking notes on what to expect and how much your media support means to success.

Brands are upholding diversity, equity and inclusion commitments by tapping into podcast ads, which Nielsen estimates yield 73% brand recall among Black listeners and a doubling of 25- to 39-year-old Hispanic listeners over the past three years. Podcast networks also are ramping up inclusion efforts...

03/08/2022

It's not what you say - it's what you do.

Yale professor Jeffrey Sonnenfeld and his research team are pushing corporate leaders need to take a stand. His list has put the business world on notice, and on Tuesday afternoon, a McDonald's announcement took the company off the list.

03/08/2022

A symbiosis exists - we are responsible agents -

02/19/2022

Reputation matters-

What comes to mind when you think of a good or bad brand? This poll ranks the brand reputation of 100 major companies in America.

02/15/2022

The future is forming-

Remote job postings are up nearly across the board, but a few key industries are have seen a significant shift over the last year.