The Neuron

The Neuron A global platform for trading OOH advertising.

Its Enterprise and SMB platforms offer effortless & customizable granular data & media options, including real-time reporting & optimization for cost-effective, agile campaigns.

🚀 Is 2025 the year DOOH overtakes social media? Marketing leaders are facing a shift. Audiences are tuning out social a...
08/14/2025

🚀 Is 2025 the year DOOH overtakes social media?

Marketing leaders are facing a shift. Audiences are tuning out social ads but tuning into programmatic Digital Out-of-Home (DOOH).

73% of consumers view DOOH ads positively, and 76% take action after seeing them. This isn’t just brand awareness, it’s real-world engagement that drives results.

📊 Programmatic DOOH is changing the game:

Ads triggered by weather, traffic, and events

Targeting powered by mobile data and AI

Seamless integration with mobile and social channels

DOOH beats social on:
✅ Trust. No data privacy concerns or misinformation
✅ Visibility. Unskippable, high-impact placements
✅ ROI. Higher recall, less ad fatigue, smarter spend

Smart marketers aren’t choosing between DOOH and social. They’re combining both, using DOOH for high-impact awareness and social for deeper funnel engagement.

As agencies rethink the media mix for 2025, here’s the question:
Are you spending too much where consumers scroll... and not enough when they’re actually looking up?

Read more here: https://theneuron.com/why-dooh-advertising-could-outshine-social-media-in-2025/

Summer campaigns move fast. And not every agency can react as quickly. But every brand wants the same sunny moments. Her...
08/12/2025

Summer campaigns move fast. And not every agency can react as quickly.
 
But every brand wants the same sunny moments.
 
Here’s what’s really happening, currently - most summer ad spend gets wasted on generic placements with zero weather relevance.
 
📊 While you’re running static summer ads, smart agencies are deploying weather-triggered creative that delivers 2.5x higher ad recall.
 
5 tactical pDOOH plays that you should be running this summer
 
☀️ Weather-triggered creative (promote iced drinks only when it hits 25°C+)
📍 Geo-fenced summer hotspots (beach-specific promos with actual location names)
🕐 Dayparting by real footfall (not assumptions)
🔁 Dynamic creative that updates automatically
📱 Mobile retargeting from DOOH exposure
 
This isn’t traditional OOH with digital lipstick.
 
It’s real-world reach with digital-level precision.
 
For strategy directors under pressure to prove ROI this summer, this is your unfair advantage.
 
https://theneuron.com/5-top-pdooh-tactics-for-winning-summer-campaigns/

MADFest London 2025 — what a ride! 🚀We had an incredible time soaking up the energy, meeting brilliant minds, and seeing...
07/07/2025

MADFest London 2025 — what a ride! 🚀
We had an incredible time soaking up the energy, meeting brilliant minds, and seeing The Neuron campaign live across the city.
Did you spot us at one of the venues? 👀👇
Swipe through to catch some of our favorite moments! 📸✨

🌐 The Neuron at Amazon Web Services (AWS) Summit Dubai 2025 🌐We’re excited to share that Danil Afanasiev from The Neuron...
05/27/2025

🌐 The Neuron at Amazon Web Services (AWS) Summit Dubai 2025 🌐

We’re excited to share that Danil Afanasiev from The Neuron’s tech team represented us at the Amazon Web Services (AWS) Summit in Dubai!

The event brought together cloud pioneers, AI innovators, and tech leaders from across the region to explore the future of cloud computing, generative AI, and digital transformation.

Danil connected with global experts, explored new solutions, and gained valuable insights that will help us continue pushing boundaries in programmatic DOOH advertising.

At The Neuron, we’re committed to staying ahead of the curve — and this is just one of the ways we bring that commitment to life.

Here’s to more innovation, more learning, and more impact! 🚀

💥 Bring DOOH to SMBs with Zero Hassle 💥As an agency, you know SMBs want in on the digital out-of-home action, but they s...
05/21/2025

💥 Bring DOOH to SMBs with Zero Hassle 💥

As an agency, you know SMBs want in on the digital out-of-home action, but they struggle with complex processes, limited creativity, and unclear ROI.

With The Neuron’s White Label DOOH, you can provide your clients a simple, self-serve platform, built-in creative tools, and real-time tracking with no technical expertise required.

The result? More SMB clients for your agency, more ad spend and more revenues.

⚡ Ready to deliver seamless DOOH for your clients? Let’s talk!

https://theneuron.com/WhiteLabel/

The Neuron Strengthens Its Reach in the Middle East! We’re thrilled to announce a powerful new collaboration with JCDeca...
05/19/2025

The Neuron Strengthens Its Reach in the Middle East!

We’re thrilled to announce a powerful new collaboration with JCDecaux Middle East via VIOOH SSP, unlocking seamless access to premium programmatic DOOH inventory across the GCC.

📍 Dubai, Abu Dhabi, Jeddah, Doha, Bahrain
🛫 Dubai International, Abu Dhabi & Jeddah Airports
📺 665+ Premium Digital Screens
👀 334M+ Monthly Impressions

With this partnership, advertisers can now reach high-value audiences in some of the region’s most iconic and high-traffic environments—airports, luxury malls, and business districts—all through The Neuron’s platform.

Let’s connect and elevate your brand in the Middle East 🌍
🔗 https://theneuron.com/agency/

The Neuron Strengthens Its Reach in the Middle East! We’re thrilled to announce a powerful new collaboration with JCDeca...
05/19/2025

The Neuron Strengthens Its Reach in the Middle East!

We’re thrilled to announce a powerful new collaboration with JCDecaux Middle East via VIOOH SSP, unlocking seamless access to premium programmatic DOOH inventory across the GCC.

📍 Dubai, Abu Dhabi, Jeddah, Doha, Bahrain
🛫 Dubai International, Abu Dhabi & Jeddah Airports
📺 665+ Premium Digital Screens
👀 334M+ Monthly Impressions

With this partnership, advertisers can now reach high-value audiences in some of the region’s most iconic and high-traffic environments—airports, luxury malls, and business districts—all through The Neuron’s platform.

Let’s connect and elevate your brand in the Middle East 🌍
🔗 https://theneuron.com/agency/

🤝 Real Connections, Real Impact A hugely successful week for The Neuron as our Customer Success Executive, Sarah, wrappe...
05/12/2025

🤝 Real Connections, Real Impact

A hugely successful week for The Neuron as our Customer Success Executive, Sarah, wrapped up a dynamic visit to London!

From strategic meetings with top clients and publishers to deep dives with our SSP partners, Sarah’s trip was all about strengthening relationships, aligning on performance goals, and unlocking new opportunities in the ever-evolving world of DOOH and pDOOH.

In-person conversations like these go beyond the screen — they build trust, spark innovation, and drive better results for everyone using The Neuron platform.

We’re inspired by the momentum and excited for what’s next. Thank you, London!

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💥 Why settle for generic advertising when you can create a completely custom, data-driven experience? The Neuron’s White...
05/07/2025

💥 Why settle for generic advertising when you can create a completely custom, data-driven experience?

The Neuron’s White Label DOOH solution allows you to own and manage a dynamic, fully-branded network tailored to your clients’ needs.

It gives you the flexibility to craft unique campaigns, access real-time analytics, and scale at your own pace - all without the heavy tech development costs.

If you’re ready to elevate your advertising game and make a lasting impact, start now.

Explore the possibilities here: https://theneuron.com/WhiteLabel/

Want to drive serious results?Recent studies show that campaigns using programmatic DOOH have seen a 30% increase in ROI...
05/05/2025

Want to drive serious results?

Recent studies show that campaigns using programmatic DOOH have seen a 30% increase in ROI compared to traditional out-of-home methods.

And it doesn’t stop there. By leveraging real-time data, you can optimize ad placements for maximum impact and reach the right audience with pinpoint precision.

Imagine knowing exactly when and where your ad will perform best.

That’s the power of data-driven DOOH.

Start using it with The Neuron and give your clients the edge they need.

🔍📈 campaigns: https://theneuron.com/agency/

🔎 Research shows 67% of businesses are moving to programmatic DOOH for better targeting and ROI. The Neuron’s White Labe...
04/30/2025

🔎 Research shows 67% of businesses are moving to programmatic DOOH for better targeting and ROI.

The Neuron’s White Label solution makes it easy for you to tap into this rapidly growing market.

Whether you’re an agency or a brand, you can offer your clients personalized, data-driven outdoor campaigns without investing in costly tech.

Imagine being able to scale your advertising efforts, measure results in real-time, and deliver hyper-targeted messages.

Ready to embrace the future of digital advertising?

Start today. Elevate your agency’s DOOH strategy and increase revenues.

https://theneuron.com/WhiteLabel/

📊 According to recent studies, 67% of DOOH campaigns see a direct increase in brand awareness. Combine that with the ab...
04/28/2025

📊 According to recent studies, 67% of DOOH campaigns see a direct increase in brand awareness.

Combine that with the ability to adjust your message in real-time, and you have an advertising tool that can adapt to any situation.

The question is… are you utilizing DOOH for your clients?

Schedule a demo now! https://theneuron.com/agency/

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