ADAPT Creative

09/03/2025

🚛✨ Today I had the honor of partnering with Veritiv on a very special project: their Driver of the Year program.

This year’s winner, Tom Sorichetti, has been with Veritiv for an incredible 39 years 👏. To keep the surprise authentic, Tom was told that his Mechanicsburg, PA location would be featured in a promotional video. We filmed several drivers reading letters in their trucks, with Tom going last.

More info on Veritiv: https://www.veritiv.com/home

📹 When he opened his letter and read aloud that he was the winner, the look of surprise and gratitude on his face was unforgettable. It was a genuine moment that captured the pride, dedication, and heart of professional drivers everywhere.

💡 A quick reminder for all of us: truck drivers like Tom keep our supply chains moving. The next time you’re on the road, remember to:

• Give trucks space 🚦
• Be patient and avoid cutting them off 🙏
• Respect the professionals behind the wheel who make commerce possible 💼

It was a privilege to document Tom’s achievement and help Veritiv celebrate their people in such a meaningful way.

👉 If your organization wants to tell authentic employee stories that inspire, let’s connect!

Charlie McClanahan
Owner / Lead Photographer & Videographer
Adapt Creative https://www.adaptcreativeco.us/
📧 [email protected]
📅 Schedule a call: https://calendly.com/charliemcclanahan_adaptcreativeco/15-minute-meeting

08/30/2025

💡 Project Spotlight: Trison World x Equinox Fitness Studios 💡

I recently had the opportunity to capture the final installation photography and video for Trison World and their client Equinox, covering new digital signage installs in NYC and Philadelphia.

📸 Trison World has been a longtime client of mine, and I’ve been fortunate to travel across the U.S. documenting their beautiful digital signage projects — from fitness studios and restaurants to venues and corporate spaces. Their innovative installations transform environments, enhance customer engagement, and elevate brand experiences. https://www.trisonworld.com/en

🏋️‍♀️ Equinox, as many know, is a global leader in luxury fitness, offering state-of-the-art facilities, personal training, and wellness experiences that push the boundaries of what a fitness club can be. Their partnership with Trison World ensures members are immersed in a dynamic, high-tech environment the moment they step inside. https://www.equinox.com/

✨ It’s always rewarding to help companies like Trison showcase their work through professional photography and videography that fuels their website visuals, pitch decks, and B2B marketing.

👉 Looking to elevate your brand with professional photography and videography that captures your spaces, team, or events? Let’s connect!

👤 Charles McClanahan – Owner / Lead Photographer, ADAPT Creative
📧 [email protected]
🌐 adaptcreativeco.us
📅 Schedule a call: https://calendly.com/charliemcclanahan_adaptcreativeco/15-minute-meeting

08/29/2025

🌟 Collaboration Highlight: Horizon Behavioral Health 🌟

I had the privilege of photographing the incredible team at Horizon Behavioral Health — a group of dedicated professionals providing vital mental health services across the tri-state area.

Their mission is to ensure that individuals and families have access to compassionate, evidence-based care. From therapy and counseling to psychiatric services and community support, Horizon is a trusted resource for those navigating life’s challenges. 💙

📸 During our recent headshot and group photoshoot, I witnessed firsthand the warmth and professionalism of their staff — the kind of team you’d want by your side when seeking support.

👉 If you or someone you know is in need of mental health resources, I highly encourage you to connect with Horizon Behavioral Health. https://www.horizonbehavioralhealth.org/

✨ As for me, I’m always grateful to partner with organizations making a difference in their communities. If your company or agency needs fresh headshots, team branding images, or event photography, let’s connect.

👤 Charles McClanahan – Owner/Lead Photographer, ADAPT Creative
📧 [email protected]
🌐 adaptcreativeco.us
📅 Schedule a call: https://calendly.com/charliemcclanahan_adaptcreativeco/15-minute-meeting

08/27/2025

🎉 Project Recap: CareMetx Content Day

Another great session with our longtime partners at CareMetx—refreshing their executive headshots, capturing branding candids around the office (meetings, team collaboration, behind-the-scenes), and filming video b-roll so their marketing team stays stocked with on-brand assets for web, social, and recruiting.

💡 Why CareMetx’s work matters: CareMetx is a technology-enabled patient services leader helping people start and stay on specialty therapies—combining digital hub tools with high-touch support across access, affordability, and adherence. Their teams remove roadblocks so patients can get the treatments they need faster and with more confidence. https://www.caremetx.com/

📸 What we delivered this round:

Consistent, modern headshots (print + web ready, cropped for LinkedIn, intranet, and proposals)
Branding candids that show real teamwork and culture

Video b-roll of workspace energy and interactions for evergreen campaigns

If you’re building a living content library—fresh headshots + authentic photo/video that actually works on LinkedIn—let’s talk.

—

Charles McClanahan, Lead Photographer/Videographer at ADAPT Creative.
🌐 adaptcreativeco.us
📅 Schedule a quick call: https://calendly.com/charliemcclanahan_adaptcreativeco/15-minute-meeting

08/22/2025

08/22/2025

📸✨ Capturing Community at Founders’ Day 2025 ✨📸

I had the honor of serving as event photographer for the Community Foundation for the Alleghenies 35th Annual Founders’ Day held in Bedford County for the first time since 2010 at 🌿 Whispering Hollow Estate. https://whisperinghollowestate.com/

Whispering Hollow Estate

It was a night filled with energy, connection, and celebration of all the good happening in our region:

🎶 Beautiful performances by the Bedford Symphony Orchestra

🎭 The Bedford County Players bringing history to life with roaming presentations

💬 Inspiring words from CFA leaders, sharing their annual report and vision for the future

The Community Foundation for the Alleghenies plays a 💡 vital role in making our region stronger — funding projects, supporting nonprofits, and creating opportunities that last for generations. If you’re passionate about building a better community, consider supporting their mission 👉 Community Foundation for the Alleghenies 💙 https://www.cfalleghenies.org/

As for me — telling stories like this through photos 🎥📷 is what I love most. With ADAPT Creative, I help nonprofits, businesses, and brands capture moments that inspire ✨ and content that engages.

If your organization has an upcoming event and you need visuals that truly connect, let’s make it happen:

📧 [email protected]
🌐 www.adaptcreativeco.us
📅 Schedule a call: https://calendly.com/charliemcclanahan_adaptcreativeco/15-minute-meeting

📷 💙 🌍 🌄 🚀

08/21/2025

✨🎥 Behind the Scenes with Artist Michael Mosorjak 🎨

I had the opportunity to film painter Michael Mosorjak as part of our ongoing artist series with Bedford Fine Art Gallery.

Michael’s work bridges two worlds:

🖌️ As a painter, he captures the rolling landscapes of Southwestern Pennsylvania, exploring his own relationship with nature.

🛠️ As a conservator, he restores important works of George Hetzel (1826–1899) — one of the region’s most prolific 19th-century landscape and still life painters.

In our interview, Michael shared:

✨ His journey into art and what inspired him to paint
✨ The process behind bringing a canvas to life, from concept to completion
✨ The themes and subjects that move him most deeply
✨ How restoration connects him to the history of artists who came before him

🎬 “At Bedford Fine Art Gallery, we’re proud to showcase the work of Michael Mosorjak — an artist whose passion for painting and restoration brings timeless stories to life on canvas.”

👉 Explore Michael Mosorjak’s paintings and discover more artists who carry forward this tradition of beauty and history at Bedford Fine Art Gallery. https://www.bedfordfineartgallery.com/michael_max_mosorjak_artwork.html

08/21/2025

🎬✨ Capturing Senior Creativity at Stevenson University! 👗🎓

Every year, I have the privilege of working with a brand-new senior class of talented Fashion Design students at Stevenson University. 🧵✂️ Their capstone projects showcase bold ideas, innovative designs, and personal style—and I’m invited to document their journeys through short videos that debut during the annual Senior Fashion Show. 🎥🌟

👠 From concept to runway, these students pour their creativity and passion into garments that reflect not only fashion trends but also their own unique voices. It’s inspiring to see their work come to life and to play a role in telling their stories visually. 💡📸

🙌 As the new school year begins, I’m excited to see what this year’s senior class will bring to the runway. Their vision and creativity always make this one of my favorite projects of the year. 🎶✨

—
Charlie McClanahan
Lead Photographer & Videographer | Adapt Creative
✉️ [email protected]
| 🌐 adaptcreativeco.us

08/21/2025

🎉🎶 Celebrating 25 Years of Red Hill Band Magic! 🎶🎉

I had the honor of filming a special 25th Anniversary Promo for the Red Hill Band 🎥🎺—a legendary concert ensemble rooted in community spirit since 1900. With a rich tradition of bringing brass music to life 🎵✨—from marches 🥁 and show tunes 🎭 to Broadway favorites 🌟—they’ve been entertaining crowds across Montgomery County, PA (and beyond!) for generations. 🌎❤️

This milestone 🏆 reflects more than decades of music—it’s a tribute to the dedicated musicians 🎼👩‍🎤, volunteers 🙌, and fans 🎟️👏 who've kept this cultural cornerstone alive and thriving.

🎟️🎶 Want to feel the energy live? This is your invite to join the celebration: grab your tickets 🎫, bring your family 👨‍👩‍👧‍👦, and immerse yourself in a musical experience 🎵💫 that honors heritage and community.

📸🎬 Looking to elevate your events with compelling videography or photography? Whether you're planning a performance 🎤, gala 🥂, or corporate celebration 💼✨—let’s collaborate to make your story unforgettable.

—
Charlie McClanahan
Lead Photographer & Videographer | Adapt Creative
✉️ [email protected]
| 🌐 adaptcreativeco.us

08/21/2025

🎥✨ Honored to Bring Their Story to Life

I had the privilege of capturing the inaugural Military & Veteran Food Distribution hosted by Soldiers’ Angels in Washington, D.C. 🇺🇸🥫

About Soldiers’ Angels 💛
This incredible nonprofit delivers aid, comfort, and resources to service members, veterans, and their families nationwide. Their mission is simple but powerful: “May No Soldier Go Unloved.”

🍎 At this first-ever DC event, 150 military-connected families received 75 lbs. of groceries each—thanks to support from the Capital Area Food Bank, Blue Star Families, and other partners. This marked the launch of their monthly food program in the nation’s capital—the 8th city in their network!

🙌 Why It Matters: Veterans face higher rates of food insecurity. This initiative provides more than meals—it restores dignity, eases burdens, and honors service.

👉 Get involved: soldiersangels.org

📸🎬 If your organization needs high-impact event videography & photography that captures mission-driven moments, let’s connect.

—
Charlie McClanahan
Lead Photographer & Videographer | Adapt Creative
✉️ [email protected]
| 🌐 adaptcreativeco.us

08/21/2025

🎥 Conference Recap with Purpose

My team had the privilege of providing photography and videography coverage for the No Kid Hungry Corporate Conference—an inspiring gathering of leaders, partners, and changemakers committed to ending childhood hunger in America.

No Kid Hungry, a campaign of Share Our Strength, works tirelessly to ensure every child has access to three healthy meals a day, 365 days a year. Through school meal programs, community grants, and policy advocacy, they’re building a future where no child goes hungry.

This conference was more than just meetings—it was a rallying point for ideas, collaboration, and action. It’s always powerful to witness organizations aligning resources and creativity to solve such a critical challenge.

✅ If you’d like to learn more or get involved: nokidhungry.org

📸 If your organization is planning a conference or corporate gathering and wants to capture it with high-quality recap videos, photography, or marketing content—let’s connect.

—
Charlie McClanahan
Lead Photographer & Videographer | Adapt Creative
✉️ [email protected]

🌐 adaptcreativeco.us

08/21/2025

🚀 Behind the Scenes with CRC Build for the Future 🚀

Since 2023, I’ve been documenting CRC’s Build for the Future program—an incredible initiative designed to inspire the next generation of skilled tradespeople. The program combines exhilarating car builds with scholarship support, directly funding opportunities for students pursuing careers in the trades.

At the core are Jeff and Jeffrey Lutz, Jr. of Lutz Racing and NHRA World Champion Clay Millican, joined this year by special guests Mike Cotten, Emily Reeves, and “What Nooo Way” personality Shaun Umsheid. Today’s shoot featured Millican and Cotten, with Reeves scheduled for September.

CRC is a global leader in specialty products serving the automotive, industrial, electrical, marine, heavy truck, hardware, and construction markets. Through Build for the Future, they not only showcase the excitement of working with your hands but also directly support scholarships that help close the skilled trades employment gap.

📌 Let’s Connect
If your organization is creating a program or brand story that deserves high-quality photography and video content, I’d love to help you share it.

📧 Charlie McClanahan – Lead Photographer/Videographer
ADAPT Creative
[email protected]