Soapbox Influence and Retail

Soapbox Influence and Retail Helping brands win wherever consumers shop. Influence & Retail Media | Product Photography | Shopper-Focused Creative

We build brands through authentic conversations by helping companies leverage authentic, everyday voices to create awareness and drive activation. As a fast-growing company, our team is full of smart, enthusiastic, capable and forward-thinking people with an unbridled passion for the digital and social space, shopper and consumer insights, and the evolving landscape of shopper marketing. When it’s

time to launch a new product, drive brand awareness, or engage shoppers along the path to purchase, we’re waiting with our fingers poised on the launch button.

09/03/2026

When brands invest in influencer marketing, one of the first questions we ask is: Where are shoppers going next?
For Lorena Pelonazo Tamarind Candy, we paired influencer content with custom product page graphics so the experience didn’t lose momentum at the point of purchase. The same personality that introduced shoppers to the product carried through to the retail page, creating a clearer and more cohesive path to conversion.
Influencer and PDP content shouldn’t be treated as separate workstreams. When they reinforce one another, brands get more value from every shopper interaction.
If you’re investing in awareness, make sure the destination is ready for it.

Your product pages are a key opportunity to help shoppers understand what makes your product worth choosing. 🍊For Odwall...
09/01/2026

Your product pages are a key opportunity to help shoppers understand what makes your product worth choosing. 🍊
For Odwalla, we created imagery that highlights key benefits, communicates product details, and clearly differentiates the brand within its category.
Looking to strengthen your PDP content?
Let’s connect!

08/27/2026
We’re headed to GroceryShop! 🛒Charlene Kelley and Jordon Triplett will be in Vegas and ready to talk all things retail, ...
08/26/2026

We’re headed to GroceryShop! 🛒
Charlene Kelley and Jordon Triplett will be in Vegas and ready to talk all things retail, commerce, and what’s next.
Will you be there? Let’s connect!

Halloween is right around the corner, which means now is the time to get your seasonal marketing plans in motion. 🎃 For ...
08/24/2026

Halloween is right around the corner, which means now is the time to get your seasonal marketing plans in motion. 🎃
For brands looking to drive awareness and engagement this spooky season, we can help bring your Halloween strategy to life through creator-led campaigns, retail-focused activations and more.
Whether you already have a campaign in mind or are still figuring out what Halloween could look like for your brand, we would love to connect and explore how we can support!

08/20/2026

39 Years, And Still Moving Forward!

Thirty-nine years is a long time in business.
When Kendal King began in 1987, Walmart was celebrating its 25th anniversary. The first Walmart Supercenter hadn't even opened yet. There was no Google, no social media, no smartphone, no retail media and certainly no generative AI.

Since then, we've worked through four U.S. recessions, a global pandemic, dramatic changes in retail, the rise of eCommerce and an extraordinary transformation in how brands connect with consumers. We've watched Walmart evolve from a rapidly growing U.S. retailer into the world's largest retailer and a technology-driven, omnichannel marketplace. And we've evolved right alongside it.

Over the years, our work has also expanded across the retail landscape. We've had the opportunity to partner with brands and retailers of all sizes, building valuable relationships and helping our clients connect with consumers wherever they shop.

Very few businesses get the opportunity to reinvent themselves across nearly four decades.
We're here because generations of talented people were willing to adapt, take risks, solve problems and take care of our clients. But through all that change, some things haven't changed: the values Kendal established from the beginning, including integrity, honesty, running toward problems and a whatever-it-takes work ethic.

Today, we’re proud to celebrate 39 years of Kendal King and all the people, clients and partners who have been part of the journey. Here’s to 39 years and many more to come!

Big impact for small spaces! 🌿Our influencer campaign for allen + roth and Origin 21 planters at Lowe's Home Improvement...
08/17/2026

Big impact for small spaces! 🌿
Our influencer campaign for allen + roth and Origin 21 planters at Lowe's Home Improvement delivered strong results, proving the power of creator content to drive awareness and shopper action.
Strong impressions put the products in front of shoppers at scale, while engagement and link clicks demonstrated genuine interest and moved consumers further in the purchase journey.
From patios to porches, creators showed shoppers how to bring these Lowe’s favorites into their own spaces, turning inspiration into purchase consideration.
Ready to turn creator content into measurable retail impact? Let’s connect!

A little peek behind the scenes → on the screen → to the shelf. 📸 Our team had so much fun bringing this Member’s Mark G...
08/13/2026

A little peek behind the scenes → on the screen → to the shelf. 📸
Our team had so much fun bringing this Member’s Mark Gourmet Breakfast Playset to life. From building the set and capturing the product in action, to seeing the final photography online and in Sam's Club stores.
Have a product you’d like to bring to life? We’d love to work with you!

Address

609 SW 8th Street, #140
Bentonville, AR
72712

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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