Hella Pinay

Hella Pinay Celebrating culture and identity in the Philippines and Filipina/o/x diaspora

We’re hiring ✨As Hella Pinay enters its next chapter and prepares to celebrate 10 years, we’re looking for a part-time S...
07/15/2026

We’re hiring ✨

As Hella Pinay enters its next chapter and prepares to celebrate 10 years, we’re looking for a part-time Social Media Manager to help bring our editorial world to life online.

We’re seeking someone with a strong eye for design, a love for independent media and internet culture, and a deep understanding of Filipino creative communities. You’ll help shape our Instagram presence, create graphics and carousels, repurpose content across our platforms, and help us tell stories that feel culturally relevant, thoughtful, and distinctly Hella Pinay.

📍 Remote (North America or Philippines)
🕒 Approximately 5–10 hours/week to start
💸 Hourly, based on experience

If this sounds like you—or someone you know—we’d love to hear from you. Check out the full job description at the link in bio, and please send a brief introduction, relevant work samples, and links to your portfolio and social accounts to [email protected]. We care more about your eye, taste, curiosity, and understanding of our community than having the perfect résumé. We’ll be accepting applications through July 24, 2026.

Tag someone who should apply 💌

What does it mean to hold multiple selves—and multiple histories—at once?We sit down with , a Stockholm-based Filipina a...
04/30/2026

What does it mean to hold multiple selves—and multiple histories—at once?

We sit down with , a Stockholm-based Filipina artist embodying a mysterious three-part entity: it, me, and i.

Their debut EP CHARCOAL opens a dark, immersive world of left-field electronica where obsession, devotion, self-destruction, and survival all collide.

Rooted in Filipino heritage and shaped by underground club culture, the project moves between ancestral memory and future sound—an intimate, unsettling reclamation of histories often erased, but still alive in the music.

Steph & Guerrilla explore identity across cultures, the making of CHARCOAL, and the layered inner world behind the project—including i, the mysterious human architect behind it all.

Listen + watch now — link in bio 🔗

Also special thanks to our dear friend for helping us with some audio engineering super last minute! You are theeee best love you 🖤

Hella Pinay: Icons is a podcast hosted by Steph Gancayco and Guerrilla Pump celebrating Filipina/o/x creatives, trailblazers, and agenda-setters across media, fashion, music, and beyond.

What does it take to bring a cultural moment to the global stage?We spoke to , CEO & Co-Founder of .la, on shaping ‘s h...
04/24/2026

What does it take to bring a cultural moment to the global stage?

We spoke to , CEO & Co-Founder of .la, on shaping ‘s historic Coachella debut—translating identity, movement, and meaning into a performance designed for both the desert and the world watching.

Hit the link in bio for the full interview 🔗

✍️:

📸: and

🎙️ New episode alert!Hella Pinay: Icons drops its first guest episode with Sarah Burke—journalist, filmmaker, and former...
03/20/2026

🎙️ New episode alert!

Hella Pinay: Icons drops its first guest episode with Sarah Burke—journalist, filmmaker, and former editor-in-chief of Them, Condé Nast’s LGBTQ+ publication.

Born and raised on Oʻahu, q***r, mixed Filipino, and a longtime force behind the scenes, Sarah has helped shape the stories—and the standards—of what q***r and trans media can look like at scale.

In this episode, we get into what it actually means to lead a q***r publication inside one of the world’s largest media companies, the quiet constraints of brand safety, and the nuances within the current wave of Asian American representation.

We go deep on imposter syndrome, hapa identity, growing up in Hawaiʻi, going beyond surface narratives, and what it takes to carve your own path while uplifting your community. Sarah also shares what’s next: stepping beyond corporate media, starting her own production company, and developing a new trans documentary series.

This episode is for the creatives, the storytellers, and the culture-makers behind the scenes—doing the work, opening doors, and bringing others through with them.

▶️ Listen + watch now — link in bio

Hella Pinay: Icons is a podcast hosted by Steph Gancayco and Guerrilla Pump celebrating Filipina/o/x creatives, trailblazers, and agenda-setters across media, fashion, music, and beyond.

So about a month ago, and I very quietly (as in… told like two people) dropped a brand new podcast called Hella Pinay: ...
12/22/2025

So about a month ago, and I very quietly (as in… told like two people) dropped a brand new podcast called Hella Pinay: Icons.

But a few weeks before that, a heavy and unexpected family chapter shifted my priorities overnight. And this project—like everything else in my life—has sat quietly in the background while I do my best to not fall apart. I originally wanted this podcast to drop alongside a full Hella Pinay relaunch: redesigned site, fresh content, shiny brand strategy, the works. But I’m learning (again) that done is better than perfect.

So here we are. Imperfect. Growing. Still showing up. Come along with us as we slowly evolve Hella Pinay to her final form. We’re so stoked to be back 🖤

Why “Icons”? What actually makes someone iconic? In our first episode, Guerrilla and I reunite in the studio to kiki about Filipino representation, the creative underground, identity, authenticity in trying times—and yes, we absolutely had wine for lunch.

Hella Pinay: Icons is a bi-weekly podcast spotlighting FIL/AM trailblazers shaping the future of creative culture. Raw conversations, origin stories, identity, and ofc tea. New episodes every other Wednesday.

🌴(STILL) Streaming for the 🌴 The Kasamas, The Club Kids, The Bruhas & The Baddies. Keeping it Hella Real, Hella Raw &

xoxo,
Steph

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2611 Eighth Street
Berkeley, CA
94710

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