Julia Campbell

Julia Campbell Nonprofit Digital Marketing Consultant, Author, Speaker, Trainer

I increase the clarity, confidence, and capacity of nonprofits in the areas of social media marketing and online fundraising.

Free webinar with Givebutter on November 13th! Social media strategies to maximize year-end donations Key takeaways:✅ Pl...
11/04/2025

Free webinar with Givebutter on November 13th!

Social media strategies to maximize year-end donations

Key takeaways:
✅ Plan and post with purpose using a proven year-end content framework
✅ Turn social engagement into real donations through storytelling and updates
✅ Save time with practical tools your team can use immediately
✅ Leave with confidence—and a calendar to keep the giving going all month long

Date and time: Nov 13, 2025 2:00 PM EST

Link in comments to register for free!

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11/03/2025

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Have you signed up for the all-virtual, totally free Nonprofit Social Media Summit? It's my favorite event of the year. ...
10/30/2025

Have you signed up for the all-virtual, totally free Nonprofit Social Media Summit? It's my favorite event of the year. See the speakers and topics and secure your spot here: https://www.nonprofitsocialmediasummit.com/

With GivingTuesday weeks away, now’s the time to make sure your stories shine! To help boost your storytelling efforts, ...
10/29/2025

With GivingTuesday weeks away, now’s the time to make sure your stories shine! To help boost your storytelling efforts, this week, I teamed up with them on a deep dive into storytelling strategy.

Find out how your stories can do more than inspire, but mobilize at GivingTuesday.org/Participate

On Nonprofit Nation I was pleased to talk with Kat J. Guillaume- Delemar, the President and CEO of the Center for Commun...
10/23/2025

On Nonprofit Nation I was pleased to talk with Kat J. Guillaume- Delemar, the President and CEO of the Center for Community Progress.

From her historic role as the first Afro-Caribbean, Afro-Latina, Haitian American elected to the Glenarden City Council to her current work shaping national policy, Kathleen’s journey is both inspiring and instructive.

She shares how Community Progress builds partnerships, communicates their impact (even when people don't buy in), and mobilizes policymakers, funders, and practitioners toward transformative change.

We cover:
🔵 How to tell compelling stories that make systemic issues like vacancy urgent and relatable.
🔵 Building partnerships that align with both local needs and national priorities.
🔵 Elevating equity and justice in your messaging and fundraising.
🔵 Inspiring donors and stakeholders to see themselves as part of lasting community revitalization.

I loved this conversation and hope you'll take a listen:

Next week is Fundraiser Focus Week, brought to you free from our friends at Bloomerang! Check out these sessions: 📅 Mond...
10/21/2025

Next week is Fundraiser Focus Week, brought to you free from our friends at Bloomerang!

Check out these sessions:
📅 Monday, Oct 27: 3 expert email strategies to make your donors happy with Chris Barlow
📅 Tuesday, Oct 28: Cracking the code: how to succeed on social media for year-end fundraising with yours truly
📅 Wednesday, Oct 29: Year-end fundraising with purpose: strategies for connection & success with Lauren Elyse Tudor, CAP®, IPA
📅 Thursday, Oct 30: Ask the experts: year-end fundraising with all of us, hosted by Rachel Muir, CFRE

Don't miss it: https://bloomerang.com/webinars-events/fundraiser-focus-week/

The free, all-virtual Nonprofit Social Media Summit is back for 2025!​📅 Tuesday, November 18, 2025 from 1 PM - 5 PM ET📅 ...
10/20/2025

The free, all-virtual Nonprofit Social Media Summit is back for 2025!​
📅 Tuesday, November 18, 2025 from 1 PM - 5 PM ET
📅 Wednesday, November 19, 2025 from 1 PM - 6 PM ET
🎟️ ​Get your free ticket here!🎟️

Is the print newsletter dead? Not so fast! 💌In this episode of Nonprofit Nation I’m joined by the dynamic Julie Edwards,...
10/15/2025

Is the print newsletter dead? Not so fast! 💌

In this episode of Nonprofit Nation I’m joined by the dynamic Julie Edwards, also knows as Julie Edwards | The Nonprofit Maven! Julie is a fundraising strategist and coach who helps organizations move from reactive chaos to strategic clarity.

She shares a real-world case study where one mid-size nonprofit reimagined their print newsletter and saw a 55% increase in giving.

In This Episode, We Discuss:
💌 Why donor-focused storytelling beats internal updates
💌 What direct mail best practices can boost newsletter ROI
💌 How to evaluate whether a purchased mailing list makes sense
💌 Tips to refresh old fundraising tactics with new energy
💌 Why it’s time to stop saying, “Our donors don’t give that way”

🎧 Listen here: https://pod.link/nonprofitnation/

What if your most powerful advocates are already inside your community, but they are just waiting for you to engage them...
10/15/2025

What if your most powerful advocates are already inside your community, but they are just waiting for you to engage them?

I talk with Tasha Van Vlack, community builder, engagement strategist, and founder of The Nonprofit Hive, about how nonprofit organizations can create impactful community ambassador programs without burning out their teams or breaking the bank.

In This Episode, We Discuss:
💖 Why “micro-influencers” in your own community are more powerful than you think
💖 What a community ambassador program really looks like (and how to start small)
💖 How to create social media toolkits and storytelling prompts that ambassadors will actually use
💖 Best practices for recognition and motivation beyond “thank-you” emails
💖 What shifts when nonprofits center community instead of just transactions

🎧 Listen in: https://pod.link/nonprofitnation/

10/11/2025

It's official. Stop using hashtags. 😆

Ha! Okay, not exactly 100% 'official' just yet... but check this out:

Instagram, X (Twitter), and TikTok have started phasing out hashtags stating that they are no longer necessary for discovery.

And we can assume if Instagram is doing this, so is Facebook... even though there is a prompt to add hashtags to every post. So maybe it's early days yet for FB.

Truth is, the hashtag was a tool created BY the people, FOR the people.

Now all the social networks are 'taking back control' of content distribution.

Their AI-powered algorithm simply analyzes ALL other aspects of your post, the caption, your bio, etc. etc. The algos handle discovery for you. I guess it makes sense now, eh?

The numbers don’t lie - 2024 was a record-breaking year for charitable giving. But are you actually feeling it this year...
10/09/2025

The numbers don’t lie - 2024 was a record-breaking year for charitable giving. But are you actually feeling it this year? And what does it mean for 2026?

I talk with Wendy McGrady, President and COO of The Curtis Group and Chair of Giving USA Foundation , to break down insights from the newly released Giving USA 2025 Annual Report.

With giving up 6.3% and outpacing inflation for the first time in three years, fundraisers have reason to be optimistic - but also strategic.

In This Episode, We Discuss:

💰 The economic tailwinds that fueled the recent giving surge

💰 Changing donor behavior and emerging giving patterns

💰 How to message hope and legacy in a divided, uncertain time

💰 Ways to adapt to federal funding cuts through stronger philanthropy

💰 Why now is the moment to deepen — not just diversify — donor engagement

🎧 Listen in: https://pod.link/nonprofitnation/

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Beverly, MA

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