Maayan Gordon Media (2025)

25/07/2025

Emotional intelligence is super underrated in business.

We talk a lot about systems, funnels, dashboards, automation…

But not enough about how emotional patterns (like fear of failure, perfectionism, or burnout) shape every decision people make inside those systems.

This week, nearly everything I worked on came back to that point:

✅ I finished a 7-part email sequence that walks people through their subconscious patterns holding them back
✅ I set up visual automations in ConvertKit to deliver those insights at scale without losing the personal touch
✅ I continued building my ClickUp Business Operations tying together leads, systems, and team updates so I can actually see what matters

What I’m building isn’t just a business.
It’s a system that integrates emotional intelligence at every level.

Because if your systems don’t reflect how people actually feel and operate…
They’ll break.

Or worse, they’ll work - and leave you burned out and unfulfilled.

I don’t want that. For me or for my clients.

So I build differently.

23/07/2025

Learn About Your Marketing Strategist:

My age: 34

Years in business: 15

My previous job: Glassblower

Fav part of my work: building out flowcharts and for funnels and roadmaps for communities.

Expertise: I turn emotional intelligence into business insight, strategy, and systems.

My trick to building frameworks: I map emotions, logic, and behavior like a puzzle.

Siblings: 4

Kids: 1

Dogs: 3

Weird quirk: When I talk on the phone I always wave at the end of the conversation 🤦‍♀️👋

14/07/2025

Everyone thinks we’re crazy for making Aliyah now. Here’s what they don’t understand...

First of all I think most people spend way to much time reading the news and its bad for mental health (not to mention wildly distorted).

People see the missiles.
They see the war.
They see the chaos.

But what no one can see is what I feel in my soul.

I’ve been connected to Israel my entire life and I’ve been visiting ever since I was a baby.

My mom flew me to Israel for the first time when I was just 2 weeks old to stay with my grandmother because my dad was in training in the air force and she didn’t want to be alone.

I’ve spent entire summers in Israel with my family, exploring the land, drinking in its culture, eating its delicious foods, and breathing in its culture.

Last year I visited Israel 3 times and I’ve never felt more certain its where I belong. It’s where Hashem is calling me to be.

People keep asking “Why NOW?” As if there’s ever a “perfect” time to follow your calling.

Faith isn’t about waiting for the perfect time for something. If I had done that I never would have started a business when I was homeless (not great timing).

I wouldn’t have traveled the country in an RV.
I wouldn’t have ever spoken on stages like SXSW.
I wouldn’t have done most of the most meaningful and amazing things in my life.

Because I’ve never been “ready” - I’m just super duper gritty and challenges don’t scare me (they maybe even excite me a little 😅)

Israel isn’t just a place on the map for me and my family. It’s where our story continues. It’s where our ancestors prayed to return to for 2,000 years. It’s where my daughter will grow up knowing exactly who she is.

I’ve been homeless. I’ve been broke. I’ve rebuilt my life from nothing more than once.

And through it all, I learned this:
The things that look crazy to others are often the things that save your soul.

Because sometimes the bravest thing you can do is choose meaning over comfort.

Am Yisrael Chai 💙

13/07/2025

My husband Ben doesn’t have a college degree.

But he’s a PhD level dad.

He’s never built a 7-figure business.
But he’s a million dollar roll model.

This man is my hero (and my heart)

He shows up for me and Eliora every single day and night - hence the daytime exhaustion 😅

Ben doesn’t make any money.
He doesn’t have a “job” the way society labels it.

But in a world that measures success in titles and paychecks, I’m more inspired by the quiet power of a man who lives by his values, protects what matters, and gives his family the kind of safety money can’t buy.

Here’s to the men who choose presence over profits, and service over ego.

You’re the real MVPs and deserve so much recognition.

09/07/2025

Ok, story time! (And yes that’s me in the picture)

This pic was taken October 18, 2012 (thanks fb) - with me and what I lovingly referred to as my “pink pimpmobile” 😂

I loved this car, and I got it in a trade.

This thing didn’t have any power steering, but what it did have was the most epic paint job, giant comfy seats, and a hydraulic system.

The kind where there was a bunch of switches by my seat and I could make it bounce up and down!

Ok now the really cool part of the story is how I got the car.

We traded it for 5 Australian fire opals (if you don’t know what those are look them up).

We had built a custom wordpress website in exchange for the opals back when I was SUPER into bartering.

And then we were stuck with them for like 6 months because no one else really wanted them:

Then one day we saw this car sitting on Aurora Ave, a busy street in Seattle with a for sale sign on it.

Ben said “let’s see if he’s willing to trade us.”

I was like “no way”

But Ben called anyways.
And I’m super glad he did!

Because this guy was willing to make the trade after having the opals appraised!

No real lesson here other than life is fun and full of surprises if you’re willing to put yourself out there and ask yourself “why not?”

Anyone else have a good barter story?

08/07/2025

Yesterday was literally the best day of my entire life.

Why?

My daughter giggled for the first time.
Real, full-blown, GIGGLES!!
3x in a row 😍

I can’t even communicate in words how awesome it was.

So I just wanna say that I think sometimes we put way too much focus on our business “wins”

Life wins are more important.

I’d love to hear some of your recent wins. Let’s celebrate life together.

08/07/2025

Before I moved to Birmingham, AL - I never experienced something quite so special.

If you have been to Chabad you know what I’m talking about.

One of the greatest joys I’ve experienced in the past 2 years has been sisterhood.

Except it’s really even more than that.

It’s the feeling of TRUE community.

A connection deeper than friendship, and more expansive than family.

It’s hard to even put it into words,
What it feels like to be connected to an entire people.

To be so many souls and yet al part of the same soul.

If we could all experience this level of love,
If we could all stay this connected,
There would be no more hate in the world.

No matter how much chaos I see out there,
No matter how much hate I experience,

I will forever be empowered by love.

Because no amount of darkness can destroy the power of light, and a little light dispels much darkness.

Thank you to every single person lighting up this world.

You are far more powerful than you know, and you are changing the world in ways you can’t see.

03/07/2025

There’s sooooo much to say about this picture.

It’s from one of the 𝐯𝐞𝐫𝐲 𝐟𝐢𝐫𝐬𝐭 𝐭𝐫𝐚𝐝𝐞 𝐬𝐡𝐨𝐰𝐬 𝐈 𝐯𝐞𝐧𝐝𝐞𝐝 with Ben more than 13 years ago.

First thing you’ll notice - 𝐁𝐞𝐧 𝐚𝐧𝐝 𝐈 𝐚𝐫𝐞 𝐞𝐦𝐚𝐜𝐢𝐚𝐭𝐞𝐝.
Like dangerously thin.

That’s because this is only months after we had been homeless and starving for an extended period of time.

We often didn’t have enough money for food after the cost of gas and dog food for our 2 dogs.

𝐈𝐭 𝐭𝐚𝐤𝐞𝐬 𝐭𝐡𝐞 𝐛𝐨𝐝𝐲 𝐚 𝐥𝐨𝐧𝐠 𝐭𝐢𝐦𝐞 𝐭𝐨 𝐫𝐞𝐜𝐨𝐯𝐞𝐫 𝐟𝐫𝐨𝐦 𝐭𝐡𝐚𝐭 𝐭𝐲𝐩𝐞 𝐨𝐟 𝐭𝐫𝐚𝐮𝐦𝐚.

Next thing you’ll see is our epic booth! What’s 2K Industries you ask?
That was the name of our company and it stood for “Klever Kreations” (𝐰𝐞 𝐤𝐥𝐞𝐚𝐫𝐥𝐲 𝐭𝐡𝐨𝐮𝐠𝐡𝐭 𝐰𝐞 𝐰𝐞𝐫𝐞 𝐩𝐫𝐞𝐭𝐭𝐲 𝐤𝐥𝐞𝐯𝐞𝐫 😂)

𝐖𝐡𝐚𝐭 𝐚𝐫𝐞 𝐃𝐢𝐟𝐟𝐮𝐬𝐞𝐫 𝐁𝐞𝐚𝐝𝐬? The smoking accessory product we invented (ok, invented is a strong word, we basically repurposed air soft bbs for stoners).

Third thing is those giant smiles.
Inside 𝐈 𝐩𝐫𝐨𝐛𝐚𝐛𝐥𝐲 𝐟𝐞𝐥𝐭 𝐥𝐢𝐤𝐞 𝐩𝐮𝐤𝐢𝐧𝐠.
I was terrified of people back then and was dealing with massive anxiety that I’d had basically my entire childhood.

This image is what grit looks like.
We didn’t do trade shows because they were “fun” for us in the beginning (although later that’s EXACTLY why we did them).

𝐈 𝐝𝐢𝐝 𝐭𝐫𝐚𝐝𝐞𝐬𝐡𝐨𝐰𝐬 𝐛𝐞𝐜𝐚𝐮𝐬𝐞 𝐈 𝐤𝐧𝐞𝐰 𝐈 𝐧𝐞𝐞𝐝𝐞𝐝 𝐭𝐨 𝐠𝐫𝐨𝐰.
I needed a real world “training ground” to be able to strengthen myself and learn new skills.

And I did exactly just that. After 10 years of doing tradeshows I became amazing and sales and building relationships and was able to translate that online through social media.

𝐈 𝐥𝐨𝐨𝐤 𝐛𝐚𝐜𝐤 𝐚𝐭 𝐭𝐡𝐢𝐬 𝐩𝐡𝐨𝐭𝐨 𝐚𝐧𝐝 𝐜𝐚𝐧’𝐭 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐡𝐨𝐰 𝐟𝐚𝐫 𝐈’𝐯𝐞 𝐜𝐨𝐦𝐞.
It’s true what they say, you will overestimate how much you can get done in 1 year and underestimate how much you can get done in 10.

𝐖𝐚𝐧𝐭 𝐭𝐨 𝐡𝐞𝐚𝐫 𝐦𝐨𝐫𝐞 𝐨𝐟 𝐦𝐲 𝐜𝐫𝐚𝐳𝐲 𝐬𝐭𝐨𝐫𝐢𝐞𝐬? I wrote an entire book filled with them called Grit Cake - drop a comment to grab a copy.

02/07/2025

Instead of posting about how annoying AI comments and posts are on LinkedIn (and Instagram) -

I’m posting about how annoying those “I’m annoyed posts” are 🤪

Or maybe we could all agree that type of content doesn’t really contribute to making this platform valuable.

If you need a place to complain or vent - I suggest talking to a real friend about it and processing those feelings in a healthy way.

Or with your spouse. Or therapist. Or God.

But everything dumping their “I’m so annoyed” energy on Linkedin isn’t helping anything.

It’s not making this a valuable platform (or fun).
It’s not adding anything new.
And it also isn’t making whoever posts it actually feel any better.

And if this whole posts feels ironic (that’s partly the point), I’m now going to flip it to focus on the positive.

LinkedIn has changed my life (for the better) in every way imaginable.

I’ve met the most amazing people, built incredible friendships, learned whole boat loads of info, and built a successful business because of LinkedIn.

I’m grateful for LinkedIn and IG.
I love when people on here are genuinely interested to connect and add value.
Let’s continue to support and help each other.

I love seeing joy on the platform.
Let’s get back to that!

01/07/2025

I got married when I was 22 years old after dropping out of college.

We only had $2,000 for our wedding and we eloped and had a private ceremony in Red Rock Canyon.

We spent every dime we had to drive down and after the wedding I had to call my parents for gas money to get back up to Seattle.

We then moved in to my parents house and worked on paying off my student loans and saving up for our own place.

The girl in this picture had no idea where life would lead her.

But I’m so proud of her and so grateful,l.
No matter how hard things were she never gave up.

She didn’t let the heart breaks and the stress break her spirit.

She never stopped caring.
She kept working on building a meaningful life filled with joy.

I could never have imagined how amazing my life would turn out.

And I couldn’t have done it without this incredible man by my side.

The ultimate “business hack”?

Having a partner that believes in you just as much (sometimes more) as you believe in yourself.

29/06/2025

Before 2017, I hadn’t ever taken a smoooooth vacation.

I had basically worked every single day for 6 years straight.
Sure, I left town, and went on a lot of weekend getaways with my husband Ben.

But I was always on my laptop - and it was super unhealthy.

I was posting to social media every single day, sending invoices, and dealing with customer service emails and Instagram DMS.

Every dollar earned came directly from my own output, so if I wasn’t working then I wasn’t making money.

Technically, I was “away” but mentally, I was still focused on work.

But in 202, I worked with my first business coach.
And for the first time, I gave myself permission to stop doing it all alone.

I hired a VA (Virtual Assistant) and it was life changing!

It was the first time I could go on vacation, not do ANY work, and still technically be getting a lot done.

I was able to continue making money without having to work while on vacation.

Sustainable revenue doesn’t start when you hustle harder.
It starts when you stop trying to be the entire machine.

I found that one of the best ways to invest in myself was actually to invest into someone else.

Plus learning to build a team made me a better leader and gave me the opportunity to grow in new ways.

So if you’re still the only one holding your business together, it’s time.
Time to let go and finally grow.

PS. If you need help figuring out what to delegate first, DM me. I’ve been there, and I’ll walk you through it🤝

📸 Blast from the past pic - Ben passed out on our “bed” with dogs Hershey and Duke dogpiled on top and laptop still open because we would work to the point of literal exhaustion.

29/06/2025

This week was another big one.

✅ Closed a new client
✅ Booked 10 discovery calls
✅ Helped a client’s video go viral
✅ Built out a full narrative arc for a strategic partnership
✅ Reviewed Q2 and locked in Q3 goals for the first time in my career with this level of intention

For most of my entrepreneurial journey, I didn’t make time for proper quarterly planning.

I was always working in the business because it was what I was really good at and felt like getting more immediate results

But this year feels different.

Now with a full team, there’s so much more ai can get done which means I actually have to plan things out 😂

For me, dealing with chaos feels easy and natural but it’s not a good leadership strategy and having people who rely on me is definitely motivating me to show up as a better leader.

I want to make sure everyone on my team knows what we’re working toward, and why.

And it actually feels really magical and special. 🥰

One moment that really stands out this week:

A team member became the first person in her family to graduate college.

Because of our systems and structure, I was able to offer her extra hours to help cover graduation fees.

That’s not a business win.
That’s a human win.

And it’s part of what makes all the growth worth it.

We also started building a major resource:

The most comprehensive look into what makes the most successful online communities actually work - not just in member count, but in real revenue. (Coming soon.)

And of course, not everything was perfect.

→ I didn’t get in as many workouts as I hoped
→ Still refining workflows with my VAs
→ Always juggling a little more than feels comfortable

But I also got to go on long walks with my husband and baby daughter.

And that’s its own kind of success too.

Maayan Gordon Media

25/07/2025

23/07/2025

14/07/2025

13/07/2025

09/07/2025

08/07/2025

08/07/2025

03/07/2025

02/07/2025

01/07/2025

29/06/2025

29/06/2025

Address

Telephone

Website

Alerts

Contact The Business

Shortcuts

Share