StartupNation, Birmingham, MI (2025)

07/19/2025

Starting and growing a business is an exciting but challenging journey. While securing funding, building a strong customer base, and developing a competitive product or service are top priorities, one often overlooked aspect of startup success is managing financial risks in vendor and client relationships. In fact, 2024 research found that 41% of companies experienced seven or more fraud cases in just the first eight months of the year, showing how easily financial blind spots can derail even the most promising ventures.

A single late payment or a fraudulent vendor could be the difference between growth and financial disaster for a startup. And, without the right strategies in place, poor financial management can lead to cash flow issues, revenue leakage, and long-term instability.

To protect your startup’s financial health, it’s critical to implement proactive measures when selecting vendors, managing client payments, and structuring contracts.

Starting and growing a business is an exciting but challenging journey. While securing funding, building a strong customer…

07/18/2025

You didn’t launch your startup to feel like a shell of yourself. However, somewhere between the endless pitching, tight cash flow and back-to-back 14-hour days, your spark started fading.

You’re not lazy. You’re not failing. You’re burned out. And you’re not alone — research shows that burnout is common among high achievers, including founders, who are juggling constant uncertainty and responsibility.

The good news is that burnout isn’t a dead end — it’s a detour. You can reroute from survival mode to passion-fueled growth with the right strategies.

Research shows burnout is common among high achievers, including founders juggling uncertainty and responsibility. Make burnout a detour, not a dead end.

07/18/2025

When I was swept up in the 2023 tech layoffs, I could have chased another executive role at a big firm. Instead, I pivoted, hard, into construction. Today, I own and operate an Ideal Siding franchise in Boston with multiple territories, that’s already generating seven-figure revenues. But more importantly, my journey is part of a larger movement— white-collar professionals like me swapping cubicles for hard hats and discovering untapped opportunity in the trades.

My story isn’t unique. I’m part of a growing trend of professionals leaving traditional office jobs for careers in skilled trades and home services. Several factors are driving this shift.

Several factors are driving a growing trend of professionals leaving office jobs for careers in skilled trades and home services, including franchises.

07/17/2025

Startups need to use sales best practices as opposed to intuition, demonstrations and ego.

We explore how sales best practices can be adapted to the unique situations that startups find themselves in.

Startups need to use sales best practices as opposed to intuition, demonstrations and ego. How to adopt sales best practices to unique situations of startups.

07/17/2025

Entrepreneurship often involves facing unexpected challenges head-on. We present real-world examples of business leaders who successfully overcame various crises, including:

🗣️ Proactive Communication Salvages Supply Chain

⚒️ Perseverance Revives Mission-Driven Platform

↘️Strategic Adjustments Overcome Economic Downturn

Real-world examples of business leaders who successfully overcame various crises, from supply chain disruptions to regulatory shifts.

07/16/2025

Close your eyes for a moment and allow yourself the indulgence of picturing your dream future a few months after you have sold your business.

What are you doing, and how much money do you have to enjoy it with? Are you still involved with your business or are you out of it entirely? Do you care about who’s running it now, and if so, do you like the way they’re going about it?

Thinking about these things will move you closer to deciding what kind of deal you want – in other words, what a successful sale looks like for you.

I’ve come to the conclusion that successful deals are a blend of:

* The price you achieve
* The structure and timing of the offer
* The buyer’s plans for your business and whether they sit comfortably with you

A successful sale of your company goes beyond price. Don't forget to take into account your feelings and your potential for market and profit growth.

07/15/2025

"An entrepreneurial journey is a path filled with lessons in resilience, sacrifice and the power of pivoting," writes Dr. Jason Helfrich, who co-founded and built 100% Chiropractic with his wife.

"When my wife, Vanessa, and I transitioned from the restaurant industry to building a chiropractic franchise, we faced numerous challenges, setbacks, and moments of growth that ultimately shaped us as business leaders.

"Today, with an expanding presence across the country, our success has been built on both the lessons from our restaurant days and the strategic pivot into healthcare. Along the way, we’ve distilled key insights that transcend industries—offering valuable guidance for anyone looking to create, grow, and sustain a business.

"Here are five core lessons that have shaped our journey and can serve as a roadmap for aspiring entrepreneurs in any field."

Keys to success: Build a brand based on your strengths, master the balance between the personal and professional, be patient and scale thoughtfully.

07/12/2025

The free course and event offerings at Verizon Small Business Digital Ready are many, varied and aimed at helping you build your skillset and your community. Speak directly with experts and network with other entrepreneurs, all part of the benefits the program offers members.

Join and learn for free.

Join Verizon Small Business Digital Ready for free and enroll in events and courses that help entrepreneurs level up their digital skills.

07/12/2025

Entrepreneurship often involves facing unexpected challenges head-on. This article presents real-world examples of business leaders who successfully overcame various crises, from supply chain disruptions to regulatory shifts.

Drawing on insights from these resilient entrepreneurs, readers will discover practical strategies for navigating setbacks and emerging stronger in the face of adversity.

Real-world examples of business leaders who successfully overcame various crises, from supply chain disruptions to regulatory shifts.

07/11/2025

Launching a startup is an adventure filled with uncertainty, excitement, and plenty of unexpected challenges. As you set out on this journey, protecting your business means more than just securing your data or drafting airtight contracts. It means building a resilient, adaptable, and innovative company.

We’ve put together eight ways to safeguard your startup—from how you build your team to managing your finances, and choosing the right tech.

Launching a startup is hard and most entrepreneurs underestimate the importance of business protection. Learn how to protect your startup.

07/10/2025

If you want to start and grow your business, you need to leverage marketing strategies that aren’t costly and can help you stand out of the crowd.

So, understanding the inbound marketing tips for growing startups can be a great idea.

Unlike traditional marketing, which focuses on pushing out marketing messages to customers, inbound marketing focuses on creating valuable content that attracts your target audience to your business.

So, if you’re looking to attract potential customers and convert them into leads and paying customers to drive more revenue and grow your business, learn whether inbound marketing might work for you.

Learn these actionable inbound marketing tips for growing startups to avoid being one of the over 20% of startups that don’t survive past the first year.

07/09/2025

Running a newly acquired small startup can be highly unpredictable. And while you’re likely to expect the ups and downs of day-to-day operations, it’s important to understand the impact of this unpredictability on your finances.

You see, the biggest mistake startup owners make is tying their personal financial futures to the success of their business ventures. And this can be a costly mistake (even regardless of your business results).

Instead, the key to building and running a successful organization lies in not tying your financial future to your company’s success. That’s why it’s important to explore strategies to buffer financial volatility.

Fortunately, there’s a relatively simple solution.

Income diversification can be a marvelous way to mitigate some of the financial challenges of starting or buying a new startup. By generating additional sources of income, you can reduce the risks of starting a new business and ensure stability in your finances.

One key to building and running a successful organization is not tying your financial future to your company's. Explore these strategies to buffer financial volatility.

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