Oliver & Co. Social

09/16/2026

It's me 🙋🏼‍♀️ Single-handedly improving your engagement score is basically in my job description 🤣

09/10/2026

Hi, I'm Heather! 💬 I'm "the social media girl," the "email marketer," "ads strategist," and "content creator" behind the laptop! 💻

It's been a while since I introduced myself and I believe you should not only relate to but also feel like you can trust your contractors, so here's a little bit about me if you're new here!

👩🏼‍🎓 I graduated in 2019 from the University of Georgia with a BBA in Marketing with a Digital Emphasis
📲 I've worked in digital marketing since 2018 when I was a social media manager and ads specialist at a small agency in Athens, Ga. I've worked on both the brand and agency sides of things and have a good idea of what sorts of businesses benefit from working with an individual social media manager rather than a larger agency.
🍑 I'm originally from Atlanta, Georgia but I now call Birmingham, AL home.
🩺 I'm married to medicine!
🐈‍⬛ I'm a cat mom and have an 8-year old black cat that's a rescue! She's been my coworker since the start of Oliver and Co. Social!
✈️ I love to travel and if you get an ooo email from me it's likely because I'm out of the country!
🏃🏼‍♀️ I love being active - I've run 3 marathons and love a barre class.
🍝 I'm a master at making dinner reservations – let me know your favorite restaurant in town!

09/04/2026

I love working with my sweet salon client!

P.S. they found me after I moved away from Augusta! But, we still make it work long-distance. 🥰

08/24/2026

I'm thrilled to have been featured in Voyage Alabama this month! 🎉

Today we’d like to introduce you to Heather Oliver. Hi Heather, we’d love for you to start by introducing yourself.I graduated from the University of Georgia in 2019 with a B.B.A. in Marketing with a Digital Marketing emphasis. After working on both the brand and agency sides of marketing – in...

08/19/2026

Day in the life of a freelance digital marketing manager in Birmingham, Alabama ✨

💪🏻 morning workout True40® Studio Homewood
☕️ work session Land of a Thousand Hills Vesta
🐈‍⬛ work break and outside time with the CMO (chief meow officer)
🥗 hosting girl dinner happy hour with friends

Work life balance is so important! As a freelancer I prioriE getting my work done during 9-5pm business hours and making time for what matters to me outside of work, too! ✨☀️💗

08/06/2026

HUGE congratulations to Coates Hearing Clinic of Smithfield on being the first Audiology practice in America to attain ADA Practice Accreditation! 🎉 They truly work above and beyond to provide exceptional care in every avenue of their clinic practice (including their social media marketing 😉 which I'm thankful to get to help out with)!

A historic milestone for the profession.

Congratulations to Coates Hearing Clinic of Smithfield on becoming the first practice to earn ADA Audiology Practice Accreditation.

This achievement reflects a commitment to excellence in patient care, evidence-based clinical practices, quality improvement, and operational excellence. Through ADA's new accreditation program, practices can demonstrate their dedication to the highest standards across every aspect of audiologic care.

We applaud Dr. Kathleen Coates, Jordan Coates, and the entire Coates Hearing Clinic team for leading the way and setting a new benchmark for excellence in practice.

Learn more about ADA Audiology Practice Accreditation and what it means for practices and patients: https://audiologist.org/about/academy-documents/accreditation

08/03/2026

August has arrived and many of my followers are pulling out their pumpkin decorations...but are they also planning their social content? 🤔

Let's talk about seasonal content planning! 🎃

Every year, it happens. Businesses wake up on the first day of fall and realize they haven’t posted a single piece of autumn content. Before they know it, Halloween has passed, Thanksgiving i…

07/27/2026

"Unhinged" is a strong word...but why would you try to do it all when I'm here to help? 🤔 That's crazy! 🤣 If you've ever said one of these phrases...I promise we can work together to get you where you need to be. 🙌

Get a quote for your business: https://oliverandco.social/contact/

07/22/2026

The algorithms will change. Trends will come and go. New platforms will pop up. But these golden rules of social media? They never go out of style.

✨ Create content of value to your audience: Instead of asking, "What should I post today?" ask, "What does my audience need?" Create content they'll want to save for later, share with a friend, or come back to. Answer their questions, solve their pain points, educate them, or inspire them.

✨ Contribute to the community: It's called social media for a reason. If your engagement feels low, ask yourself how much you're engaging with others. Spend time watching stories, leaving thoughtful comments (not just emojis), replying to DMs, and supporting other businesses and creators. Community is a two-way street.

✨ Keep thinking creatively: The brands that grow are the ones willing to try new things. Innovation is what platforms like Instagram and TikTok thrive on. Experiment with new formats, fresh ideas, different hooks, and unique ways to tell your story. Don't be afraid to stand out.

✨ It's about the content, not the platform: Don't stress about being everywhere. Focus on creating great content and showing up consistently where your audience is. Master the platforms you can realistically manage, and when you're ready to expand, get help (👋 that's what I'm here for).

✨ Remember that people have the power: At the end of the day, social media is still about connection, storytelling, and community. People don't follow businesses because of perfect graphics or trending audio...they follow brands that make them feel seen, understood, and connected.

The platforms will keep changing. These principles won't. 🙌

07/16/2026

When your hair goals are 🔥 you need a social presence that matches. 🙌

I love working with my hair salon clients! Augusta, GA based is a breath of fresh air when it comes to content creation because not only are they great at bringing creative vision to life, they’re the type of team that cares about client ins just as much as I do! ✨

💼 Client package: monthly social media management (fully virtual)

📊 Strategic Goals: Reach, engagement, lead generation

Does your salon need help keeping your pages just as gorgeous as your clients’ hair? Let’s talk! 💬