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Jack Taylor Jr.

🎥 Wisconsin Filmmaker
🏀 Grinnell College Alum
📍 Black River Falls, WI Welcome! This page is about lifting up the people and places that make Wisconsin home.

Thanks for checking out my videos! -Jack

05/13/2026

After two years of coaching varsity basketball, I am stepping away… and it’s not an easy decision.

Not because of the players. They’ve been incredible.

Not because of the parents or school district. They’ve been extremely supportive.

Christina and I were very surprised to learn that we’re expecting our fourth child 😳. Taylor Baby #4 is on the way… and yes, send help!

My coaching career wasn’t a movie-style Cinderella story. We didn’t build a powerhouse or compete for conference championships.

But I do believe we made progress.

Our full-court press and fast-break style was fun to watch and even more fun to coach. And our playoff upset at Elk Mound? I’ll carry that memory with me forever.

Most of all, I’m proud to say our teams played HARD.

To the players returning next season: I hope this doesn’t feel like I’m leaving you behind. I hope instead I’m leading by example.

Because high school basketball is about more than wins and losses. It’s preparation for bigger responsibilities someday.

Well… I’m in the middle of my “someday.”

Right now, it’s my turn to step up for my family the same way you stepped up for me.

Am I done coaching forever? I doubt it. Basketball and I always seem to find each other again.

But for this season of life, I’m signing off as “Coach” and leaning fully into my growing family. My kids will only be little once, and I don’t want to miss it.

Thank you to everyone who made these last two years special.

It really was special.

— Coach Jack

11/06/2025

Reynold Tomter passed away this week at 108 years old... 😢

I'll never forget the day I sat down with him for this interview - what an honor to hear his story and share a beer with one of Wisconsin’s oldest and wisest men.

Grateful to share his story again today.

Thank you for the wisdom Reynolds and for reminding us how to live well. 🍻

06/09/2025

It’s a BOY!
Help us welcome Jack Edward Taylor III — “JT3” to the world!
Baby and Mom are doing GREAT! 💙

We have no idea how to raise a boy… but we’re ready to learn as we go 🤣
Thank you all for your love, prayers, and support!!

06/04/2025

Taylor Family: Party of 5 Coming Soon!
Any day now, we’ll be adding one more to this wild crew — and we still have no clue if it’s a boy or girl.
Let’s be real: the odds are stacked against me. 😅 I’ve got a feeling I’m about to be even more outnumbered…
But what I do know is that I married a rockstar — and somehow she gets more beautiful every time we do this.
Help us settle the debate — what’s your guess?!
💙 Boy or 💖 Girl? Drop it below! 👇

03/07/2025

As a first-year varsity coach, I stepped into this season believing I had a purpose—to teach, to inspire, to shape young men through the game of basketball.

But what I never expected… was how much they would inspire me instead.

Can I share a few stories with you?

In the first few weeks of the season, after grueling practices, the entire team would line up and start running sprints—completely on their own. No coach told them to. Most teams complain about conditioning. But these boys? They embraced it. Watching them push each other, refusing to take shortcuts, made me feel like the luckiest coach in the whole WIAA.

Then came one of our brutal Wisconsin snowstorms. School was canceled, the week of a crucial conference game. I expected them to take the day off to rest. Instead, my phone was buzzing all morning. “Coach, can we practice?” They weren’t looking for an excuse to take the day off - they were looking for a way to get better. When we werent allowed to use our school gym, they found another one, running their own practice at the Ho-Chunk Nation’s D1 Community Center. No coaches. No parents telling them to. Just a group of young men who refused to let circumstances stop them from getting better. The result? We beat a team that we haven’t won against since 2018!

At halftime of so many games, we were losing. Sometimes by a lot. We started the season 0-9. The easy thing to do? Point fingers. Make excuses. Give up: But in our locker room, there was none of that. Instead, my players were grabbing the clipboard from me—drawing up plays, finding solutions, believing in each other. The result? Going 7-8 the rest of the year and doubling our conference wins from the year before!

And then, in our final playoff game, despite being the underdog, despite being undersized, despite trailing late in the game, we clawed our way back. With 2.2 seconds left, we tied the game. And then - heartbreak. A buzzer-beater ended our season.

But what I’ll never forget? The way these boys embraced each other afterward. No anger. No blame. Just pure brotherhood. Because the wins and losses don’t define a team—character does.

This team set the foundation in our new basketball program for something bigger than basketball. They built a culture of grit, of heart, of family. They reminded me that no matter the score, no matter our record, no matter our size (or lack thereof)—to keep fighting. To keep believing. To stick together. To never give up. To never give in.

And that will outlast any buzzer-beater.

To my players: Thank you. You are the reason I coach.

12/24/2024

Another year of the girls making me take a family pajama photo! And…. we’re excited to share… that Taylor child #3 is on their way this June! (Girl or Boy? Idk… but I know that I’m outnumbered 3 to 1!)

Merry Christmas and Happy Holidays from the (growing) Taylor family!

11/22/2024

🏀 Week #1 is underway for BRF Tiger Basketball!
Establishing new systems and program language is never easy, but our players have shown incredible energy, enthusiasm, and a willingness to learn. Their effort this week has made the coaching staff proud!
Win or lose, I’m excited for what’s ahead this season.
Let’s keep building! 💪
Follow our team here --> BRF Boys Hoops
Thanks Austin Bower Videography for filming our practice! (& more in the future!)

11/12/2024

My basketball journey continues! I’m excited to share that I’m stepping into a new role as the varsity boys basketball coach for Black River Falls! I couldn’t be more thrilled to coach in my hometown and continue my basketball journey (but this chapter is from the sidelines!).

Like any new journey, it's a little bit scary! But I've got incredible mentors, an awesome coaching staff, and a coachable group of student-athletes. I can’t wait to see what we accomplish together this season!

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