Will Guscio Bluffton SC Real Estate Broker

01/15/2026

🏡📊 Curious what’s really happening in the Hilton Head + Bluffton real estate market?
Here’s a quick 2025 snapshot (data from the Hilton Head Area REALTORS® Association — paraphrased + simplified😄):
✨ 2025 Sales Activity
✅ Pending sales: +5.0% → 5,377
✅ Closed sales: +1.1% → 5,475
➡️ Bottom line: buyers are still buying — the market’s moving.
🏠 Listings (More Choices!)
📈 Active inventory: +11.3% → 1,793 homes
🆕 New listings: +10.5% → 7,384
➡️ More options for buyers… and sellers need sharper strategy.
💰 Prices
📍 Median price: +0.6% → $545,000
(Detached + attached across the whole MLS — your neighborhood can vary.)
🎯 List Price Received
💵 Sellers got 97.2% of original list price (down 0.6%)
🏡 Detached: 96.4%
🏘️ Attached: 97.6%
➡️ Pricing right matters more than ever.
🔮 Looking ahead to 2026
📉 Rates eased in late 2025 and are expected to hover in the 6% range
📦 Inventory is building → sales volume likely increases
📈 Prices expected to rise modestly
➡️ Translation: stabilization + recovery — steady, healthy, strategic.
📩 Want the real, local take for your home or your neighborhood?
DM me “MARKET” and I’ll break it down for your exact community in Bluffton or Hilton Head.
SouthCarolinaRealEstate MarketUpdate RealEstateTips HomeSelling HomeBuying Relocation CoastalLiving RealEstateMarket HHI BlufftonLife

01/09/2026

The Freddie Mac 30-year fixed rate is near its 2025 low, edging up just 1 basis point to 6.16%—the lowest first-week level since 2022.

Freddie Mac says rates are holding close to 6%, helping boost buyer demand, with purchase applications up more than 20% year over year.

Realtor.com Chief Economist Danielle Hale says lower rates are giving buyers, especially first-time buyers, more reason for optimism, even as conditions vary by market and some cities offer better opportunities than others.

11/14/2025

A November walk on Calhoun Street shows signs of Christmas on the way on this sunny day, knowing soon it will be filled festive lights at night…

09/18/2025

Bluffton’s historic district has always been home to me.

Once just a one-square-mile town, Bluffton is full of charm with river access, breathtaking water views, and sunsets that stop you in your tracks 🌅.

I don’t just sell Bluffton, I’ve lived and cherished it my whole life. Today, the Town offers countless ways to live, dine, shop, and enjoy the best of Lowcountry life.

From recreation in the heart of Old Town to the surrounding communities and even across the bridge to Hilton Head Island, Bluffton is in the center (or heart) of it all.

Let me show you why my family, and so many others, 🏡💛

09/17/2025

📍 Local Real Estate Update 🏡✨

The Bluffton & Hilton Head markets remain active with strong buyer interest with a recent mortgage rate reduction and a limited and subtle growth in inventory. Sellers are still in a great position, while buyers are keeping a close eye on opportunities in our beautiful Lowcountry. 🌴

If you’re thinking of buying or selling, now’s the time to leverage my 35+ years of local experience and the power of Howard Hanna | Allen Tate Real Estate, the nation’s largest family-owned brokerage. 💼🌎

👉 DM me today, and let’s talk about your next move here in the Lowcountry!

08/17/2025

Mortgage rates fell to their lowest level since October and purchase application activity is improving as borrowers take advantage of the decline in rates.
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Let's talk about how the current Lowcountry real estate scene and these searches align with your own real estate goals.

Will Guscio
Broker
Howard Hanna
Allen Tate Real Estate
Bluffton ~ Hilton Head Island
843.757.5555 (Direct)

States with the highest search activity for “homes for sale”:
The following 10 states saw the most search activity on Google between August 3-6, 2025:

New Hampshire – 100
North Dakota – 92
Delaware – 92
South Carolina – 91
South Dakota – 90
Maine – 86
Wyoming – 84
Wisconsin – 83
West Virginia – 83
North Carolina – 78

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08/08/2025

🏡✨ History, privacy, and prestige… all in one breathtaking Lowcountry address.

Formerly a 3,500-acre Civil War site, now transformed into 50 private estate homesites — welcome to Charles Towne Farms 🌿🐎. Just 20 minutes from Charleston, this gated sanctuary features 50+ miles of historic roadways, 9+ miles of equestrian & walking trails, and a hand-dug canal over a century old.

As a lifelong Bluffton/Hilton Head local & seasoned Lowcountry real estate broker, I can open the door to this one-of-a-kind opportunity while coordinating a sale of your home in our market. 🗝️

📏 Estate parcels from 10–100+ acres
🏠 Larger tracts allow multiple homes
🌳 Wildlife & amenities preserved to the highest standards
🌅 A true nature preserve lifestyle

If you’re considering selling in Bluffton or Hilton Head and want to explore the Charleston area’s most exclusive new community, let’s schedule your private tour.

Opportunities like this don’t come twice.

📲 Message me to begin your next chapter.

08/01/2025

07/11/2025

07/05/2025

We're seeing a wave of conflicting headlines about rising inventory and what that means for home prices, but you know better: real estate is local, and the real story depends on what's happening in local neighborhoods.

Year over year, inventory has risen by as much as 30%, but we’re still 34% below pre-2019 levels. The headlines suggest that the market is flooded with listings, but the reality on the ground is very different in most of our communities.