📲We’re Megan & Jess, the brains behind your social media + PR wedding concierge company.
💍Le
09/29/2020
Anyone else feeling overwhelmed AF?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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As excited as I am to be four months pregnant, running a business, and trying to maintain a profit during covid... I am still scared. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We have an election coming up that will change the course of history for generations and 200K Americans are dead with life nowhere close to returning to "normal."⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Anyone else just feel like hiding under the covers for a bit?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Me too. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So I am giving you one free pass to wallow in fear and self-pity...but just for 15 minutes. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But then we get back to work.
09/28/2020
Why should we care about brand trust?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Well for a few reasons really....⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🌟64% of consumers are now belief-driven buyers who want brands to deliver on societal issues, as well as products.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🌟81% say that the ability to trust a brand to do what is right can be a deciding factor or deal-breaker.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🌟53% of consumers who have trusted a brand for a long time will go to them first to make a purchase compared to the 25% who do not fully trust a brand.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🌟62% of those who trust a brand will stay loyal to it, meaning these consumers will have a higher customer lifetime value.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So...how do you build trust?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Start with these 4 simple steps.
09/25/2020
We all look different, but we all have internal motivations that give us a membership into the coolest club in the world. ✨
09/24/2020
It's all about the REELS baby...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So remember when I posted last week about brands seeing a significant dip in engagement rates?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The algorithm now PREFERS reels over any type of content. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🤷🏻♀️What does that mean?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It means Instagram will push your posts to MORE people if you share a reel versus a video OR photo.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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BUT the new algorithm change proves, if we want to be relevant we gotta start playing around on the new feature.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Have questions about Reels? Ready to level up your Instagram game? GET IN TOUCH!
09/21/2020
The market isn't saturated - it's competitive. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Find out what makes you and your business unique and lean into the skid. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Not sure what makes you unique or just need help with your messaging? Consider purchasing our Instagram course - just $95! (grab at the link in our bio)
09/17/2020
In honor of , we're going to take a nap. We haven't slept since March if we're being honest, but there's no work we'd rather be doing. 💖
09/15/2020
"Is it just me, or are my posts not performing as well as they did in the past?"⠀⠀⠀⠀⠀⠀⠀⠀⠀
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"I saw a big drop last week? What's going on?"⠀⠀⠀⠀⠀⠀⠀⠀⠀
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SO before we all start panicking or blaming the algorithm...here's what we know: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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There's been no change to Instagram's algorithm so we can't blame the algorithm (sorry!)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Here is our hypothesis: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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A natural dip in engagement is pretty usual around a new feature release like Reels. One because the new content type is competing for attention. Two because they will have added in changes to algorithm for Reels. A lot of people are experiencing the same.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But also with the fires on the West Coast of US people might be otherwise occupied and not engaging as much (we saw a similar thing here in Australia at the start of the year, and again when COVID first broke out and got really serious).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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What do you think? Have you seen a dip in your organic engagement?
09/09/2020
HEADS UP: WE HAVE AN OPENING FOR A NEW SOCIAL MEDIA & PR CLIENT! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Have you been thinking about outsourcing your social media for awhile now, but haven't found the right person?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You're in luck!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We just had (1) opening in our client roster for either partial or full social media management and PR services. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This can include: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
- social copywriting⠀⠀⠀⠀⠀⠀⠀⠀⠀
- IG strategy ⠀⠀⠀⠀⠀⠀⠀⠀⠀
- content design⠀⠀⠀⠀⠀⠀⠀⠀⠀
- community building⠀⠀⠀⠀⠀⠀⠀⠀⠀
- full and indepth reporting⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀..and so much more!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Ready to level up your business? Send us a note at [email protected] to claim your spot!
08/31/2020
Now is not the time to ghost on your social media channels. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Maybe you're feeling any of the following: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥unmotivated ⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥dejected⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥uninspired ⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥discouraged⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥....and a host of other things!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Trust me, I GET IT. But I want to encourage you to keep showing up. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This is not the season to be quiet, this is the season to communicate.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You can’t afford to stop marketing or selling, and that includes posting on social media.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Your followers are spending more time online than they ever have before, so it does present you with a unique opportunity to deepen your relationship with your audience and increase brand affinity.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Ready to go for it? Grab your spot to our new Instagram course for just $95!
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Here at hitched with a hashtag, we like to say that we bring the magic of your wedding day to your social media accounts, IRL. So, what does that actually mean? Just think of us as a social media wedding planner – handling everything social media for your wedding! We exist in the spaces in between your structured photo set and your candid moments, a unique and affordable addendum to your already packed wedding schedule. Our purpose is to provide stunning iPhone photos of you, your partner, and your loved ones—pre-packaged and purpose-built for your social timelines.
We always say that bridesmaids already have a job and it’s not to be an Instagram photographer. Like it or not, weddings have become social events in more ways than one (Instagram photos or it didn’t happen!) and there’s often pressure to immediately share those photos. If you can eliminate the stress of assigning someone to have that job, then it’s an awesome add on to your big day.
With a social media wedding team like ours, we work with couples to ensure that their wedding hashtag is available leading up to and
displayed at your wedding, we also offer the option to be onsite on your big day. Couples can expect to have a Google Drive of phone-free photos in your inbox within 24 hours—and instantaneous uploads to your Instagram profile. Couples are then able to share
near-real-time snapshots of the day on their social feeds—tiding over family, friends, and those who couldn’t make it on the day itself—until the formal photos arrive a couple weeks later, of course.
Every couple is different and will want different things – this is why our offerings are so flexible. We’ve worked with couples that just need help brainstorming a unique hashtag (that five other couples haven’t used before!), others that want us to partner with their photographer and other vendors to cross promote their photos across Instagram, and even some that want us to help submit their weddings to magazines. We’ve even recently helped couples design signs to display their wedding hashtags and the sky’s the limit!
We love being able to help couples de-stress by taking on the social media aspect of their wedding day. We encourage brides to let their friends and family be truly present on her wedding day (phones away, eyes on the bride!) and we’ll be there capturing the moment for them to relive for the rest of their lives – and while they’re waiting at the airport en route to their killer honeymoon!