12/07/2025
REGISTER NOW! After the C**A Dec 18th meeting program titled, Thinking Outside the Box: Creatively and Magically Moving Books, we’ll shift into holiday mode with C**A’s annual Jólabókaflód celebration for those who opt to participate.
REGISTER HERE: https://www.cipabooks.com/.../thinking-outside-the-box.../
On December 18th at noon MST, C**A members will gather virtually—hot drink optional—for our monthly meeting program followed by our festive C**A Jólabókaflód. Participants will share what they received and may even swap books during the gathering.
Members who register to participate in the C**A Jólabókaflód will be anonymously paired with another member. You’ll receive your partner’s name, mailing address, and preferred genres. The goal is for all books to arrive before the December 18th meeting.
Thinking Outside the Box: Creatively and Magically Moving Books will be presented by Brian Jud, Executive Director of the Association of Publishers for Special Sales (APSS) and President, Book Marketing Works, LLC
Brian is the author of How to Make Real Money Selling Books (Without Worrying About Returns) and Beyond the Bookstore - a Publishers Weekly® book), a primer on non-bookstore marketing. He has written and published five titles on career transition that are distributed internationally and is the author of the eight ebooklets with Proven Tips for Publishing Success. And Brian is creator of the series of Book Marketing Wizards and editor of the bi-weekly newsletter, Book Marketing Matters.
Brian also conducts semi-monthly book marketing webinars and is a speaker in the series of Masters of Marketing seminars held in cities around North America. He was the host of the television series The Book Authority that has aired over 650 shows. In addition, he is the author, narrator and producer of the media-training video program You're On The Air. He also wrote and published its two companion guides, "It’s Show Time" and "Perpetual Promotion". He was an adjunct lecturer of sales and marketing courses for graduate and undergraduate students at the University of Hartford and the University of Connecticut. Brian has a BS degree in Marketing from the University of Cincinnati and an MBA in Marketing from Xavier University. He is also the founder of the Connecticut Authors and Publishers Association.
