Center Broadcasting Co., Inc.

Center Broadcasting Co., Inc. "The Voice of Deep East Texas and Community Radio" The "flagship" of CBC, KDET 930 AM broadcast a news/talk/information format.

Licensed to Center and San Augustine Texas (respectively), the stations serve the Lufkin-Nacogdoches-Shreveport-Tyler-Longview area. The station is currently owned by Center Broadcasting Company - Jack Russell, President. KDET began broadcasting in February 1949 under the ownership of Tom Foster and the management of Robert Jackson "Jack" Bell. From then until the year 2000, its highly successful

format catered to the farmers, ranchers, sportsmen, and small-town residents of Deep East Texas and Northwestern Louisiana. Bell started his broadcast career as program director for KGRI Henderson in 1947. After leaving Henderson, he moved to Center to open KDET on Feb. 22, 1949. Although Bell started at KDET as program director, by 1950 he was station manager. He retired in 2001 after more than 55 years in the industry.



92.5 was assigned the call letters KCOT in 1992. In 2001, the station changed its call sign to KQSI. In July of 2014 92.5 changed its call letters to KXXE and became its own stand alone new country station. KXXE features programming from Westwood One as well as local weather and community announcements. The station was formely known as KDET-FM until June of 2014. KQBB (100.5 FM, Real Country Q-100) is a radio station broadcasts a Real Country music format. Licensed to Center and serving Northeast Texas and Southwestern Louisiana. The upgrade signal now reaches into Nacogdoches, Lufkin and the fringes of Shreveport. The station is currently owned by Center Broadcasting Company and features programing from Cumulus Media as well as locally produced programming, sports, music, and more. The station was formerly known as KDET-FM until August of 2001.

Jay Barlor came to us in January of this year. He is our Operations Manager, Production Supervisor, and Your General Sto...
11/11/2025

Jay Barlor came to us in January of this year. He is our Operations Manager, Production Supervisor, and Your General Store Host. From all of us at Center Broadcasting, we would like to wish him and all Veterans a blessed Veterans Day. Thank you for your service. If you have photos you would like to share of your Veteran, please post them so we can celebrate along with you!

We are in the spirit of giving this Holiday Season!!! Your chance to win a Family 4 Pack of tickets to see Cody Johnson ...
11/10/2025

We are in the spirit of giving this Holiday Season!!! Your chance to win a Family 4 Pack of tickets to see Cody Johnson Live!!!!! All you have to do is like, Share, and tell us your favorite Cody Johnson song. On Friday at noon, we will do a live drawing on Facebook of all the entries! Good luck to everyone!!!!!!!!!!!!!!!!

Tune into the General Store this morning with your host, Jay Barlor, for your chance to win a pair of tickets to The Tex...
11/07/2025

Tune into the General Store this morning with your host, Jay Barlor, for your chance to win a pair of tickets to The Texas Renaissance Festival!!!!. The General Store is live every Mon-Fri from 9am-10am.

Win them before you can buy them!!!!!!!!! Tune into the General Store tomorrow morning with your host, Jay Barlor, for y...
11/05/2025

Win them before you can buy them!!!!!!!!! Tune into the General Store tomorrow morning with your host, Jay Barlor, for your chance to win our last pair of tickets to see Cody Johnson. The General Store is live every Mon-Fri from 9am-10am.

10/30/2025

This Friday at 5:30 on the downtown square.

Win them before you can buy them!!!!!!!!! Tune into the General Store tomorrow morning with your host, Jay Barlor, for ...
10/30/2025

Win them before you can buy them!!!!!!!!! Tune into the General Store tomorrow morning with your host, Jay Barlor, for your chance to win a pair of tickets to see Cody Johnson. The General Store is live every Mon-Fri from 9am-10am.

10/29/2025

Former Center Roughrider Keamodre Horace scored three touchdowns on the ground for the second-straight game in Wayland Baptist’s 45-8 win over Arkansas Baptist on Saturday.

Address

307 San Augustine Street
Center, TX
75935

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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The "flagship" of CBC, KDET 930 AM broadcast a news/talk/information format. Licensed to Center and San Augustine Texas (respectively), the stations serve the Lufkin-Nacogdoches-Shreveport-Tyler-Longview area. The station is currently owned by Center Broadcasting Company - Jack Russell, President. KDET began broadcasting in February 1949 under the ownership of Tom Foster and the management of Robert Jackson "Jack" Bell. From then until the year 2000, its highly successful format catered to the farmers, ranchers, sportsmen, and small-town residents of Deep East Texas and Northwestern Louisiana. Bell started his broadcast career as program director for KGRI Henderson in 1947. After leaving Henderson, he moved to Center to open KDET on Feb. 22, 1949. Although Bell started at KDET as program director, by 1950 he was station manager. He retired in 2001 after more than 55 years in the industry. 92.5 was assigned the call letters KCOT in 1992. In 2001, the station changed its call sign to KQSI. In July of 2014 92.5 changed its call letters to KXXE and became its own stand alone new country station. KXXE features programming from Westwood One as well as local weather and community announcements. The station was formely known as KDET-FM until June of 2014. KQBB (100.5 FM, Real Country Q-100) is a radio station broadcasts a Real Country music format. Licensed to Center and serving Northeast Texas and Southwestern Louisiana. The upgrade signal now reaches into Nacogdoches, Lufkin and the fringes of Shreveport. The station is currently owned by Center Broadcasting Company and features programing from Cumulus Media as well as locally produced programming, sports, music, and more. The station was formerly known as KDET-FM until August of 2001.