1720 Media Co.

1720 Media Co. Social media management, video production, and digital storytelling for businesses that want to grow
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06/24/2026

This right here is the best part of the job. ๐Ÿ“ธ

Being out and about, on the job sites, inside the businesses we get to work with.

Because the best content doesn't happen behind a desk. It happens out in the field, capturing the real moments that tell the story of who you are, what you do, and why you do it.

That is what we do at 1720 Media Co. We tell your story so the right people see it.

Clarity. Consistency. Confidence.

๐Ÿ‘‰ 1720media.net

AI is not just a writing tool. It's a workflow tool. ๐Ÿ”—Part 3 of our series on doing AI right.The real unlock is connecti...
06/22/2026

AI is not just a writing tool. It's a workflow tool. ๐Ÿ”—

Part 3 of our series on doing AI right.

The real unlock is connecting AI to the tools you already use. Asana, Gmail, your calendar, your CRM, Slack, Google Drive. Tasks move forward without manual hand-offs.

A post idea becomes a draft, a draft becomes a scheduled task, a task becomes a graphic brief in the right teammate's queue. All from one conversation.

Used this way, AI does not replace your team. It clears the busy work so your team can do the work that actually matters.

06/19/2026

Most business owners I know undercharge. Not because they have to, but because they're afraid not to.

The newest "From My Desk" is about the battle every owner fights: how do you charge enough to make a living without charging so much that people walk away?

Here's what I keep coming back to. If a client asked you to do the work, that's already proof you have something they couldn't find on their own. The job is to put a number on that value, not on your fear.

Give it a watch. If you've ever talked yourself out of your own worth, this one's for you.

Your website is open 24/7. The real question is whether it's working for you or against you. ๐Ÿ’ปFor most people, your site...
06/17/2026

Your website is open 24/7. The real question is whether it's working for you or against you. ๐Ÿ’ป

For most people, your site is the first impression, before a call, before a handshake. If it's slow, outdated, or a mess on a phone, they leave, and they judge your whole business by it.

We build sites that load fast, look sharp, and turn visitors into customers.

Ready for a website that pulls its weight? Let's build it.

06/15/2026

While AI can technically write your post. It can't be your brand. ๐Ÿค–

Part 2 of our series on doing AI right.

AI is great for a first draft. Fast, tireless, full of ideas. We use it every day.

But copy that connects sounds like a human who knows your audience, not a robot guessing at it. Skip the edit and you sound like everyone else.

Use AI to draft. Bring a human to make it yours. That part is us.

The best client relationships don't feel like client relationships at all. ๐ŸคWe're proud to partner with Habitat for Huma...
06/12/2026

The best client relationships don't feel like client relationships at all. ๐Ÿค

We're proud to partner with Habitat for Humanity of Franklin County, an organization doing real, tangible good right here in our community. When a client's values line up with your own, the work stops feeling like a transaction and starts feeling like a shared mission.

That's the kind of work we want to do. Partners, not just accounts.

Here's to building something that matters, together.

Posting "when you have time" is not a strategy. ๐Ÿ“‰Your audience forgets you between posts. Your competitor doesn't have a...
06/10/2026

Posting "when you have time" is not a strategy. ๐Ÿ“‰

Your audience forgets you between posts. Your competitor doesn't have a better product. They're just the one who stayed top of mind.

Consistency is what turns a page nobody follows into a brand people trust.

That's the part most businesses skip. It's the part we obsess over.

Ready to actually show up? Let's talk.

AI won't save your brand. ๐Ÿค–Used wrong, it'll make you look like everyone else.Here's the truth: AI is a tool, not a desi...
06/08/2026

AI won't save your brand. ๐Ÿค–

Used wrong, it'll make you look like everyone else.

Here's the truth: AI is a tool, not a designer. We use it. It's fast, great for ideas, and it earns its place in the process.

But hand it the keys and you get the same flat, over-polished, soulless look flooding everyone's feed right now.

Good design still needs a human. โœจ Your brand colors. Real photography. Choices made on purpose.

Use AI to start. Don't let it finish.

๐Ÿ‘‰ This is Part 1 of a series on doing AI right in marketing. Stick around.

Posting once in a while and hoping it sticks? That's not a strategy. ๐Ÿ“ฑSocial media works when it's consistent. One great...
06/05/2026

Posting once in a while and hoping it sticks? That's not a strategy. ๐Ÿ“ฑ

Social media works when it's consistent. One great post won't move the needle, but showing up regularly is what builds the recognition and trust that turns followers into customers over time.

That consistency is exactly what we handle for our clients. Want it without the daily grind? Let's talk. 1720media.net

You've got about one line to stop the scroll. Make it count. ๐Ÿ‘€Most people decide whether to keep reading before they eve...
06/03/2026

You've got about one line to stop the scroll. Make it count. ๐Ÿ‘€

Most people decide whether to keep reading before they ever tap "see more." That means your hook, the very first line, matters more than anything else in the post. Lead with the good stuff, not a warm-up.

A small shift that makes a big difference. Want a team that sweats these details for you? 1720media.net

Address

77 N 3rd Street Suite 102
Chambersburg, PA
17201

Telephone

+17178606963

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