03/04/2024
If we were going to optimize your bio, here are the 2 things we would focus on!
First, your name! The name field is the only searchable area of your instagram profile. It is important to use searchable keywords like “Scottsdale Realtor”, “Phoenix HVAC Company”, “Arizona Home Loan Officer”, etc.
Second, and super important, is your BIO! When someone comes to your profile for the first time, they should be able to understand:
Who you are
Where you are located
Who you help
How you help
Your bio should also have a strong call to action and a website for them to visit. If you don’t have a website, I would include a scheduling link as a contact method.
Want to know what else you can do to improve your Instagram presence? The first 10 people to comment the word “Optimize” below will get a FREE mini Instagram audit.