10/03/2022
With the growing trend of social media, people have asked me, do I still need a website in 2022? The short answer is…YES!!
Here are my top 5 reasons why:
1. A website makes you look professional. 84% of today’s consumers think a website makes your business more credible. Your website is like a resume and corresponds with your brand.
2. Collecting email and phone numbers are GOLD!! People these days literally pay for a scraping system, which is basically a database that collects hundreds and thousands of emails and phone number that you can “solicit” to. Want FREE advertising? Build up your email and phone number list of people already using your business to upsell or notify them of promotional deals. Set up an automation to run ads via email or text messaging campaign. If your website can collect these emails and phone numbers, that is FREE scraping for you right there…and with people that already like your product/service.
3. Your website allows people to search for you on Google. We all know that Google is the biggest search engine at the moment. Figure out what words and phrases (like in a blog) are getting the most traffic on Google, then build your content around those phrases so that you can be found. And that’s free advertising right there too!
4. Your website showcases your services and products. If your customer lands on your page, be clear in what you offer. Then, you need a call to action. How can your customers contact you or buy your product? They are ready to buy! Give them a call to action because they are at your front door (aka, your website).
5. Does your website need to look “pretty?” Not necessarily “pretty” because let’s be honest, that’s subjective. BUT, your website does need to look cohesive. Let me ask you this, would you buy from food from a restaurant if the inside looks like trash? Same concept applies to a website. Customers are less likely to buy from a website that looks like trash.
