The Charlotte Business Podcast

09/03/2026

09/03/2026

AI tools are changing marketing faster than most small businesses can keep up. 🤖 Elliot Tousley shares the AI tools he actually uses to boost research, speed up content creation, and stay creative without losing the human touch. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

09/02/2026

Launching a brand-new product? Meta and TikTok are not the same game. 🎯 Elliot Tousley breaks down how to create demand for something people don't know they need yet — and which platform actually gets you there faster. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

09/02/2026

If you can't tell which ads are actually working, you're flying blind. 📊 Elliot Tousley breaks down why broken conversion tracking quietly drains small business ad budgets — and the simple fixes to get real data back. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

09/01/2026

Most people don't choose a dentist until the pain hits. 🦷 Elliot Tousley breaks down how dental practices can capture leads at the exact moment patients decide to book — instead of losing them to the first competitor who shows up. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

09/01/2026

Great marketing isn't one-size-fits-all. 🎯 Elliot Tousley explains how a fractional CMO earns trust fast and puts out the marketing fires that actually matter for your business — without the overhead of a full-time hire. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

08/31/2026

Think Google is only for big companies? Think again. 🔍 Elliot Tousley shares why local SEO is one of the highest-ROI moves a small business can make — and the simple steps to start showing up when local customers search for you. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

08/31/2026

If your agency won't give you access to your own ad account, that's a red flag. 🚩 Elliot Tousley breaks down the biggest red flag to watch for with any marketing agency — and why you should always own your ad accounts, no exceptions. 🎧 New episode of The Charlotte Business Podcast is live now — link in bio.

08/29/2026

You don't need a bigger ad budget. You need a better funnel. 💰 Elliot Tousley walks through a simple funnel strategy that helps small businesses cut wasted ad spend and turn more clicks into real leads. 🎧 New episode live — link in bio.

08/29/2026

Nobody Googles 'best plumber' because they love your brand story at 2am. 🚨 Elliot Tousley on the real difference between brand marketing and immediate-need marketing — and why service businesses need to nail the second one first. 🎧 New episode — link in bio.