We’re here to tell you What A Charlotte Girl Needs To Know This Week. We do the digging and the research, sift through and vet the local options, and curate the local news daily. Then we deliver it to you however you like to get it…on the web, via email, or in your chosen social media. If you’re the kind of person who likes shopping a boutique, with the intimacy, personal touch & quality you find
in a boutique shop, then scoop is for you. We find the “boutique” style businesses around town, and present the options & news to you daily. www.scoopcharlotte.com is a hyper-local advertorial website devoted to keeping Charlotte women up to the minute on their local scene. We reach over 85,000 local women each month with the latest news in shopping, fashion, beauty, dining, decor, fitness, health & more. www.scoopcharlotte.com is updated daily and sends a free email blast to 10,000+ subscribers every Thursday morning. In addition, scoopcharlotte tweets, pins, instagrams and facebooks to a combined 90,000 followers daily. Editorial Policies:
We’re just going to be upfront about this. People pay us to talk about what they are up to. We do not charge a subscription fee to our thousands of readers. We make our money as a marketing and promotional tool for local business to reach and target these readers.
99% of what you see on scoopcharlotte.com is paid promotion and “advertorial.” You can call it paid editorial, native advertising, content marketing, or barter. Most publications and blogs have some form of pay for play – whether it’s loosely held, unspoken or formalized. We at scoopcharlotte.com are putting it right out there. We are still picky about our clients. We only promote businesses we like, and that we think our readers will like. We charge as little as $250 for this, and we provide an excellent service at an excellent price. We consider ourselves a local resource for information; we are reporting what’s out there each week. We are not endorsing any particular business or product – we’re just telling our local followers who’s got what going on each week.
