07/02/2023
Conversion rate is vital when generating leads as it directly measures the effectiveness of your marketing efforts.
It indicates the percentage of website visitors or prospects who take the desired action, such as making a purchase, submitting a contact form, or signing up for a newsletter.
A high conversion rate means that you are successfully turning interested prospects into valuable leads, maximizing your return on investment.
It also signifies that your messaging, offers, and user experience are resonating with your target audience. By optimizing your conversion rate, you can generate more leads, increase revenue, and grow your business effectively.