Lucky Kraken

06/09/2025

Release the Kraken!

Lucky Kraken has partnered with American Collectors Insurance to launch, Lost Classics, a first-of-its-kind unscripted TV series

02/15/2025

Lucky Kraken has partnered with RPM Foundation to produce Endangered Skills, a 10-part educational series.

02/05/2025

Lucky Kraken is busy meeting brands and agencies, as the entertainment ball is rolls towards us all.

Many are building out their production capabilities to be part of the changing content landscape. We here at Lucky Kraken are turn key and ready to go. Our clients see the value of being ahead of the curve by taking advantage of our model instead of catching up to it.

The back-to-back world champion Kansas City Chiefs have formed a new production studio to develop original scripted and unscripted content.

01/31/2025

Brand integrated entertainment not only delivers a miriad of new streaming audiences and opportunities, its large cache of mid and short form gains organic traction more naturally. This not only reduces ad costs when boosted but also enhances targeting efficiency by allowing the brand to amplify content that already appeals to the right audience.

As consumers grow increasingly selective about how they engage with brands, media and entertainment strategies have emerged as powerful…

01/21/2025

Brand produced entertainment has gone from forward thinking to one of the most exciting opportunities today. It's here and it's increasingly viable for brands to be involved regardless of scale.

Ask us about the tremendous opportunities in the unscripted space.

Brands are already producing entertainment that rivals the quality of the most popular content found at every level from social to streaming, and audiences are responding resultantly.

11/23/2024

At Lucky Kraken, our verdict is it won’t just be big brands. Unscripted television comes in all shapes and sizes, which will allow even small and medium size brands to participate.

Think about this when you're eating your Taco Bell Grande in your car

11/22/2024

“My prediction is that brands, companies, organizations, universities, cities and states will continue to start evolving into their own media & TV Networks, producing high-quality content-such as series, movies, podcasts, events and docs that deeply resonate with their audiences” James Crane

2025 Entertainment Trends: Are Brands Becoming the New TV Networks? Watch this quick video below where I share my prediction for the entertainment… | 12 comments on LinkedIn

11/21/2024

Content consumption is evolving. Brands and creators have an opportunity to adapt and be in front of it.

Tubi, the free ad-supported streaming service owned by Fox, has unveiled a new feature designed to set it apart from its rivals, such as Pluto TV and the Tubi's new feature “Scenes, lets viewers explore short clips from their favorite TV shows and movies.

11/18/2024

Lucky Kraken is redefining how marketers and brands create, distribute, and connect through unscripted television

09/23/2024

As consumers increasingly resist traditional ads, connecting through brand entertainment is key. And that means more than simply imitating successful models like Barbie.

09/21/2024

Brands including NerdWallet, Home Depot and Ally are investing in custom partnerships in streaming, and media companies are strategizing to meet the increased demand. Ad Age

The changing landscape of entertainment has opened a giant door for brands to walk-through. Ask us how your brand can find new audiences in streaming and create culture instead of the ads people skip.

www.Luckykraken.tv

Brands including NerdWallet, Home Depot and Ally are investing in custom partnerships in streaming, and media companies are strategizing to meet the increased demand.

09/09/2024

Under this now-leading tactic, brands source new opportunities to drive sales, cultivate long-lasting consumer relationships and adapt to evolving market dynamics.