FlipSwitch Social Media

FlipSwitch Social Media Founded in 2012, we provide cutting edge social media, digital marketing & coaching services. If so, you're in the right place! Ok, ok...so it's not THAT easy.

Do you wish you could just "flip a switch" and instantly increase revenue for your business? Growth usually takes time. But the sooner you start, the sooner you reap the rewards! First, we're affordable. You won't pay for more than you need. Second, we're powerful. Our programs show real results and our passion for helping small businesses grow is second to none. At FlipSwitch, we specialize in he

lping small to mid-size businesses grow their brand through solutions such as:

- SOCIAL MEDIA MARKETING (mandatory for any business wishing to succeed)
- VIDEO MARKETING (production and editing)
- DIRECT SALES CAMPAIGNS (residential or B2B)
- SALES TRAINING (for employees or sales teams in ANY industry - retail, restaurant, industrial, residential D2D, B2B and more)
- BRANDING (think beyond just a logo - message, engagement, creation)

We also have trusted partners for website work, SEO and more. Contact us today to discuss how FlipSwitch can "Turn On Your Profit"!

06/28/2025

When we talk about Online Content Optimization (or artificial intelligence optimization) this is what we're talking about. This is what we are preparing our clients for.

If your business doesn't have excellent quality content online for the AI agents to find, your business will be irrelevant.

First and foremost, social media is not a quick fix or magic pill that immediately drives sales.Yes, occasionally you ca...
06/23/2025

First and foremost, social media is not a quick fix or magic pill that immediately drives sales.

Yes, occasionally you can post a piece of content and see immediate results -- especially if you are in a highly transactional business such as a restaurant. People need to eat everyday, so therefore you might post a picture or video of a delicious burger and get a few customers from it.

But for most businesses, social media is a piece of a larger puzzle, designed to strengthen your community and build your brand so that you are recognized as a leader in your industry over time.

Therefore...
Here are five things to consider when setting your social media strategy.

After all, it all begins with a STRATEGY.
Then planning and ex*****on of the strategy.
Then possibly results.

👉Since results typically don't happen overnight, don't wait another day to start!

Message us today to see how we have helped thousands of businesses for the past 13 years.

The Frankfort Chamber of Commerce Community Golf Outing is always a blast!  If you're not a member, you should join!  It...
06/19/2025

The Frankfort Chamber of Commerce Community Golf Outing is always a blast! If you're not a member, you should join! It's a great way to hit some golf balls and do some networking while you're at it!

SEO is now AIO.   We actually call it "OCO" -- "Online Content Optimization."  We coined this term because your business...
05/30/2025

SEO is now AIO. We actually call it "OCO" -- "Online Content Optimization."

We coined this term because your business's search engine ranking results will come from everywhere you have content online: your website, your Google reviews, your social media posts, podcasts you've been on, blog posts, EVERYWHERE.

The AI search will return results to the user in DETAIL based on how detailed their search query is. If your company doesn't have enough of those "details" out there (i.e., proper info on your site, LOTS of social media content, pricing, menus, etc.), it won't add you to the list of search results. You'll be invisible.

But we shouldn't be speaking in future tense. It's not that this "will" happen. This is already happening.

Yet most businesses have ZERO idea that this is even a thing, let alone that it's ALREADY how search results are being generated. (i.e. Gemini at the top of your Google search results when you look for something)

Luckily we have already been building out the AI search framework and response for our clients for many months. They'll be ahead of the game. 💪

If you're not sure how your company is positioned online, message us and we'll complete a free AI search audit for you and see how you rank NOW, as well as how you WILL rank in the months and years moving forward as this technology progresses.

Don't wait though....because remember, it's already happening. ;)

Today we honor and remember those who paid the ultimate sacrifice for our freedom. May we never forget that freedom isn'...
05/26/2025

Today we honor and remember those who paid the ultimate sacrifice for our freedom. May we never forget that freedom isn't free, and today is not just a day off work. And may God bless the USA! 🇺🇲

AN ANNIVERSARY MESSAGE FROM OUR CEO:"FlipSwitch, just turned 13 and we have grown year over year since our inception. Bu...
05/23/2025

AN ANNIVERSARY MESSAGE FROM OUR CEO:

"FlipSwitch, just turned 13 and we have grown year over year since our inception. But we've NEVER seen growth like we've seen in the last 9 months.

From what I can tell, this hyper growth is primarily due to three things:

1. Companies finally realizing the power of social media after all these years. (hey, better late than never, lol);

2. The power of "word-of-mouth" and referrals, which is how we gain one or two new clients per week on average;

3. And perhaps most important (certainly when it comes to brand longevity), is that FlipSwitch is recognized as a leader in digital marketing, with calls coming in from states as far away as California, Michigan, Florida, and more.

It's exciting to own and operate such a successful agency for all these years when so many have come and gone, (especially right here in our backyard in Chicagoland).
It's something I grow prouder of by the year.

Thank you to every client we've had-- from mom and pops, to Fortune 500, and everything in between.

❤️And THANK YOU to my amazing team and our preferred partners for all you do! It couldn't be done without you!"

Here's to 13 more!💪"

Sincerely,
Dan Peterson Official

Fun photo/video shoot for a client today!  Can't wait to see how they turn out!
05/16/2025

Fun photo/video shoot for a client today! Can't wait to see how they turn out!

Hyperlocal Influencer Marketing is going to be a game changer for brands, especially for localized/small businesses with...
05/13/2025

Hyperlocal Influencer Marketing is going to be a game changer for brands, especially for localized/small businesses with a predominantly local customer base.

The term "influencer marketing" is thrown around a lot, and we probably all know at least one young person who aspires to be an influencer.

And sadly, due to this surge in influencer supply and demand, we are seeing more and more brands turn to insincere influencers pushing a product (or 10🤷‍♂️) in videos that savvy audiences can sniff out a mile away.

For that very reason, companies need to pivot towards curated, long-term partnerships with creators who genuinely resonate with their ethos.

IMAGINE....instead of working with an influencer who merely mentions your product or service from time to time, you partner with one who integrates your brand into their daily life in an authentic, meaningful way.

✔️Showcasing its worth.

✔️Demonstrating its value in their life.

✔️Putting in genuine effort to highlight your brand in a thoughtful and truthful way, because they LIVE it, not not a forced "infomercial" way because they are PAID to do it.

This collaborative approach enhances authenticity and forges deeper connections with audiences.

➡️➡️➡️And perhaps MOST importantly, because they are hyperlocal, they have a connection to the community you serve and will actually be known by some of those residents who are your potential customers.

Instead of a face on a phone, they are someone's son or daughter, niece or nephew, grandchild, cousin or friend!

Imagine that-- a real person partnering with your brand to bring it to life!
(Who would have thunk it?! 😁)

The time to seek out and invest in these partnerships is now—because in the world of marketing, authenticity beats follower count every time.

Need help sourcing hyperlocal influencers for your company?
Message us and let's chat.

We help brands with this very thing.

We are proud to be the social media marketing partner of Lincolnway City Lifestyle!   Lincolnway City Lifestyle is your ...
04/21/2025

We are proud to be the social media marketing partner of Lincolnway City Lifestyle!

Lincolnway City Lifestyle is your one-stop-shop for hyperlocal, expertly created content for you that inspires and connects our Lincoln-Way communities.

While other sites take a content-first approach to providing local information, Lincolnway City Lifestyle sets itself apart by positioning people first—creating a platform that emphasizes the best of what our towns have to offer, created and promoted by the people who know it—and represent it—best!

Learn more at:
https://citylifestyle.com/lincolnway

Happy Easter from FlipSwitch!
04/19/2025

Happy Easter from FlipSwitch!

We love our local Chambers!  Thank you to the Frankfort Chamber of Commerce  for hosting another great Meet, Greet & Net...
04/15/2025

We love our local Chambers! Thank you to the Frankfort Chamber of Commerce for hosting another great Meet, Greet & Network meeting! This month's meeting was held at Camp Manitoqua & Retreat Center. Such an amazing space!

Wishing you all a successful week!

Chick-fil-A Frankfort, IL is open and it's delicious as always!   Brooklyn says "Eat more chikin!"  🐮😁
04/03/2025

Chick-fil-A Frankfort, IL is open and it's delicious as always! Brooklyn says "Eat more chikin!" 🐮😁

Address

Champaign, Frankfort, Orland Park And
Chicago, IL
60601

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18778378585

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Our Story

Do you wish you could just "flip a switch" and instantly increase revenue for your business? If so, you're in the right place! Ok, ok...so it's not THAT easy. Growth usually takes time. But the sooner you start, the sooner you reap the rewards! FlipSwitch is an industry leader in social media marketing for small to midsize companies. We handle all aspects of your social media strategy, from creation and curation of rich content, to posting, monitoring, engagement, analytics, branding, graphic design....you name it. If it's a part of social media, we take care of it for you.

Contact us today to discuss how FlipSwitch Consulting can help you "Turn On Your Profit™"!