07/07/2022
The directing duo at the heart of Motel Echo, asked us to design a bumper for their production company. Using "googie" style signs as a source of inspiration, we created a sign you might pass on a cross country trip across Route 66. Starting on clear night sky, our camera moves down the 3D sign to reveal the full logo. We end on a wink and the neon lights up the classic “NO VACANCY” sign. Motel Echo is full for the night! 🎬🎥✨💫