04/04/2025
TikTok is not going anywhere, again. 🚫
President Trump just announced a 75-day extension to keep TikTok up and running while they “work out the details” of the deal. The headlines might sound dramatic, this move doesn’t undo the law… it’s just a delay. A Pause!
In my honest opinion, I don’t believe TikTok is going away. The way we use it might shift, and ownership may look different on paper, but the platform itself? It’s too rooted in culture, commerce, and conversation to disappear overnight.
So here’s what that means for us! if you’re a creator or business building on TikTok (or even thinking about it)
‼️Don’t wait.
‼️Keep showing up.
‼️Keep creating.
‼️Keep selling.
‼️Post your content.
‼️Make your money.
‼️Build your community.
While the politics play out, your purpose, your message, and your strategy should still be moving forward.
Your social media strategy should never be at the mercy of headlines.
This is the time to lean into intentional content planning, show up with purpose, and position yourself for digital growth.
As the Social Media Architect® I would never tell you to sit this one out. ✨
