11/19/2025
Huge thank you to PDMI West for hosting another amazing conference. Bluewater was excited to be part of the programming this year, with Sarah Andreadakis moderating the panel Where Are My Customers?
We were joined by an incredible group of brand-side experts: Kyler Blackmore of Balance of Nature, Peter Russo of Allied Elite Financial, and Tina Watkins of Meaningful Beauty. Thank you to each of them for sharing their insights and helping make the session a standout.
Catch the full panel here:
As consumers’ media continue to shift and consumer response to performance marketing campaigns continues to splinter (fragmentation seems too kind a word), p...