Andrea Vecchio

04/16/2025

I care deeply about the kind of content I create—and the kind I consume. These are a few simple truths about what makes visual storytelling meaningful and effective, from my team at Pisces Rising Media.

What Makes Visual Content Actually Good?

In a world overflowing with video and imagery, good visual content still stands out. But what makes it truly effective?

Here are 5 key elements we always think about at Pisces Rising Media when creating content that connects:

1. Clarity of Message
If your viewer can’t tell what you’re trying to say within the first few seconds, they’ll scroll right past. Clear messaging beats clever editing every time.

2. Authenticity
People are craving real. Overly scripted or “too perfect” visuals can feel hollow. Audiences connect with brands and stories that feel human.

3. Strong Visual Framing
Good composition guides the eye and sets the tone. Whether it’s a tight interview shot or wide scenic B-roll, the frame tells part of the story.

4. Sound Quality
This might seem odd in a post about visuals—but if your audio is distracting, your message won’t land. Clean, clear sound is just as important as the image.

5. Purposeful Editing
Every cut should serve the story. Pacing, transitions, music—they all shape how your message is felt and remembered.

Creating quality content isn’t about having the fanciest camera. It’s about being intentional. And when you get these basics right, your content won’t just look good—it’ll feel right.

Got a favorite example of a video that moved you? Drop it below—we love a good story.

04/16/2025

Do you have an important presentation coming up?
A keynote, a team meeting, a virtual conference, or even a pitch?

If you’re someone who wants to feel more confident, clear, and connected when you speak, but you’re not quite there yet—I can help.

I offer professional speaker coaching for individuals who want to:
• Polish their presentation
• Refine their delivery
• Speak with more presence and impact
• Feel more comfortable in front of a group or on camera

As a former TV broadcaster and professional speaker, I’ve spent years learning how to connect with an audience—and now I help others do the same.

If you (or someone you know) is preparing to speak in front of a group and could use support making their message really land, reach out! I offer one-on-one coaching that’s tailored to you and your goals.

Drop me a message or tag a friend below who might be interested! [email protected]

03/28/2025

The most eye-opening conversation about women and fitness I’ve ever heard!

Ladies, we’ve been approaching fitness all wrong—and this podcast might just change the game for you. If you:

✅ Work out and eat right but aren’t seeing the results you expect
✅ Struggle with body changes from perimenopause or menopause
✅ Push yourself through intense cardio but feel exhausted
✅ Dread cold plunges but do them anyway because you think you should

Then this episode is a must-listen! Trust me, you’re going to love what you hear. 🎧👇

Podcast Episode · The Mel Robbins Podcast · 03/27/2025 · 1h 38m

03/06/2025

I love the Lenten season. I always find it to be a beautiful reminder about the possibility of growth. Often, we think of this season as a time to give up “sugar, alcohol, shopping… or whatever your vice may be.” This season, I would like to both give up what doesn’t serve me in a spiritually healthy way, but also incorporate actions that make me better. My question to you… If you honor the season of Lent, what are you giving up or incorporating into your life?

Note: these photos are from a beautiful little church my husband and I found while hiking in South Carolina last fall. It was an incredible, unplanned experience! We were surrounded by this peaceful scenery, and read from the Bible in the church. This isn’t something I ever thought I would find myself doing, but I loved everything about it and felt so connected to God, nature, and the bond I share with my husband. ❤️

03/03/2025

Rocking out at the Rock & Roll Hall of Fame! My company was filming a marketing video for a software company, but in between filming, we had a blast. My drumming? Well, let's just say I won't be quitting my day job... 😂

02/10/2025

The Key to Business Success? Human Connection.

In a world where digital interactions often replace face-to-face conversations, building real relationships with clients has never been more important—or more challenging.

As a speaker, I help businesses and organizations understand how trust, connection, and authentic relationships drive success. My talks go beyond theory, offering practical insights on how to foster meaningful client relationships, even in a digital-first world.

Whether you’re a small team or a large organization, the principles remain the same: People do business with those they trust. And trust is built through genuine connection.

If your team is looking for strategies to strengthen client relationships, improve communication, and build lasting trust, let’s talk. I’d love to bring this conversation to your organization. Message me direct!

02/03/2025

When I launched my own production company, one of the projects we created combined my love of long format interviews with luxury vehicles — the series was called Driving Cleveland (started in 2016). In this episode, I interviewed a local sports reporter with an incredible voice! Today, he will become a contestant on NBC’s The Voice! Vote for Hayden Grove! The message of this post is that YOU CAN combine your passions/talents and turn them into a career. You don’t have to hate your work or stay stuck in something that doesn’t feed your creative spirit! But you will have to take chances on yourself and face uncertainty. I say, go for it!

01/05/2025

This caught my attention the moment I saw it. I’ve saved this image as a screenshot for months. Do you ever feel like you’re in a rush to create? To make an idea, a dream, or a goal happen with a sense of urgency? This post is a reminder for us to…

be thoughtful with the process;

trust in quality over quickness;

knowledge that your masterpiece can be both perfect and flawed;

ideas are not stolen because no one can do them exactly like you can, so do you — your way;

inspiration comes first, the audience comes last;

let your inspiration be your lead and follow it where it takes you.

With all of that said (and note to self), don’t let perfectionism get in the way of creating. An imperfect version is better than no version. Now is the perfect time to begin… 🫶 AV.

10/26/2024

Crushing news. Jim Donovan is a Cleveland icon and legend. I never had the pleasure of working with him during my days at Channel 3, outside of a time that he popped in as a guest on Good Company, but he was always so kind to me in the hallways during my 12 years at the tv station. Cleveland will miss his voice, his talent, and his presence. God bless Jim and his family.

Jimmy spent 39 years at WKYC as a sports and news anchor and was the radio voice of the Cleveland Browns for 25 seasons. He died after a courageous cancer battle.

05/09/2024

My TED talk on The Power of Human Connection through Uncomfortable Conversations is worth your 18 minutes. Watch it and share it with someone you care about.

What do you say to your friend whose son was recently killed in a horrific accident? Or when a woman you know has struggled with fertility issues, gets pregn...

02/08/2024

I’m often asked, “WHO was your favorite celebrity interview?” I’ll always go back to this story. I go into greater detail in my book, Live Your Playlist, but this 23-second version captures the essence of the story.

I was 22 years old with little interviewing experience. Not quite confident in myself yet. I was flown to LA to interview for the film THE INSIDER. This is pre-Gladiator. He was kind and generous with his time. He recorded a game-changing message for me during our interview. I settled into a good run in tv. 10 years later I had the opportunity to tell him what it meant to me (with Denzel in the room!).

I’ve been a fan of Russell Crowe and his work ever since! And I take the meaning of that moment with me even now as I’ve moved past tv and owning my video production company .

The takeaway: One kind gesture can make a huge impact on someone’s confidence. Be good to people. Help others. Use kind words. Words have impact. Lead with a good heart. ❤️

11/06/2023

Loved having the invite to be on the Classic & Curious Podcast with Styled by ARK!! It was fun to sit in the interviewer chair again! Here’s the link if you’d like to listen:

‎Show Classic & Curious, Ep Behind the Mic: Anne Swaps Seats with Author, Speaker and Emmy-nominated journalist, Andrea Vechhio - Nov 1, 2023

10/06/2023

My rock star Pisces Rising Media team on site at Inner Bliss Yoga Studio with the amazing Tammy Lyons! Capturing high quality video and photography for IBY branding. 📹

10/06/2023

Hi, it’s me! Life has been pretty busy (got married, building a business, spending important time with family, travel when I can), so I haven’t spent much time on this page. But I’m back here with the intention of keeping you posted on my business/work and and some of the personal matters that I care most about (inspiring people, human connection, learning something new, things that bring joy). Hope you’ll follow along and invite other to as well! Thanks for being here with me! - Andrea